usgpp - uta...company, go to psc codes. ition process to the next level, information is gleaned from...
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USGPP UNITED STATES GOVERNMENT
PROCUREMENT PROFILE
By
MBDA Fed er al P r ocu r emen t Cen ter 1 7 0 1 Pennsy lv a n ia Av e N W, Su i te 3 0 0
Washing t o n, D C 2 0 0 0 6
2 0 2 - 7 3 7 - 0 8 7 7
Prepared for
Linguist ica Internat ional
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United States Government Procurement and Target Agency Buying profiles contain the actionable information that helps
the customer market its goods and services to the United States Government.
The United States Government Profile is available for the clients of the MBDA Federal Procurement Center through a
partnership with Cross Timbers Procurement Center and TMAC (Office of Research at the University of Texas Arlington).
All rights reserved.
Generated on 2014-Nov-09
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Table of Contents
SECTION I: UNDERSTAND THE PROCESS
1. What is the United States Government Procurement Profile (USGPP)?.......................................... 5
2. Primay Procurement Codes....................................................................................................................................... 6
3. Federal Agency Contracting History..................................................................................................................... 7
3.1 Does the Government Buy What I make? ...............................................................................................................7
3.1.1 Total Government Spending for NAICS 541930 ....................................................................................7
3.1.2 Top Product / Service Code Report with Total Awards .....................................................................8
3.1.3 Top Agency and Award Total ........................................................................................................................ 9
3.2 Buying Methods………………. ...................................................................................................................................... 10
3.2.1 Awards by Contracting Method for NAICS 541930 .......................................................................... 10
3.2.2 Contracting Methods Total Trend Graph for NAICS 541930 ....................................................... 11
3.3 Competition in Contracting ...................................................................................................................................... 11
3.3.1 List of Top Vendors with Total Awards for NAICS 541930 .......................................................... 12
3.3.2 Top Growing Vendors Trend Graph for NAICS 541930 ................................................................. 13
3.4 Expiring Contract for NAICS 541930… Opportunity to Negotiate a Set-Aside Contract!.............. 13
SECTION II: IDENTIFY YOUR TARGET AGENCY
4. Target Agency Acquisition Team Contacts .................................................................................................... 14
4.1 Agency Targeted by Linguistica International ................................................................................................. 14
4.2 Organization Charts ...................................................................................................................................................... 14
4.3 Contact Information...................................................................................................................................................... 14
4.4 Small Business Administration (SBA) Procurement Center Representatives .................................... 14
SECTION III: HELPFUL HINTS
5. Next Steps – Developing Your Marketing Relationships........................................................................ 15
5.1 Office of Management and Budget Agency Communicating Guidelines ................................................ 15
5.2 Ask for the Debrief – FAR 15 ..................................................................................................................................... 16
5.3 Initial Contact with an Acquisition Team Member (Randle, 2014). ...........................................................1
APPENDICES
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Appendix A: Research Data from DMSTEX Business Solutions, LLC ................................................................. 19
Appendix B: Sources of Data ............................................................................................................................................... 19
Appendix C: Key Websites ................................................................................................................................................... 20
SECTION I: UNDERSTAND THE PROCESS
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1. What is the United States Government Procurement Profile (USGPP)?
The PURPOSE of your United States Government Procurement Profile is to help you identify
and market to the right federal agency and is organized into the following segments:
Contract History Section – Lists relevant government contract awards, both current and
soon to expire. This section answers these questions: (1) “Does the government buy my
goods / services?” (2) “Who is my competition?”
Targeted Agencies Section – Lists summaries of buying agencies and small business
contractors. This section answers the questions: (1) “Who makes the decisions?” (2) Who
makes up the acquisition team?”
Helpful Hints Section – Provides guidelines when communicating with government
officials. This section gives tips for marketing your capabilities and following up on your
leads.
This report will help you position your capabilities to the federal agency’s acquisition team before
the requirement becomes a solicitation. The Acquisition Team (AT) is the personnel responsible for
planning and buying the goods and services that meet the needs of the agency program office.
Members of the AT may include: agency managers and their technical experts, attorneys,
contracting officers and support personnel, small business technical advisors, Small Business
Administration (SBA) Procurement Center Representatives and personnel from the agency’s Office
of Small and Disadvantaged Business Utilization (OSDBU).
To help you understand the acquisition process, we have broken down this process into three
stages: (1) the pre-solicitation, (2) the procurement request and (3) the solicitation. In the first
stage of the acquisition process, the pre-solicitation stage, the Program Office / Acquisition Team
identifies a need; contacts the contracting office for guidance; conducts market research and
prepares required documents (i.e. statement of work, cost estimates and the written acquisition
plan). Market research tools used in this pre-solicitation stage include: sources sought, request for
information, System for Award Management (SAM), Small Business Dynamic Search (SBDS), agency
advocates and direct communication from potential vendors. Once the pre-solicitation is complete,
the program office then submits a formal procurement request to acquire services (generally
known as the request for contract package) to the contracting office. After the procurement request
is submitted, the contracting officer develops a document to request bids or proposals from
contractors. While developing the solicitation, the contracting officer has options to purchase goods
and services based on the following criteria:
Less than $3,000 is a micro purchase and is not advertised;
Greater than $3,000 but less than $25,000 is a Simplified Acquisition Purchase (SAP) and is not advertised. A request for a price quote may be used and is normally reserved for small business;
Greater than $25,000 but less than $150,000 is an SAP and is advertised in Federal Business Opportunities (FBO) at https://www.fbo.gov/. This purchase is reserved for small business set-asides;
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Greater than $150,000 is a formal contract and is advertised in FBO for bid (IFB) or Request
for Proposal (RFP). These contract opportunities can be set-asides if two or more 8(a) / HUBZone / SDVOSB firms can submit offers at a fair-market price.
2. Primary Procurement Codes
The Company’s primary NAICS is 541930 – Translation and
Interpretation Services.
This sector comprises of establishments that specialize in
performing professional, scientific and technical activities for
others. Also, this industry includes establishments that are
primarily engaged in translating written material and
interpreting speech from one language to another, in addition to
providing sign language services.
Procurement Classification Codes
CODE: CAGE - Commercial and
Government Entity Code
Description - A unique identifier
assigned by the Department of Defense
(DOD) for entities located in the U.S.
and its territories. This is entered into
SAM as a five-character alphanumeric
value with no spaces, and must be in
uppercase format. It is not necessary to
have a CAGE Code before registration.
CODE - NAICS - North American
Industry Classification System
Description - These are mandatory
codes identifying type of activity (e.g.
agriculture, construction, manu-
facturing, etc.) that an entity performs,
as well as the type of product or service
offered. To locate the right one for your
entity, go to U.S. Census Bureau.
CODE: FSC - Federal Supply Class Codes
Description - An optional, four-
character, numeric code used to
describe the products your business
sells. FSC Codes now are included in the
Product Service Code (PSC) list found in
the Assertions section of the SAM entity
registration. To locate the right one for
your entity, go to FSC Codes.
CODE: PSC - Product Service Codes
Description - An optional, four-
character, alpha-numeric code that
describes the services your business
offers; it is entered into SAM with no
spaces. To locate the right one for your
company, go to PSC Codes.
To help you take the federal acquisition process to the next
level, information is gleaned from the Product and Service
Code (PSC) section and is the tool to help you market your
company to targeted federal agencies.
The company’s primary Product and Service Code (PSC)
for Translation and Interpreting Services (Including Sign
Language) is R608.
The Product and Service Code (PSC) R608 is used by the U.S.
Federal Government for the product or service of Support -
Administrative: Translation and Interpreting.
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3. Federal Agency Contracting History The purpose of this section is to help you determine the federal agencies who buy the types of
products and / or services you supply. Next, you will be provided with data to help you
DETERMINE WHICH FEDERAL AGENCY YOU WANT TO TARGET. By telling us what target
federal agency you are focusing your market capabilities, we can then pull information together to
help you progress through the next stage of the federal acquisition process.
3.1 Does the Government Buy What I make?
This section provides information of the total spending in the products and / or services you
supply. Section 3.1.1 shows the total spending in 541930 – Translation and Interpretation
Services.
3.1.1 Total Government Spending for NAICS 541930
The below table depicts the measures of small-business participation in industries with over
$500 million in procurement and with small-business procurement rates between 10 percent and
25 percent for three years (starting October 1, 2010 and ending September 30, 2013).
Government Spending in NAICS 541930
Industry Value of Contracts ($million)
Number of Small Businesses
Number of Large Businesses
Small Business Percentages
Small Business Participation
FPDS FPDS SAM FPDS SAM Value FPDS SAM Par. Rate
Par. Ratio
541930, Translation and Interpretation Services
$1,250 564 2,231 199 568 21.8% 73.9% 79.7% 25.3% 0.722
Participation refers to the degree of involvement of small businesses in federal contracting.
Participation of small businesses occurs, and can differ, at a number of stages. The following are
some of the factors contributing to the participation of small businesses: (1) Availability of Small
Businesses - The percent (or number) of small businesses willing and able to do contracting work
in a given industry; (2) Share of Contractors - The percent of contractors in a given industry that
are small. The link between the share of SAM registration and the share of contractors is the percent
of SAM registrants in an industry that are contractors in that industry. In absolute terms, this is the
Source: Section 1631(d) of the National Defense Authorization Act of 2013, Microeconomic Applications, Inc.
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participation rate. Another measure, the participation ratio of 79, measures small- business
participation relative to large-business participation and (3) Procurement Rate - The percent (or
level) of contract dollars that goes to small businesses.
The below table also shows the average procurement revenue (obligations) in each industry for
large and small contractors. Average procurement revenue reflects variations in the small-business
procurement rate due to contract size and numbers of contracts awarded to individual contractors,
as opposed to numbers or percentages of large and small contractors.
Industry Obligations
($millions) Small Business Procurement Rate
Number of Contractors
Obligations per Contractor ($millions)
Revenue Ratio*
By Contractor Size
Small Large
Total
Large Small Large Small Large Small Large Small
541930, Translation and Interpretation Services
$1,250 $977 $273 21.8% 199 564 $4.9 $0.48 10
3.1.2 Top Product / Service Code Report with Total Awards The following table lists the top product / service code (PSC) awards for three years (starting
October 1, 2010 and ending September 30, 2013).
PSC PSC Description Total Award
R608 SUPPORT – ADMINISTRATIVE: TRANSLATION AND INTERPRETATION $1,412,721,191.38
ADMIN SVCS/TRANSLATION-SIGN LANGUAG $1,227,122,718.38
R408 PROGRAM MANAGEMENT/SUPPORT SERVICES $149,424,055.94
lR499 SUPPORT- PROFESSIONAL: OTHER $55,665,547.79
OTHER PROFESSIONAL SERVICES $27,906,764.08 R425 SUPPORT- PROFESSIONAL: ENGINEERING/TECHNICAL $42,560,544.00
ENGINEERING AND TECHNICAL SERVICES $21,878,330.33
R418 SUPPORT- PROFESSIONAL: LEGAL $27,758,116.31
LEGAL SERVICES $12,649,095.81
R603 TRANSCRIPTION SERVICES $9,366,976.17
SUPPORT- ADMINISTRATIVE: TRANSCRIPTION $5,421,843.72
U009 EDUCATION/TRAINING- GENERAL $12,813,038.53
EDUCATION SERVICES $886,694.7
R423 SUPPORT- PROFESSIONAL: INTELLIGENCE $11,890,922.27
INTELLIGENCE SERVICES $152,903.74
U099 EDUCATION/TRAINING- OTHER $5,347,992.15
R419 EDUCATIONAL SERVICES $7,397,438.30
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
Source: Section 1631(d) of the National Defense Authorization Act of 2013, Microeconomic Applications, Inc.
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3.1.3 Top Agency and Award Total
The following table lists the top agency awards for three years (starting October 1, 2010 and
ending September 30, 2013).
Agency Total Award in Million USD
DEPT OF THE ARMY
$2,872.90
DRUG ENFORCEMENT ADMINISTRATION
$316.28
STATE, DEPARTMENT OF
$104.98
DEPT OF THE AIR FORCE
$83.39
U.S. SPECIAL OPERATIONS COMMAND (USSOCOM)
$79.45
U.S. IMMIGRATION AND CUSTOMS ENFORCEMENT
$79.13
OFFICES, BOARDS AND DIVISIONS
$47.68
SOCIAL SECURITY ADMINISTRATION
$41.82
WASHINGTON HEADQUARTERS SERVICES (WHS)
$30.25
FEDERAL PRISON SYSTEM
$21.44
DEPT OF THE ARMY
$2,872.90
DRUG ENFORCEMENT ADMINISTRATION
$316.28
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
For the purpose of SECTION II: IDENTIFY YOUR TARGET AGENCY, the customer will decide which agency they want to do business with.
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3.2 Buying Methods
3.2.1 Awards by Contracting Method for NAICS 541930 The following table lists the awards by contracting methods (award/ IDV type) for NAICS code 541930 for three year years (October 1, 2010 through September 30, 2013).
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
Award/IDV Type Total
Delivery Order $3,388,988,454
BPA Call $267,112,983
Definitive Contract $126,102,632
Purchase Order $65,843,489
Grand Total $3,848,047,559
If you find that the government does buy the types of products or
services you can supply, the next step is to understand how the
government procures the goods and services it needs. The
answer to this question varies among government agencies.
The government market can be segmented into three major
groups: (1) The federal government market, (2) The state
government market, and (3) The local government market (cities,
counties, schools, etc.).
Each of these levels of government have unique procedures that
determine how they contract for the items they need. Some of the
more important contracting methods and concepts impacting
most businesses that want to sell to the government are
described in the below sections.
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
2.1.1 Link to Types of Contracting Methods
For more information on
type of federal contracts
see:
http://www.acquisition.g
ov/far/html/FARTOCP16.
html
Link to Types of Contracting Methods
For more information
on type of federal
contracts see:
http://www.acquisition
.gov/far/html/FARTOC
P16.html
Contracting Methods
A Delivery / Task Order is an order for supplies placed
against an established contract.
A Purchase Order is an offer
established by government to
buy supplies or services,
including construction and
research / development (upon
specified terms and conditions),
using simplified acquisition
procedures.
A Definitive Contract is a
mutually-binding, legal
relationship obligating: (1) The seller to furnish the supplies or
services, including construction
and (2) The buyer to pay for
them. It includes all types of
commitments that obligate the
government to an expenditure
of appropriated funds and is in
writing, except as otherwise authorized.
A BPA call is a call against an
existing blanket purchase agreement to request a service
or product provided under the
established agreement
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3.2.2 Contracting Methods Total Trend Graph for NAICS 541930
The following graph shows the contracting method trends for NAICS code 541930 for three years (October 1, 2010 through September 30, 2013.) The horizontal axis represents the calendar years and corresponding quarters, and the vertical axis represents dollars in millions.
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
3.3 Competition in Contracting
Competition lies at the heart of the federal acquisition system. Federal contracting presents a
massive opportunity for vendors in all industry verticals, from infrastructure projects to
information technology projects to the vast array of business services needed by those in the
federal government.
This section of the report focuses on helping you make a realistic assessment of whether you can be
competitive in the government market. Please note, however, that price is usually not the only
factor that government agencies consider when awarding contracts. “Best Value” contracting
usually considers other important factors such as previous experience, ability to deliver or perform
in a timely manner, technical expertise, etc. The table in the following page provides the statistics
of the top vendors in competition, along with their total award amount.
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3.3.1 List of Top Vendors with Total Awards for NAICS 541930
This section offers you some useful resources that will enable you to become the ultimate marketer.
The top vendors and their total awards for NAICS code 541930 are listed below for a three year
period (October 1, 2010 and ending September 30, 2013).
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
3.3.2 Top Growing Vendors Trend Graph for NAICS 541930
Global Vendor Name Total
MISSION ESSENTIAL PERSONNEL LLC $2,209,370,988
VERITAS CAPITAL FUND II L.P. $392,778,140.9
METROPOLITAN INTERPRETERS & TRANSLATORS INC $180,182,234.8
CALNET INC. $133,601,130.4
M V M INC. $66,847,529.75
MULTI LINGUAL SOLUTIONS INC. $49,795,540.46
ALLWORLD LANGUAGE CONSULTANTS INC. $48,281,284.52
LIONBRIDGE TECHNOLOGIES INC. $40,238,620.63
CONDUIT LANGUAGE SPECIALISTS INC. $39,875,494.78
SOS INTERNATIONAL LTD. $34,908,643.99
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The following graph shows the top vendor awards for NAICS code 541930 for a three period
(October 1, 2010 and ending September 30, 2013). The top horizontal axis represents dollars in
millions and the vertical axis represents agency name.
Source: Research Data from DMSTEX Business Solutions, LLC via the Federal Procurement Data System (FPDS). See Appendix A for complete data.
3.4 Expiring Contract for NAICS 541930... Opportunity to Negotiate a Set-
Aside Contract!
The data will be shared with the client via a cloud file storage system. Look for the following
file:
3.4 541930 Expiring Contracts (Source: Proxity Electronic Commerce Systems)
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SECTION II: IDENTIFY YOUR TARGET AGENCY
4. Target Agency Acquisition Team Contacts
In this section, you will find contact information and organizational charts of your target agency
Acquisition Team (AT) based on the federal agencies you chose to focus your market capabilities.
4.1 Agencies Targeted by Linguistics International.
Agencies targeted by Linguistica are: (1) The Department of Health and Human
Services and (2) The Department of Treasury. The agency buying profile and small
business contracting is as below:
4.2 Organization Charts (Source: Carroll Publishing)
The data will be shared with the client via a cloud file storage system. Look for the following file name: 4.2 Department of State Org Chart
These charts include: Overview, Office of the Secretary, Arms Control & International Security,
Civilian Security, Democracy and Human Rights, Bureau of Intelligence & Research, Management,
Bureau of Diplomatic Security, Political Affairs, Political Affairs: East Asian & Pacific Affairs,
European & Eurasian Affairs, Western Hemisphere Affairs, Bureau of African Affairs, Public
Diplomacy & Public Affairs, Public Diplomacy & Public Affairs Bureau of Public Affairs, and
Economic Growth, Energy, and the Environment.
4.3 Contact Information (Source: Carroll Publishing)
The data will be shared with the client via a cloud file storage system. Look for the following file
name: 4.3 Department of State Contacts
This file contains over 300 names, addresses, phone numbers and other information. The data is
sorted by contracting, program and departments.
4.4 Small Business Administration (SBA) Procurement Center Representatives
The Small Business Administration has Procurement Center Representatives (PCRs) to help small
business identify contracting opportunities within federal agencies. The SBA’s PCRs have the ability
to initiate small business set-asides; help acquisition teams do market research and counsel small
businesses. To see the updated list, please click on http://www.sba.gov/content/government-
contracting-field-staff-directory.
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SECTION III: HELPFUL HINTS
5. Next Steps – Developing Your Marketing Relationships
Now that you have your agency contact information list, you can start marketing your capabilities
and following up on your leads. This section will provide you with guidelines when communicating
with government officials, including explaining to you the importance of asking for a debriefing.
5.1 Office of Management and Budget Agency Communicating Guidelines
Government officials can generally meet one-on-one with potential offerors as long as no
vendor receives preferential treatment.
Submission of an unsolicited proposal should not affect the schedule. Generally, the
unsolicited proposal process is separate from the process for a known agency requirement
that can be acquired using competitive methods.
Providing feedback is important, both for offerors and the government. Therefore, agencies
should generally provide feedback whenever possible.
Well-organized industry days, as well as pre-solicitation and pre-proposal conferences, are
valuable opportunities for the government and for potential vendors – both prime
contractors and subcontractors, many of whom are small businesses.
The government loses when we limit ourselves to the companies we already work with.
Instead, we need to look for opportunities to increase competition and ensure that all
vendors, including small businesses, get fair consideration.
Contracting officers and program managers are often inundated with general marketing
material that doesn’t reach the right people at the right time. As an alternative, vendors can
take advantage of the various outreach sessions that agencies hold for the purpose of
connecting contracting officers and program managers with companies whose skills are
needed.
In meetings with government technical personnel, it is far more valuable for you to bring
subject matter experts to the meeting rather than focusing on the sales pitch.
Early and specific industry input is valuable. Agencies generally spend a great deal of effort
collecting and analyzing information about capabilities within the marketplace. The more
specific you can be about what works, what does not, and how it can be improved, the better.
Agency personnel have a responsibility to protect proprietary information from disclosure
outside the government and will not share it with other companies.
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There are no general limitations on the disclosure of information regarding existing
contracts between agencies within the government. In fact, agencies are encouraged to share
pricing information to ensure that we are getting the best value for our taxpayers.
Offerors should tailor each proposal to the evaluation criteria, proposal instructions and
specific requirements of the solicitation to which they are responding. Contracting officers
and evaluation team members read proposals closely for compliance with the proposal
instructions and must evaluate them against the evaluation factors and the statement of
work in the solicitation.
Unsuccessful offerors should ask for a debriefing to understand the award decision and to
improve future proposals.
5.2 Ask for the Debrief – FAR 15
The unsuccessful offerors may request a debriefing from the contracting officer within three days
after receipt of the notice of exclusion from the competition. If the offeror does not submit a timely
request, the offeror need not be given either a pre-award or a post-award debriefing. Offerors are
entitled to no more than one debriefing for each proposal.
Debriefings may be done orally, in writing, or by any other method acceptable to the contracting
officer. The contracting officer should normally chair any debriefing session held. Individuals who
conducted the evaluations shall provide support. At a minimum, pre-award debriefings shall
include:
The agency’s evaluation of significant elements in the offeror’s proposal;
A summary of the rationale for eliminating the offeror from the competition;
Reasonable responses to relevant questions about whether source selection procedures
contained in the solicitation, applicable regulations and other applicable authorities were
followed in the process of eliminating the offerors.
A key question to ask during the debriefing meeting (Vinson, 2014): “There is only one. ‘If all
the ones listed higher than me had not been there......was my proposal awardable?’ If the answer is
yes, you are on the right track and need only to incorporate those items from the debriefing into the
next technical proposal. If the answer is NO, you better find out specifics because you are wasting
your time.
Of course, you can ask questions during the debriefing in order to get a good understanding of what
you need to incorporate into your next technical proposal.
You NEVER argue with the contracting officer because it is too late at that point, even if you are
going to file a protest. However, I suggest strongly you consider everything before you protest after
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award. I have never seen one turned around (not saying it has not been done). But, the time to
protest is before award.
5.3 Initial Contact with an Acquisition Team Member (Randle, 2014).
The purpose of the initial phone call is to arrange a capability briefing either by video confer-
ence or a face-to-face meeting; so ASK for one. Call on Tuesday at 10:00 a.m. If they answer the
phone, you might say, “Hi Nancy, this is Jim Randle with Smith Enterprises. Is this a good time to
talk?” If yes, then have your email (with the following information) ready to send again, just in
case:
Who you are;
What you do;
How long you have been doing it;
Who you are doing it for (track record of similar companies within the industry);
Price, quality, service and delivery;
Customer satisfaction;
How you mitigate RISK, their worst fear;
How you are different from your competitors;
Why they should do business with you;
Always answer the question: Why Us?
By the way, we are a service-disabled veteran small business or socioeconomic status;
Listen more than you talk;
Ask if you can set up a meeting to make a CAPABILITY BRIEFING with decision
makers;
Ask how they want you to follow-up;
Ask if you can send them your capability statement.
Once a month, you might: (1) send an updated capability statement (2) send a press release of
something good that may have happened to your company and (3) make a short follow-up phone
call. Your FOLLOW-UP is the KEY. When sending an email message, it should contain a subject line
and your company name. It should be concise – 225 words maximum, three or four paragraphs. Do
not rely on spell checker. Attach or embed a capability profile. DO NOT WRITE IN ALL CAPS. In the
email message, the signature line should have your name, title, company name, website and phone
number. DO NOT use a yahoo or Gmail address. In your email content, avoid long sentences; do not
ask for a read receipt; read twice, send once; use acronyms sparingly and avoid exclamation points!
Some BIG MISTAKES to avoid when emailing are: (1) sending a large Power Point Presentation (i.e.
387 slides); (2) not providing a capability profile; (3) sending an eight-page capability profile; (4)
sending a tri-fold as a capability profile and (5) sending pages of marketing material.
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Timing is important. DO NOT ASSUME that: (1) your email was received; (2) if received, that it
was read and (3) if read, that it was digested. Always make a follow-up call to make sure it was
received. With regard to SPAM FILTERS, call to be sure your email was received; Primes DO NOT
check their JUNK MAIL. When making your follow-up call, be mindful that phone calls are cold calls.
BE READY. Practice your Pitch – use a mirror. Call on Tuesday at 10:00 a.m. If you get a live person,
BINGO! ALWAYS ASK IF IT IS A GOOD TIME TO TALK. Be prepared with the following: (1) Have
your original email ready; (2) Have your top three to five customer list ready; (3) Have your trade
references ready and (4) Have already registered on the website.
###
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APPENDICES
Appendix A: Research Data from DMSTEX Business Solutions, LLC
The data will be shared with the client via a cloud file storage system. Look for the following
file names: Appendix A FPDS NAICS_541712 and Appendix A1 PSC R707.
Appendix B: Sources of Data Our procurement profile research report is a cumulative report by extracting the most productive information from the below sources: Bidspeed: Federal Business Development
http://www.fedbidspeed.com/
Carroll Publishing: GovSearch Plus
Carroll Publishing GovSearch Plus is an online database showing federal contracts and fiscal year spending activities.
http://www.carrollpublishing.com/index.aspx
Characteristics of Recent Federal Small Business Contracting – Eagle Eye Publishers, Inc., Fairfax, Virginia
http://www.crunchbase.com/organization/eagle-eye-publishers
DMSTEX Business Solutions, LCC http://www.dmstex.com/
Evaluation of the Small Business Procurement Goals Established in Section 15(g) of the
Small Business Act - Henry B. R. Beale, Microeconomic Applications, Inc.
Federal Procurement Data System – Next Generation The Federal Procurement Data System (FPDS) is a single source for US government-
wide procurement data that identifies who bought what, from whom, for how much, when and where.
https://www.fpds.gov/fpdsng_cms/index.php/en/
InfoBASE Publishers: Defense and Aerospace Competitive intelligence Service (DACIS) The Defense and Aerospace Competitive Intelligence Service (DACIS) is a publisher of
online competitive intelligence databases for the defense, aerospace, and government contracting communities.
http://www.dacis.com/
Proxity Electronic Commerce Systems:
http://www.proxity-ec.com/
USA Spending.Gov http://www.usaspending.gov/
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Appendix C: Key Websites
GSA Sales Query: https://ssq.gsa.gov/
NAICS Codes: http://www.census.gov/cgi-bin/sssd/naics/naicsrch
Federal Product/Service Codes: http://www.outreachsystems.com/resources/tables/pscs/
National Stock Number: http://defensedata.com/
Federal Agency Directory: http://www.lib.lsu.edu/gov/
Federal Contacts: http://www.carrollpub.com/index.asp
USG Data Sets: http://www.data.gov/
Federal Contracting News: http://www.wifcon.com/
Military Facilities: http://www.globalsecurity.org/military/index.html
Policy & Regulations: http://www.acquisition.gov/
In-Agency Trade Shows: https://www.fbcinc.com/
Trade Show News: http://www.tsnn.com/
OSDBU Directory: http://www.osdbu.gov/
SBA-PCR/CMR: http://www.sbaonline.sba.gov/aboutsba/sbaprograms/gcbd/GC_PCRD1.html
Selected Bid Notification Systems:
https://www.fbo.gov/
http://login.epipeline.com/default.jsp;
http://www.onvia.com/
http://www.input.com/index.cfm?fractal=myInput.dsp.myPortal
http://www.bidnet.com/
Freedom of Information Act: http://www.foia.com
Bid Match: http://www.uta.edu/crosstimbers/pages/bid-match/index.php
List of Contracting Offices - Federal Procurement Data System:
https://www.fpds.gov/downloads/top_requests/FPDSNG_Contracting_Offices.xls
NAICS Matrix for Active GSA Schedules and GSA GWACs:
https://explore.data.gov/Business-Enterprise/NAICS-Matrix-for-Active-GSA-Schedules-
and-GSA-GWAC/fbsp-g4z2
PSC Matrix for Active GSA Schedules and GSA GWACs:
https://explore.data.gov/Business-Enterprise/PSC-Matrix-for-Active-GSA-Schedules-
and-GSA-GWACs/4z6f-zmsi
Post Award Debrief: http://www.acquisition.gov/far/html/Subpart%2015_5.html
8(a)Search Letter: http://www.acquisition.gov/far/html/Subpart%2019_8.html
Information on Type of Federal Contracts:
http://www.acquisition.gov/far/html/FARTOCP16.html