BBC MMVIII

Semantic Web and User Experience & Design

Silver Oliver

BBC MMVIII

Overview

• Summary of last event - State of the Semantic Web in the BBC• Opportunities for UX&D• Where we are now• Where we need to be

BBC MMVIII

Summary of previous event

We have:

• Some structured data• Some linking across domains• Some end user propositions starting to appear

BBC MMVIII

Last time….

BBC MMVIII

ProgrammesMusic

Topics

Users

Events

News Food

Gardening

Some structured data

Michael Smethurst

BBC MMVIII

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BBC MMVIII

ProgrammesMusic

Topics

Users

Events

News Food

Gardening

Some linking across domains

CIS

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BBC MMVIII

Programmes

BBC MMVIII

Music

BBC MMVIII

Topic Badges

BBC MMVIII

Opportunities for UX&D

• Data as design material• New propositions for navigation- Browsing by meaning

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Data as design material

Jonathan Follett

BBC MMVIII

BBC MMVIII

Browse by meaning

BBC MMVIII

Browse by meaning

BBC MMVIII

Browse by meaning

BBC MMVIII

Browse by meaning

Dyn

am

ic c

lust

ers

Explicitly defined collection

Browsing by meaning – Topic Pages

LIFESTYLE CHICKEN BATTERY FARMINGFOOD

BIRD FLU

COUNTRYSIDE MATTERS

MRSA

BILL ODDIE

NHS

BRITISH COMEDY

ASTHMA

BAFTAS

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Risks for UX

• Privacy• Rights

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What we need to more of

• More structured data• More linking across domains• = great user journeys

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Call to action

BBC MMVIII

BBC MMVIII

A winning formulae for 2012

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