use the power of tv to reach your goals … why do companies spend billions of pounds a year on...

14
Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in extra sales: they know that viewing television (even the few minutes of an advert) modifyes the viewer's behaviour. EuroProperties. TV

Upload: shawn-stoop

Post on 31-Mar-2015

220 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Use the power of TV to reach your goals …

Why do companies spend billions of pounds a year on television advertising?

Because they recoup the money in extra sales: they know that viewing television (even the few minutes of an advert) modifyes the viewer's behaviour.

EuroProperties.TV

Page 2: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

EuroProperties.TV Who we are.

Europroperties.TV, owned by Unitrust Media, is an independent WebTV Channel exclusivity dedicated to the property and investor markets across Balkans and Eastern Europe countries. The channel broadcasts to an ever-growing number of dedicated viewers 24 hours a day, 7 days a week over Internet

EuroProperties.TV The specialist media for the property Industry.

Europroperties.TV not only gives developers and agents an exciting new advertising alternative but also gives access to a medium many had previously thought too costly.

Europroperties.TV presents properties and developments audio visually to millions of prospective clients online, offering audiences’ on-screen site visits from the comfort of their living room or office.

EuroProperties.TV

Page 3: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

EuroProperties.TV Comprehensive media campaigns.

Direct response advertisements on WebTV Advertisement in specialized showsDatabase marketing campaigns Exposure across Unitrust Media WebTV channelsLive online supportEuroProperties.TV

Page 4: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

EuroProperties.TV Programming

Living InInvestmentFinancial NewsDesign & DecorationHighly entertaining content about Cyprus, Greece and Bulgaria

EuroProperties.TV is dedicated to providing information, inspiration and entertainment to property investors across the world.

Why target motivated buyers through specialist property TV?

More cost efficientMore closely targeted than other property mediaA strong and different property news agendaMost exciting medium to showcase property

EuroProperties.TV

Page 5: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

EuroProperties.TV costs less than you might think

Just 5 Euro for a 30 seconds advertisement

EuroProperties.TV large audience reach.

8 Internet TV channels Unitrust network More than 50 000 videos broadcasted per dayViewers age 20 – 55College and University degreesAverage viewing 23 minutes

EuroProperties.TV

Page 6: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

EuroProperties.TV

Page 7: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Europroperties TV large audience reach

UnitrustMedia TV Network TotalRatings January – March 2009European Audience 69%New Viewers – 53 733Video Projections – 148 746Hits – 1 829 881

EuroProperties.TV

Page 8: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

What we can do for your business …* Cost-effective and accountable advertising, proven to generate quality sales leads* Highly targeted access to more than 10 countries* In-house production team producing cost effective advertorials and television commercials for a fraction of the amount charged by creative agencies and production companies* A one stop shop for property agents and developers seeking high quality sales leads via direct response online advertising

First campaign bonus

For the entire duration of each advertiser’s initial campaign on Europroperties.TV, advertiser will qualify for 50% extra spots

EuroProperties.TV

Page 9: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Sponsorship of Programs

A number of Europroperties.TV programme series are available for sponsorship. Packages include production and delivery of opening and closing credits, break bumpers and programme trails.

Copy and Technical Requirements

Europroperties.TV technical specifications and conditions available online in The General Terms

EuroProperties.TV

Page 10: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Advertising Rates

TV

EuroProperties.TV Day part Hours Price / 30’’

Prime Time 10:00 – 12:0014:00 – 16:0018:00 – 20:00

5 €

Day Time 08:00 – 18:00(except the prime

time)

4 €

Night Time 18:00 – 08:00(except the prime

time)

3 €

Page 11: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Internet TV Packages

HOT PROPERTIES SHOWBroadcasted 8 times a dayPresented in Video on Demand section of WebTVLink to customer’s websiteDuration up to 2 min.

3 months - €5956 months - €995Annual - €1550

CORPORATE PRESENTATIONSBroadcasted 8 times a day Duration up to 3 min.Link to customer’s website

3 months - €8506 months - €1500Annual - €2650

EuroProperties.TV

Page 12: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Internet TV Packages

LIVE COVERAGELIVE events coverageMaximum duration up to 1 hour /LIVE/ and record the whole event Record the show and broadcast a presentation video to the TV

station for another 10 times.

Prices from €950 per event

The production cost is not included in the above prices.

EuroProperties.TV

Page 13: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Internet TV Packages

COMPANY REPRESENTATIONRepresentation of companies in Cyprus and Bulgaria, Ukraine and

Russia. Promote the companies in selected Real Estates Agents Participate in presentations and other promotional eventsArrange appointments with selected companiesMeeting and visits support.Follow up actions Broadcasting of all the companies’ projects under the Hot

Properties show.3 months - €39506 months - €6500Annual - €9950

In case Europroperties.TV sales the project – a commission to be negotiated.

50% of the money paid by the company under this Representation Agreement, are to be reduced from the commission paid.

Example: Commission from selling a property €6000Company’s invoicing for 6 months €6500

Money Refund (€6500 Χ 50%) (€3250)

EuroProperties.TV

Page 14: Use the power of TV to reach your goals … Why do companies spend billions of pounds a year on television advertising? Because they recoup the money in

Contact Us:

CYPRUS HEAD OFFICENicosia 11, Dem. Severis Ave Tel +357 96 78 99

33 Paralimni 149 , Griva Digeni Ave Τel +357 99 89 11

89

Email: [email protected] BULGARIA Sofia Silver Business Center Tel +359 88 60 88 780

Email: [email protected]

www.europroperties.tv

EuroProperties.TV