upload lisboa 2012: kiruba shankar eswaran : mobile payments & its convergence with mobile...
DESCRIPTION
Tem sido o responsável pelo desenvolvimento do Mobile Money Business da TIMWE, fazendo-o crescer até se tornar no fornecedor global de faturação com o maior número de ligações diretas às Mobile Carriers de todo o mundo. Antes da TIMWE, Kiruba trabalhou para um grande fornecedor de serviços de IT na Índia e nos EUA. Enquanto líder de diversas iniciativas e aplicações, ele ajudou a reduzir custos e a aumentar a produtividade, solucionando os congestionamentos em diversos processos e sistemas para algumas das empresas da Fortune 500. Kiruba tem um bacharelato em Engenharia com especialização em Eletrónica e Comunicação e um MBA com especialização em Marketing e Estratégia.TRANSCRIPT
PRIVATE AND CONFIDENTIAL
Mobile Payments& its convergence with Mobile Marketing
- Kiruba Shankar Eswaran
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TIMWE/ at a glance
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Global provider of mobile monetization solutions
Partnerships with state-of –the- art
content and technology providers
Connections with over 280 carriers
on 5 continents
Growing double digit year after year
Access to almost 3 bn mobile
users across the globe
26 local offices
Over 5 years of consecutive
organic growth
Launched in 2002
Operations in over 75 countries
Global Player / with strong local implementation
75+ countries | 26 offices | 280+ Mobile Carriers | 3Bi mobile users3
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Mobile PaymentsWhat is it ?
8. Future Roadmap
What is it ?
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Payment for goods or services with a mobile device such as a Mobile Phone, Tablet or other such device-- Juniper Research
Two Broad Categories
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Remote Mobile PaymentThe storefront or retailer is remote to the mobile phone user.
Proximity Mobile PaymentThe storefront or retailer is physical and the user is located at or near to the storefront or retailer
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Remote Mobile PaymentWhat is it ?
8. Future Roadmap
Direct to Bill
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Placing the purchase of Digital Goods & Services on your Mobile Phone Bill
Mobile Web & App Payments
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Accepting Credit & Debit Cards on Mobile Browsers , Mobile App stores and inside Mobile Apps
Mobile Wallet
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Transfer & Payments done using a second wallet on your Mobile
Google Wallet - Online Demo
Stored Value Account Credit or Debit Based
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Proximity Mobile PaymentWhat is it ?
8. Future Roadmap
Mobile at Point of Sale
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Stored Value Account
Google Wallet NFC – DemoDebit or Credit Based
Using Mobile to pay for the Goods you purchased with a physical merchant
Credit or Debit Based
Mobile as Point of Sale
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Paypal here - Demo
Using Mobile as a Point-of-Sale Device to charge the customers for the purchase
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Mobile PaymentsHow is the market & Where is it heading ?
8. Future Roadmap
Market Trend – Interesting Figures
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-- Juniper Research
Total Mobile Payments Industry
Market Trend – Interesting Figures
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-- Juniper Research
Remote mPayment Market – Gross Merchandise Sales
Market Trend – Interesting Figures
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-- Juniper Research
NFC Payments – Gross Merchandise Sales
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Convergence of Mobile Payments & Mobile MarketingWhat is it ?
8. Future Roadmap
How’s the future like ?
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Mobile Marketing
Shopping in Store
Customer Relationship Management
Customer Acquisition
Customer Retention
Mobile payments at the heart of retail marketing
