unsecret agent mortgage & realestate social media strategy

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UNSECRET AGENT SOCIAL MEDIA MARKETING STRATEGY FOR AGENTS Michael Gray OnlineBizSmarts.com 520-548-1970 @MikeOnSocial

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Page 1: Unsecret Agent Mortgage & Realestate Social Media Strategy

UNSECRET AGENT SOCIAL MEDIA MARKETING STRATEGY FOR AGENTS

Michael GrayOnlineBizSmarts.com

520-548-1970

@MikeOnSocial

Page 2: Unsecret Agent Mortgage & Realestate Social Media Strategy
Page 3: Unsecret Agent Mortgage & Realestate Social Media Strategy

Getting Found Online

Page 4: Unsecret Agent Mortgage & Realestate Social Media Strategy

Agent Strategy Website LinkedIn YouTube Google + Facebook Pinterest

Page 5: Unsecret Agent Mortgage & Realestate Social Media Strategy

Social Sites Must Consistent Quality Graphics Consistent Descriptions w/Keywords Say what you do not who you are on

your title. Automate Publishing Monitor, Measure & Respond Rinse and repeat

Page 6: Unsecret Agent Mortgage & Realestate Social Media Strategy

Social Content Consistent Targeted Relational Quality Measure and Adjust Consistent

Page 7: Unsecret Agent Mortgage & Realestate Social Media Strategy

LinkedIn Important Profile Info:

Professional Headline 120 Characters – What you do not your title.

Job Title and Descriptions - 1000 Characters Summary – 2000 Characters - Describe all the products

you offer Interests – 1000 Characters

3 Free Saves Searches Search Potential Clients Referring Partners

Page 8: Unsecret Agent Mortgage & Realestate Social Media Strategy

LinkedIn Who Viewed My Profile Advanced Search for Strategic Partners

Start Advanced Search Set the search to your desired location

parameters Refine you search Save the search with weekly email

Page 9: Unsecret Agent Mortgage & Realestate Social Media Strategy

Think Mobile Optimize Everything for Mobile! Tucson mobile use for web in 28%. Google Plus Local is the single most

important page after your website.

Page 10: Unsecret Agent Mortgage & Realestate Social Media Strategy

YouTube 1 Billion Monthly Users 100 Hours of Footage Upload Every

Minute 2nd Largest Search Engine 3rd Most Visited Website in The World 6 Billion Hours of Video Watched Per

Month

Page 11: Unsecret Agent Mortgage & Realestate Social Media Strategy

Shoot a Video Camera Phone Mic Google Hangout on Air

Mic Webcam Surroundings Record Audio for Podcast

Page 12: Unsecret Agent Mortgage & Realestate Social Media Strategy
Page 13: Unsecret Agent Mortgage & Realestate Social Media Strategy

Key To Video Fame Identify a key-phrase to make your video for. Add the phrase to the beginning of the title,

to the description and tags. Make a video people want to watch. First 5 seconds grab them with:

What are they getting from the video? Why is it important? Don’t be boring!

Page 14: Unsecret Agent Mortgage & Realestate Social Media Strategy

21 Places Start With upload to Youtube

• Publish to social Post in your blog

• Publish to social Send in Newsletter

• Publish to social Upload to Facebook

• Publish to social Upload to Vimeo

• Publish to social Upload to Google +

• Publish to social Upload to Vine

• Publish to social Dailymotion.com

• Publish to social Share on Viddler

• Publish to social Flickr.com(90seconds or less)

• Publish to social

to Publish Your Video Share on Metacafe

• Publish to social Share on Blip.tv

• Publish to social Share on Viddler

• Publish to social Share on Redit

• Publish to social Post to Instagram

• Publish to social Submit to Stumbleupon

• Publish to social Upload to Pinterest

• Publish to social Upload to Vevo

• Publish to social Upload to Veoh

• Publish to social Upload to Tumblr

• Publish to social Link to Slideshare

• Publish to social MAKE A NEW VIDEO

Page 15: Unsecret Agent Mortgage & Realestate Social Media Strategy

Google + Google +

Share for search Autoshare Youtube Videos Can be used as Primary website

Page 16: Unsecret Agent Mortgage & Realestate Social Media Strategy

Facebook Facebook

Relational Content Boost Posts

Boost multiple days $1 or more per day Narrow the target audience

Page 17: Unsecret Agent Mortgage & Realestate Social Media Strategy

Pinterest Homes inside and out Great places people would love to live Link All images to your primary site

Page 18: Unsecret Agent Mortgage & Realestate Social Media Strategy

Getting Found Online

Page 19: Unsecret Agent Mortgage & Realestate Social Media Strategy

Michael GrayOnlineBizSmarts.com

https://www.facebook.com/OnlineBizSmarts

https://plus.google.com/+Onlinebizsmarts

https://twitter.com/onlinebizsmarts

http://www.linkedin.com/company/the-s-m-a-r-t-group-llc

http://www.pinterest.com/onlinebizsmarts/

http://www.youtube.com/user/SMARTGroupAZ