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UNIVERSUM STUDENT SURVEY 2012University Report • US Undergraduate Edition
University of Arizona
WWW.UNIVERSUMGLOBAL.COM
Natural Sciences
3
Universum is an international organisation, with its headquarters in Stockholm, Sweden and operates in the field of employer branding and talent research. Our purpose is to improve the communications between students, career services and employers.
We believe that career choice is one of the most important decisions in a student’s life. We therefore want to provide students with information and support career services in their role. We also believe that companies need to under-stand student expectations, to adjust their offering and working environment to attract potential candidates and meet their resourcing needs.
ABOUT US
Our role is threefold: 1) we provide students with information on companies, 2) support
career services in their role and 3) help companies to develop their employer value.
2. UNIVERSITY EXPERIENCE
3. STUDENTS’ CAREER & COMMUNICATION PREFERENCES
4. EMPLOYER RANKINGS
5. STUDENTS’ EMPLOYER PREFERENCES
6. APPENDIX
METHODOLOGY & KEY FINDINGS 1.
5© Universum Communications
METHODOLOGY & TARGET GROUPS
METHODOLOGY & KEY FINDINGS
Base of the group
Number of respondents
Group 1
Group 2
University of Arizona
Total
130
12,489
THE QUESTIONNAIRE Created with 24 years of experience,
extensive research within HR, focus groups and communication with both our clients and students.
Global perspective - local insight. Comprised of closed-ended questions with an
extensive list of alternatives and an ‘Other’ option.
DATA COLLECTION
Conducted via an on-line survey. The online link was distributed primarily via university contacts (career centers and the educational institutions).
WEIGHTING:
In our data collection we set targets by main field of study and educational institution. In order to provide our clients with reliable data in each market and to get the questions distributions as close as possible to the actual population distribution, we use weighting based on population frequencies of the target groups.
FIELD PERIOD: November 2011 to March 2012
NO. OF EDUCATIONAL INSTITUTIONS INCLUDED: 320
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
© Universum Communications 6
KEY FINDINGS • UNIVERSITY OF ARIZONA
METHODOLOGY & KEY FINDINGS
78% women and 22% men Average age:
20.2 years
Average perceived GPA:
3.4Average expected annual salary:
49,526 USD
Top career goals:
• To have work/life balance• To be secure or stable in my job• To be dedicated to a cause or to feel that I am serving
a greater good
Top actual communication channels:
• Employer websites• TV advertisements• Social networks/communities
Most preferred industries:
• Health care equipment and services• Pharmaceuticals and biotech• Educational and research institutions
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
© Universum Communications 7
KEY FINDINGS • TOTAL
METHODOLOGY & KEY FINDINGS
76% women and 24% men Average age:
20.5 years
Average perceived GPA:
3.6Average expected annual salary:
52,294 USD
Most preferred industries:
• Health care equipment and services• Pharmaceuticals and biotech• Educational and research institutions
Top career goals:
• To have work/life balance• To be dedicated to a cause or to feel that I am serving
a greater good• To be secure or stable in my job
Top actual communication channels:
• Employer websites• TV advertisements• Social networks/communities
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
?? SURVEY QUESTIONS
© Universum Communications 8
AGE & GENDER
METHODOLOGY & KEY FINDINGS
AVERAGE AGE GENDER
• What is your year of birth?• What is your gender
20.2 years
20.5 years
University of Arizona
Total
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
78%
76%
22%
24%
University of Arizona
Total
Female Male
?? SURVEY QUESTION
© Universum Communications 9
ETHNICITY
METHODOLOGY & KEY FINDINGS
How would you classify your ethnic background?
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
61%
19%
11%
9%
2%
2%
1%
2%
64%
11%
12%
10%
3%
2%
2%
1%
3%
White/Caucasian
Latino/Hispanic
Asian/Native Hawaiian or Pacific Islander
Black/African American
Asian-Indian
Middle Eastern
American Indian/Alaskan Native
Other
I do not wish to sayUniversity of Arizona
Total
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
10
AREA OF STUDYNATURAL SCIENCES (1/2)
METHODOLOGY & KEY FINDINGS
What is your major(s)/main area(s) of study?
Area of studyUniversity of
ArizonaTotal
Pre-Medical Studies 22% 16%Psychology 18% 11%Biology 12% 27%Chemistry and Biochemistry 12% 13%Nursing 9% 12%Health Sciences 8% 8%Microbiology 6% 3%Public Health 6% 3%Mathematics & Statistics 5% 5%Veterinary Science 5% 3%Neuroscience 5% 4%Animal Sciences 4% 4%Environmental Studies 4% 5%Pharmacy 3% 3%Physics 3% 3%Dietetics/Nutrition 2% 3%Geography 2% 1%Physical Therapy 2% 3%Wildlife Ecology 2% 1%Biotechnology 1% 1%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
11
AREA OF STUDYNATURAL SCIENCES (2/2)
METHODOLOGY & KEY FINDINGS
What is your major(s)/main area(s) of study?
Area of studyUniversity of
ArizonaTotal
Computer Science 1% 1%Exercise Science 1% 3%Food Science 1% 1%Forensic Sciences 1% 1%Geoscience 1% 1%Kinesiology 1% 4%Agriculture 0% 2%Astronomy 0% 0%Atmospheric Studies 0% 0%Aviation 0% 1%Ecology 0% 1%Forestry 0% 0%Geology 0% 1%Human Ecology 0% 0%Marine Science 0% 1%Occupational Science 0% 1%Sports Management 0% 0%Undeclared 0% 1%Zoology 0% 2%Other Natural Sciences 7% 3%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
TOP EDUCATIONAL INSTITUTIONSTOTAL
12
METHODOLOGY & KEY FINDINGS
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Colorado State University 1.32% University of California - Berkeley 0.91%
University of Wisconsin - Madison 1.30% East Carolina University 0.91%
University of Georgia 1.24% University of California - Los Angeles 0.88%
University of California - San Diego 1.15% University of South Florida 0.87%
University of Washington - Seattle 1.14% Virginia Commonwealth University 0.85%
Pennsylvania State University 1.13% Iowa State University 0.84%
North Carolina State University - Raleigh 1.11% Texas A&M University 0.83%
University of Arizona 1.04% University of Oklahoma 0.80%
Arizona State University 1.04% Rutgers University - New Brunswick 0.76%
University of Central Florida 1.04% California State University - Fresno 0.74%
Michigan State University 1.02% Louisiana State University 0.74%
University of Akron 0.98% Florida International University 0.74%
University of Maryland - CollegePark 0.92% Texas Pan American University 0.74%
University of Florida 0.92% University of Cincinnati 0.74%
SUNY Stony Brook 0.91% Oregon State University 0.73%
3. STUDENTS’ CAREER & COMMUNICATION PREFERENCES
4. EMPLOYER RANKINGS
5. STUDENTS’ EMPLOYER PREFERENCES
6. APPENDIX
1. METHODOLOGY & KEY FINDINGS
UNIVERSITY EXPERIENCE 2.
?? SURVEY QUESTION
© Universum Communications 14
CAREER SERVICES VISITS - UNIVERSITY OF ARIZONA
UNIVERSITY EXPERIENCE
How often have you used your campus career services or attended event/work-shops hosed by them this year?
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
18%
36%
17%
27%
1%
30%
31%
5%
32%
2%
Once
2-5 times
6 or more times
None
Not planning to visitVirtually
Physically
?? SURVEY QUESTION
© Universum Communications 15
CAREER SERVICES SATISFACTION BY TYPE OF SERVICE
UNIVERSITY EXPERIENCE
EMPLOYMENT ADVISNING
Please rate how satisfied you are with the following career services at your college. 1 = Not at all satisfied, 5 = Very satisfied
CAREER ADVISING
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
3%
11%
25%
18%
11%
33%
5%
9%
25%
27%
18%
16%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
1%
6%
27%
30%
14%
23%
4%
9%
23%
29%
22%
13%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 16
CAREER SERVICES SATISFACTION BY TYPE OF SERVICE
UNIVERSITY EXPERIENCE
CAREER/JOB FAIRSINTERNSHIP POSTINGS
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
Please rate how satisfied you are with the following career services at your college. 1 = Not at all satisfied, 5 = Very satisfied
6%
14%
25%
20%
22%
14%
6%
13%
25%
27%
20%
10%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
5%
1%
19%
37%
30%
8%
3%
7%
21%
32%
27%
9%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 17
CAREER SERVICES SATISFACTION BY TYPE OF SERVICE
UNIVERSITY EXPERIENCE
RESOURCE MATERIALS (PRINT, VIDEO, OR ONLINE)JOB POSTINGS
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
Please rate how satisfied you are with the following career services at your college. 1 = Not at all satisfied, 5 = Very satisfied
8%
6%
20%
35%
15%
15%
5%
13%
27%
27%
18%
10%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
6%
8%
31%
27%
15%
13%
4%
11%
26%
29%
20%
11%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 18
CAREER SERVICES SATISFACTION BY TYPE OF SERVICE
UNIVERSITY EXPERIENCE Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
CAREER SERVICES WEBSITE WORKSHOPS (RESUME WRITING, INTERVIEWING, ETC.)
Please rate how satisfied you are with the following career services at your college. 1 = Not at all satisfied, 5 = Very satisfied
5%
8%
29%
29%
19%
11%
5%
9%
25%
29%
22%
10%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
8%
9%
19%
20%
20%
24%
4%
8%
22%
29%
24%
14%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 19
CAREER SERVICES SATISFACTION BY TYPE OF SERVICE
UNIVERSITY EXPERIENCE Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EMPLOYER INFORMATION SESSIONS
Please rate how satisfied you are with the following career services at your college. 1 = Not at all satisfied, 5 = Very satisfied
6%
6%
18%
30%
12%
27%
6%
12%
27%
23%
15%
17%
Not at all satisfied 1
2
3
4
Very satisfied 5
Not applicable University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 20
OVERALL SATISFACTION
UNIVERSITY EXPERIENCE Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
How would you rate the career services offered at your school?
2%
23%
45%
24%
7%
3%
21%
40%
26%
9%
Poor
Fair
Good
Very good
ExcellentUniversity of Arizona
Total
4. EMPLOYER RANKINGS
5. STUDENTS’ EMPLOYER PREFERENCES
6. APPENDIX
1. METHODOLOGY & KEY FINDINGS
2. UNIVERSITY EXPERIENCE
STUDENTS’ CAREER & COMMUNICATION PREFERENCES 3.
?? SURVEY QUESTION
© Universum Communications 22
MOST PREFERRED INDUSTRIES
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
In which industry would you ideally want to work when choosing your first employment after graduation? Please select a maximum of three alternatives
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
57%
28%
22%
22%
18%
6%
5%
4%
4%
3%
55%
26%
22%
11%
11%
2%
4%
2%
6%
2%
Health care equipment and services
Pharmaceuticals and biotech
Educational and research institutions
Public sector and Governmental Agencies
Chemicals
Law firms
Aerospace and defense
Financial Services
Travel and leisure
BanksUniversity of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 23
PREFERRED SIZE OF EMPLOYER
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
What size of employer would you prefer working for when choosing your first employment? Please select only one alternative
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
4%
31%
37%
20%
8%
4%
25%
43%
18%
10%
Micro employer (Less than 10employees)
Small employer (10-100 employees)
Medium-sized employer (100-500employees)
Big employer (500-1000 employees)
Macro employer (More than 1000employees) University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 24
CAREER GOALSUNIVERSITY OF ARIZONA VS. TOTAL
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
Below is a list of nine possible career goals. Which are most important to you? Please select a maximum of three alternatives
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
73%
69%
61%
35%
12%
11%
9%
8%
8%
66%
64%
65%
35%
15%
11%
8%
12%
10%
To have work/life balance
To be secure or stable in my job
To be dedicated to a cause or to feel that I am serving agreater good
To be competitively or intellectually challenged
To be a leader or manager of people
To be entrepreneurial or creative/innovative
To be a technical or functional expert
To be autonomous or independent
To have an international career University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications 25
CAREER GOALS • 2012 VS. 2011UNIVERSITY OF ARIZONA
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
Below is a list of nine possible career goals. Which are most important to you? Please select a maximum of three alternatives
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
73%
69%
61%
35%
12%
11%
9%
8%
8%
70%
58%
56%
38%
17%
9%
8%
13%
13%
To have work/life balance
To be secure or stable in my job
To be dedicated to a cause or to feel that I am servinga greater good
To be competitively or intellectually challenged
To be a leader or manager of people
To be entrepreneurial or creative/innovative
To be a technical or functional expert
To be autonomous or independent
To have an international career University of Arizona 2012
University of Arizona 2011
?? SURVEY QUESTION
© Universum Communications 26
CAREER GOALS • 2012 VS. 2011TOTAL
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
Below is a list of nine possible career goals. Which are most important to you? Please select a maximum of three alternatives
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
66%
65%
64%
35%
15%
12%
11%
10%
8%
67%
61%
63%
33%
15%
13%
11%
10%
7%
To have work/life balance
To be dedicated to a cause or to feel that I am serving agreater good
To be secure or stable in my job
To be competitively or intellectually challenged
To be a leader or manager of people
To be autonomous or independent
To be entrepreneurial or creative/innovative
To have an international career
To be a technical or functional expert Total 2012
Total 2011
?? SURVEY QUESTION
© Universum Communications 27
EXPECTED ANNUAL SALARY
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
What is your expected salary before taxes (excluding commission and bonus) at your first employment after graduation?
49,526
USD52,294Total
University of Arizona
USD
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
?? SURVEY QUESTION
© Universum Communications 28
ACTUAL COMMUNICATION CHANNELS • TOP 10
STUDENTS’ CAREER & COMMUNICATION PREFERENCES
Through which channels have you learnt about these employers?Please select as many alternatives as applicable
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
38%
32%
30%
25%
22%
21%
20%
18%
18%
18%
37%
33%
30%
23%
23%
20%
17%
23%
23%
19%
Employer websites
TV advertisements
Social networks/communities
Career fairs
Professional networks/communities
Career guidance websites
University press & student organisation publications
News print media advertisements
News websites advertisements
Outdoor/billboard advertisementsUniversity of Arizona
Total
5. STUDENTS’ EMPLOYER PREFERENCES
6. APPENDIX
1. METHODOLOGY & KEY FINDINGS
2. UNIVERSITY EXPERIENCE
3. STUDENTS’ CAREER & COMMUNICATION PREFERENCES
EMPLOYER RANKINGS 4.
?? SURVEY QUESTION
© Universum Communications 30
CONSIDERED EMPLOYER RANKINGUNIVERSITY OF ARIZONA • TOP 30
EMPLOYER RANKINGS
Below is a list of employers. Which of these employers would you consider working for?
EmployerRank 2012
Percent 2012
EmployerRank 2012
Percent 2012
Mayo Clinic 1 32.81% 0 Peace Corps 15 15.63% -12
Centers for Disease Control 2 31.25% 3 Teach for America 15 15.63% -3
National Institutes of Health 3 29.69% 1 U.S. Department of State 15 15.63% 4
American Cancer Society 4 26.56% -2 Pfizer 19 14.84% -2
Walt Disney Company 4 26.56% 2 Microsoft 20 14.06% -1
Apple 6 24.22% 1 Amazon 21 13.28% 7
Starbucks 7 21.88% 16 Facebook 21 13.28% 16
Google 8 21.09% 4 Nike 21 13.28% 2
NASA 9 20.31% 0 U.S. Air Force 21 13.28% 35
FBI 10 19.53% 1 U.S. Department of Energy 21 13.28% -6
Maxim Healthcare 11 18.75% 12 Raytheon Company 26 12.50% -8
United Nations 11 18.75% -2 Target 26 12.50% -3
Central Intelligence Agency 13 17.97% 2 U.S. Department of Veteran Affairs 26 12.50% 19
Johnson & Johnson 14 17.19% -2 Boehringer Ingelheim Pharmaceuticals 29 11.72% 16
Environmental Protection Agency (EPA) 15 15.63% -8 Ecolab 29 11.72% -8
Trend Trend
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
?? SURVEY QUESTION
© Universum Communications 31
IDEAL EMPLOYER RANKINGUNIVERSITY OF ARIZONA • TOP 20
EMPLOYER RANKINGS
Please select five employers from the list below for which you would most like to work - your five Ideal Employers
EmployerRank 2012
Percent 2012
EmployerRank 2012
Percent 2012
Mayo Clinic 1 24.60% 0 Peace Corps 11 7.94% -8
National Institutes of Health 2 18.25% 0 Central Intelligence Agency 12 7.14% -1
Centers for Disease Control 3 15.87% 1 Maxim Healthcare 12 7.14% 13
American Cancer Society 4 14.29% 0 U.S. Department of State 12 7.14% 9
Walt Disney Company 5 11.11% 2 Teach for America 15 6.35% -3
Environmental Protection Agency (EPA) 6 9.52% 0 Apple 16 5.56% 1
Google 6 9.52% 15 Genentech 16 5.56% 20
United Nations 6 9.52% 15 NASA 16 5.56% -9
FBI 9 8.73% -2 Biogen Idec 19 4.76% NEW -
Starbucks 9 8.73% 27 Johnson & Johnson 19 4.76% -7
Trend Trend
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
?? SURVEY QUESTIONS
© Universum Communications 32
POTENTIAL APPLICANTS’ RANKINGUNIVERSITY OF ARIZONA • TOP 10
EMPLOYER RANKINGS
• Please select five employers from the list below for which you would most like to work - your five Ideal Employers.
• Have you or will you apply to these employers?
EmployerRank 2012
Percent 2012
EmployerRank 2012
Percent 2012
Mayo Clinic 1 10.23% 1 U.S. Department of Energy 4 3.41% 0
Starbucks 2 7.95% 10 Wells Fargo & Company 4 3.41% 25
American Cancer Society 3 4.55% 6 3M 8 2.27% NEW -
Centers for Disease Control 4 3.41% -1 Apple 8 2.27% 21
Central Intelligence Agency 4 3.41% 4 Biogen Idec 8 2.27% NEW -
Trend Trend
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
?? SURVEY QUESTION
© Universum Communications 33
IDEAL EMPLOYER RANKINGTOTAL • TOP 20
EMPLOYER RANKINGS
Please select five employers from the list below for which you would most like to work - your five Ideal Employers
EmployerRank 2012
Percent 2012
EmployerRank 2012
Percent 2012
National Institutes of Health 1 19.02% 0 FBI 11 7.55% -1
Mayo Clinic 2 18.79% 0 Nike 12 6.23% 6
Centers for Disease Control 3 16.20% 1 Maxim Healthcare 13 5.89% 1
American Cancer Society 4 15.96% -1 United Nations 14 5.77% -2
Walt Disney Company 5 10.36% 0 Teach for America 15 5.58% 1
Peace Corps 6 10.03% 0 Central Intelligence Agency 16 5.48% 3
Environmental Protection Agency (EPA) 7 9.74% 0 Johnson & Johnson 17 5.05% -4
Google 8 8.90% 1 Pfizer 18 5.03% -1
NASA 9 8.08% -1 U.S. Department of Energy 19 4.60% -4
Apple 10 7.99% 1 U.S. Air Force 20 3.70% 1
Trend Trend
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
© Universum Communications 34
TOP FINDINGS • EMPLOYER RANKINGSTOTAL
EMPLOYER RANKINGS
POTENTIALAPPLICANTS’ RANKING1. National Institutes of Health2. Centers for Disease Control3. Mayo Clinic4. Environmental Protection Agency
(EPA)5. American Cancer Society
HIGH ACHIEVERS’ RANKING1. Mayo Clinic2. National Institutes of Health3. American Cancer Society4. Centers for Disease Control5. Walt Disney Company
CONSIDEREDEMPLOYER RANKING1. American Cancer Society2. National Institutes of Health3. Mayo Clinic4. Centers for Disease Control5. Walt Disney Company
IDEAL EMPLOYER RANKING1. National Institutes of Health2. Mayo Clinic3. Centers for Disease Control4. American Cancer Society5. Walt Disney Company 5
4
3
2
1
5
4
3
2
1
5
4
3
2
1
5
4
3
2
1
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
1. METHODOLOGY & KEY FINDINGS
2. UNIVERSITY EXPERIENCE
3. STUDENTS’ CAREER & COMMUNICATION PREFERENCES
4. EMPLOYER RANKINGS
STUDENTS’ EMPLOYER PREFERENCES 5.6. APPENDIX
© Universum Communications
EMPLOYER REPUTATION & IMAGEThe attributes of the employer as an organization• Attractive/exciting products and services• Corporate Social Responsibility• Environmental sustainability• Ethical standards• Fast-growing/entrepreneurial• Financial strength• Innovation• Inspiring management• Market success• Prestige
REMUNERATION & ADVANCEMENT OPPORTUNITIES The monetary compensation and other benefits, now and in the future • Clear path for advancement• Competitive base salary• Competitive benefits• Good reference for future career• High future earnings• Leadership opportunities• Overtime pay/compensation• Performance-related bonus• Rapid promotion• Sponsorship of future education
JOB CHARACTERISTICSThe contents and demands of the job, including the learning opportunities provided by the job• Challenging work• Client interaction • Control over my number of working hours• Flexible working conditions• High level of responsibility• Opportunities for international travel/relocation• Professional training and development• Secure employment• Team oriented work• Variety of assignments
PEOPLE & CULTUREThe social environment and attributes of the work place• A creative and dynamic work environment• A friendly work environment• Acceptance towards minorities• Enabling me to integrate personal interests in my schedule • Interaction with international clients and colleagues• Leaders who will support my development• Recognizing performance (meritocracy)• Recruiting only the best talent• Respect for its people• Support for gender equality
36
THE DRIVERS OF EMPLOYER ATTRACTIVENESS
STUDENTS’ EMPLOYER PREFERENCES
The framework is developed together with professor Paula Caligiuri, Director of the Center for HR Strategy at Rutgers University. Based on specific research within HR, as well as focus groups and general communication with both our clients and students.
!
© Universum Communications
THE DRIVERS OF EMPLOYER ATTRACTIVENESS
STUDENTS’ EMPLOYER PREFERENCES 5
EMPLOYER REPUTATION
& IMAGE
REMUNERATION & ADVANCEMENT
OPPORTUNITIES
JOBCHARACTERISTICS
PEOPLE& CULTURE
37
?? SURVEY QUESTION
© Universum Communications
RELATIVE IMPORTANCE OF EACH DRIVER
STUDENTS’ EMPLOYER PREFERENCES
How would you rate the relative importance of these aspects when choosing your Ideal Employer? Please divide 100 points between the alternatives in accordance with importance
5
38
University of Arizona Total
EMPLOYER REPUTATION & IMAGE
JOB CHARACTERISTICS
PEOPLE & CULTURE
REMUNERATION & ADVANCEMENT OPPORTUNITIES
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
22%
26%
27%
24% 22%
27%26%
25%
?? SURVEY QUESTION
© Universum Communications
EMPLOYER REPUTATION & IMAGE
STUDENTS’ EMPLOYER PREFERENCES
Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives
5
EMPLOYERREPUTATION
& IMAGE
39
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
55%
37%
33%
30%
29%
29%
25%
18%
17%
14%
49%
41%
32%
24%
26%
31%
26%
18%
16%
13%
Ethical standards
Innovation
Financial strength
Inspiring management
Attractive/exciting products and services
Prestige
Environmental sustainability
Corporate Social Responsibility
Market success
Fast-growing/entrepreneurial University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications
JOB CHARACTERISTICS
STUDENTS’ EMPLOYER PREFERENCES
Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives
JOBCHARACTERISTICS
40
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
50%
41%
31%
30%
28%
26%
22%
21%
18%
17%
51%
39%
31%
23%
23%
29%
24%
24%
22%
16%
Secure employment
Professional training and development
Challenging work
Client interaction
Team oriented work
Flexible working conditions
High level of responsibility
Variety of assignments
Opportunities for international travel/relocation
Control over my number of working hours University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications
PEOPLE & CULTURE
STUDENTS’ EMPLOYER PREFERENCES
Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives
5
PEOPLE& CULTURE
41
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
54%
46%
46%
42%
21%
19%
18%
16%
13%
12%
55%
42%
45%
37%
29%
20%
22%
12%
13%
13%
Respect for its people
A creative and dynamic work environment
A friendly work environment
Leaders who will support my development
Recognizing performance (meritocracy)
Recruiting only the best talent
Enabling me to integrate personal interests in myschedule
Acceptance towards minorities
Support for gender equality
Interaction with international clients and colleagues University of Arizona
Total
?? SURVEY QUESTION
© Universum Communications
REMUNERATION & ADVANCEMENT OPPORTUNITIES
STUDENTS’ EMPLOYER PREFERENCES
Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives
REMUNERATION & ADVANCEMENT
OPPORTUNITIES
42
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
42%
41%
40%
39%
34%
33%
21%
15%
10%
9%
41%
42%
35%
37%
28%
31%
24%
16%
7%
15%
Leadership opportunities
Good reference for future career
Clear path for advancement
High future earnings
Competitive benefits
Sponsorship of future education
Competitive base salary
Performance-related bonus
Rapid promotion
Overtime pay/compensation University of Arizona
Total
© Universum Communications
TOP FINDINGSOVERALL MOST ATTRACTIVE ATTRIBUTES • TOP 5
STUDENTS’ EMPLOYER PREFERENCES
PLEASE NOTE: These tables show the attractiveness of each of the 40 attributes in relation to how important the students think its driver is. This analysis gives a summarized 360 degree view of what influences employer attractiveness.
!
43
UNIVERSITY OF ARIZONA TOTAL
1. Respect for its people (People & Culture)
2. Secure employment (Job Characteristics)
3. A friendly work environment (People & Culture)
4. Ethical standards (Employer Reputation & Image)
5. A creative and dynamic work environment (People & Culture)
1. Respect for its people (People & Culture)
2. Ethical standards (Employer Reputation & Image)
3. A creative and dynamic work environment (People & Culture)
4. Leaders who will support my development (People & Culture)
5. A friendly work environment (People & Culture)
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
1. METHODOLOGY & KEY FINDINGS
2. UNIVERSITY EXPERIENCE
3. STUDENTS’ CAREER & COMMUNICATION PREFERENCES
4. EMPLOYER RANKINGS
5. STUDENTS’ EMPLOYER PREFERENCES
APPENDIX 6.
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (1/8)
45
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Colorado State University 1.32% University of South Florida 0.87%
University of Wisconsin - Madison 1.30% Virginia Commonwealth University 0.85%
University of Georgia 1.24% Iowa State University 0.84%
University of California - San Diego 1.15% Texas A&M University 0.83%
University of Washington - Seattle 1.14% University of Oklahoma 0.80%
Pennsylvania State University 1.13% Rutgers University - New Brunswick 0.76%
North Carolina State University - Raleigh 1.11% California State University - Fresno 0.74%
University of Arizona 1.04% Louisiana State University 0.74%
Arizona State University 1.04% Florida International University 0.74%
University of Central Florida 1.04% Texas Pan American University 0.74%
Michigan State University 1.02% University of Cincinnati 0.74%
University of Akron 0.98% Oregon State University 0.73%
University of Maryland - CollegePark 0.92% Kent State University 0.73%
University of Florida 0.92% California State University - Long Beach 0.71%
SUNY Stony Brook 0.91% California Polytechnic State University - San Luis Obispo 0.70%
University of California - Berkeley 0.91% Temple University 0.68%
East Carolina University 0.91% George Mason University 0.68%
University of California - Los Angeles 0.88% Kennesaw State University 0.65%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (2/8)
46
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Purdue University 0.64% California State University - Fullerton 0.56%
University of Illinois at Urbana - Champaign 0.63% University of Massachusetts - Amherst 0.55%
Ohio State University 0.63% University of South Alabama 0.55%
University of Texas - Austin 0.63% University of California - Riverside 0.55%
Northern Arizona University 0.62% University of Nevada - Las Vegas 0.55%
Texas Woman's University 0.62% University of Oregon 0.55%
University of Texas - El Paso 0.61% University of Houston 0.55%
University of New Mexico 0.61% Indiana University 0.54%
University of Texas at San Antonio 0.60% University of California - Santa Barbara 0.54%
University of Colorado - Boulder 0.60% Loyola University - Chicago 0.54%
University of Connecticut 0.59% University of Michigan - Ann Arbor 0.54%
West Virginia University 0.59% Florida Atlantic University 0.52%
SUNY Buffalo 0.58% University of Illinois - Chicago 0.51%
Florida State University 0.58% Idaho State University 0.51%
North Dakota State University 0.57% University of Missouri - Columbia 0.51%
Eastern Michigan University 0.57% Georgia State University 0.50%
San Diego State University 0.57% California State University - Northridge 0.50%
Clemson University 0.57% University of North Carolina - Chapel Hill 0.49%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (3/8)
47
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Arkansas State University 0.48% University of Kentucky 0.40%
University of Colorado - Denver 0.48% Middle Tennessee State University 0.40%
James Madison University 0.48% Boston University 0.39%
University of Kansas 0.48% University of Iowa 0.39%
Boise State University 0.46% University of Texas - Arlington 0.38%
Kansas State University 0.46% Illinois State University 0.38%
University of Alabama 0.46% Towson University 0.37%
University of Minnesota - Twin Cities 0.46% Mississippi State University 0.37%
University of Vermont 0.45% Embry Riddle Aeronautical University 0.37%
Virginia Tech 0.45% University of Alaska - Fairbanks 0.37%
University of South Carolina - Columbia 0.45% DePaul University 0.37%
Montana State University - Bozeman 0.45% New York University 0.37%
Auburn University 0.44% Texas Tech University 0.37%
Syracuse University 0.41% Florida A&M University 0.36%
Northeastern University 0.41% Baylor University 0.36%
University of Rhode Island 0.41% University of Wyoming 0.36%
University of Puerto Rico 0.40% New Mexico State University 0.35%
Harvard University 0.40% Howard University 0.35%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (4/8)
48
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
University of North Florida 0.34% Oklahoma State University 0.30%
University of California - Davis 0.34% University of Maine 0.28%
University of California - Santa Cruz 0.34% University of North Texas 0.28%
University of Pennsylvania 0.34% University of Virginia 0.28%
University of Toledo 0.34% Washington State University 0.28%
University of Tennessee 0.34% University of Southern California 0.28%
University of Miami 0.33% Texas Southern University 0.28%
CUNY Queens College 0.33% University of Hawaii 0.27%
SUNY Binghamton 0.32% Western Washington University 0.27%
University of Pittsburgh 0.32% Missouri State University 0.27%
Miami University of Ohio 0.31% University of North Carolina - Charlotte 0.27%
Northern Illinois University 0.31% Montclair State University 0.27%
University of California - Irvine 0.31% University of Delaware 0.26%
Saginaw Valley State University 0.31% Old Dominion University 0.26%
Johns Hopkins University 0.31% Southeastern Louisiana University 0.26%
Central Michigan University 0.31% La Salle University 0.26%
University of Louisville 0.30% Portland State University 0.26%
Cornell University 0.30% University of Southern Indiana 0.26%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (5/8)
49
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Youngstown State University 0.26% Creighton University 0.22%
Wichita State University 0.25% Murray State University 0.21%
Rochester Institute of Technology 0.25% Indiana University of Pennsylvania 0.21%
Appalachian State University 0.25% University of Idaho 0.20%
CUNY Brooklyn College 0.24% University of Northern Colorado 0.20%
Ball State University 0.24% California State University - Dominguez Hills 0.20%
University of Maryland - Baltimore 0.24% Rutgers University - Newark 0.20%
Seton Hall University 0.24% Marshall University 0.20%
University of Rochester 0.24% University of Nebraska - Lincoln 0.20%
Tulane University 0.23% Villanova University 0.20%
St. Cloud State University 0.23% College of Charleston 0.19%
St. Louis University 0.23% CUNY College of Staten Island 0.19%
University of West Georgia 0.23% SUNY Albany 0.19%
Western Michigan University 0.23% Utah State University 0.19%
Southern Utah University 0.23% Indiana State University 0.19%
Pace University - New York City 0.22% Georgia Institute of Technology 0.19%
Southern Illinois University 0.22% Bradley University 0.19%
University of Mary Washington 0.22% Fort Hays State University 0.19%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (6/8)
50
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
University of Texas - Tyler 0.19% Carnegie Mellon University 0.14%
Morgan State University 0.19% Drexel University 0.14%
Northwestern University 0.18% Lewis University 0.14%
Case Western Reserve University 0.18% Wright State University 0.14%
Columbus State University 0.18% Stanford University 0.13%
Duke University 0.18% Massachusetts Institute of Technology 0.13%
Butler University 0.17% Prairie View A&M University 0.13%
CUNY NYC College of Technology 0.17% University of Northern Iowa 0.13%
Radford University 0.17% Georgetown University 0.12%
Ramapo College 0.17% University of Chicago 0.12%
Texas Christian University 0.17% Princeton University 0.11%
University of Central Missouri 0.16% Brigham Young University 0.11%
Brown University 0.16% University of Arkansas - Fayetteville 0.11%
Rhode Island College 0.16% University of Mississippi 0.11%
George Washington University 0.16% Xavier University 0.11%
Columbia University 0.16% Western Connecticut State University 0.11%
Truman State University 0.15% Washington University in St. Louis 0.11%
Alabama A&M University 0.14% Fairfield University 0.11%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (7/8)
51
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
University of San Francisco 0.10% Colorado School of Mines 0.08%
Yale University 0.10% St. Joseph's University 0.07%
College of William and Mary 0.10% Wake Forest University 0.07%
University of Dayton 0.09% Brandeis University 0.07%
California Institute of Technology 0.09% Rensselaer Polytechnic Institute 0.07%
University of Denver 0.09% Albion College 0.07%
DePauw University 0.09% Providence College 0.07%
Santa Clara University 0.09% University of Michigan - Dearborn 0.07%
Bowling Green State University 0.09% University of Washington - Bothell 0.07%
Oakland University 0.09% Keene State College 0.07%
University of New Orleans 0.09% Loyola Marymount University 0.07%
University of Utah 0.09% University of San Diego 0.06%
Rutgers University - Camden 0.08% Rice University 0.06%
CUNY Hunter College 0.08% Pace University - Westchester 0.06%
Chapman University 0.08% Southern Methodist University 0.06%
Spelman College 0.08% California Polytechnic State University - Pomona 0.06%
Missouri University of Science & Technology 0.08% California State University - Chico 0.06%
Lehigh University 0.08% California State University - Sacramento 0.06%
?? SURVEY QUESTION
© Universum Communications
Universum Student Survey 2012University Report
US Undergraduate Edition Natural Sciences
University of Arizona
EDUCATIONAL INSTITUTIONSTOTAL (8/8)
52
APPENDIX
Which educational institution do you attend? PLEASE NOTE: This is the distribution after the results have been weighted, reflecting the true population at these educational institutions
!
University Total University Total
Clark Atlanta University 0.06% Central Connecticut State University 0.03%
Cleveland State University 0.06% College of New Jersey 0.03%
Georgia Southern University 0.06% CUNY City College 0.03%
University of Ohio 0.06% Eastern Illinois University 0.03%
University of Wisconsin - Milwaukee 0.06% Emory University 0.03%
Vanderbilt University 0.06% Fordham University 0.03%
Western Kentucky University 0.06% Hofstra University 0.03%
Bucknell University 0.06% New York Institute of Technology 0.03%
Wayne State University 0.06% North Carolina A&T State University 0.03%
Tuskegee University 0.06% San Jose State University 0.03%
Michigan Technological University 0.06% Southern University and A&M College 0.03%
Robert Morris University 0.05% University of Richmond 0.03%
University of Evansville 0.05% Xavier University of Louisiana 0.03%
University of Arkansas - Pine Bluff 0.05% Huston-Tillotson University 0.03%
American University 0.04% Trinity University 0.03%
Lafayette College 0.04% University of Texas - Dallas 0.03%
Regis University 0.03% Polytechnic Institute of New York University 0.03%
Morehouse College 0.03% New Jersey Institute of Technology 0.01%
Boston College 0.03% Bryant University 0.01%
Bryn Mawr College 0.03% Other 4.35%