uniqueness in the unique
TRANSCRIPT
Aesthetes: Fine Art and Blockchain
I t i s o n l y t h r o u g h A r t a n d t h r o u g h A r t o n l y t h a t w e c a n r e a l i z e o u r p e r f e c t i o n ; T h r o u g h A r t a n d a r t o n l y t h a t w e c a n s h i e l d o u r s e l v e s f r o m t h e s o r d i d p e r i l s o f a c t u a l e x i s t e n c e .
- O s c a r W i l d e -
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W A T C H T H E V I D E O
G L O B A L A R T M A R K E T 2 0 2 0
MARKET
5OB $
G L O B A L N F T S A L E S 2 0 2 1 - F I R S T H A L F
2B $
G L O B A L O N L I N E A R T W O R K S S A L E S 2 0 2 0
12,4B $
The Fine Art Market is heading towards the digital with an increase in online sales of physical artworks and the increasing sales of NFTs on specialized marketplaces.
The first XRPL Marketplace of NFTs based on physical artworks
I N N O V A T O R S E A R LY A D O P T E R S
E A R LY M A J O R I T Y
L A T E M A J O R I T Y
L A G G A R D S
Today
F i r s t N F T s
F i r s t N F T
M a r k e t p l a c e s
Aesthetes' ambitious project is to create a link between physical Art and Blockchain, creating the first Marketplace of NFTs based on physical masterpieces.
NFT Adoption Curve
B U D G E T
Often, customers to purchase artworks have to spend thousands of dollars
facing also high commissions required by galleries.
M A R K E T C O N T R A C T I O N
In this pandemic period, the Art market has witnessed a significant decline,
forcing museums and galleries often to sell off artworks to restore their balance
sheets.
A C C E S S I B I L I T YThe limited accessibility has created an increasingly narrow niche, transforming
Fine Art in a more and more elitist world.
ProblemHistorically, Fine Art has always been a fascinating
but not very accessible world, a market niche
that over time has become more and more
exclusive, where ordinary people, even if
interested, have found objective difficulties in
entering it.
We are currently witnessing the digitalization of art. Galleries and museums have taken this path because of the pandemic, making virtual exhibitions and implementing online sales.
We have seen born NFTs linked to digital works that can be sold directly on independent platforms. On the market, however, there is still no connection between physical and digital art.
P H Y S I C A L L I M I T S
Fine Art has always had the limit of the physicality: exhibitions with a limited
access, space limitations and logistics for the curation of the artworks.
The project provides an intrinsic link
between physical and digital art that
will be created by realizing NFTs
based on physical masterpieces.
We want to make the market more
liquid and transparent, giving the
possibility to everyone to buy or
sell NFTs in a simple and fast way.
We will create a NFT marketplace
letting immediate and secure
transactions.
Democratization also passes through the
culture and for this reason we will support
initiatives of cultural awareness.
Solution The challenge of Aesthetes is to "democratize" the art, making it easily accessible as heritage "of all" creating an
ecosystem that supports the market by opening up new possibilities.
Accessibility will open countless doors, such as the promotion of new emerging artists, the increase in interest in art and
exhibitions, the opening of the market to new potential investors, the increase in the cultural level and therefore a greater
perception of the artistic heritage. All this will be realized working on different levels:
A L I Q U I D M A R K E TP H Y G I T A L N F T M A R K E T P L A C E D E M O C R A T I Z A T I O N
THE MARKETPLACE
Based on physical artworks
AESTHETES Phygital NFTs
The XRPCommunity, using their Elysians (ELS),
will be able to choose the NFTs to drop.
NFTs
realized in collaboration with selected Digital Artists.
Aesthetes NFTs will be related to high-profile physical artworks realized by selected
international artists.
#01Selecting high profile artists, we will ensure an accurate selection of masterpieces.
S E L E C T I O N O F A R T W O R K S
How will it work
#02
For each unique artwork purchased we will realize NFTs corresponding to fractional and unique parts of it.
T H E U N I Q U E N E S S I N T H E U N I Q U E
#03
Every single NFT can be sold on the marketplace i n s t a n t l y , i n a n y m o m e n t a n d f r o m everywhere in the world.
A G L O B A L 2 4 / 7 A R T M A R K E T
#04
We will manage and custody the artworks according to the best qualitative and safety standards.
C U S T O D Y O F P H Y S I C A L A R T W O R K S
#05We wil l col laborate also with selected international artists in order to realize their Phygital NFTs, letting them to intercept the digital market f rom which they would otherwise be excluded.
T H E P H Y G I T A L P R O C E S S
Aesthetes Phygital NFTs
C O L L A B O R A T I O N W I T H I N T E R N A T I O N A L A R T I S T S
Classic art galleries requires high commissions and transactions are not immediate. For that reason some galleries are implementing online sales and blockchain technology.
The creation of NFTs on the XRP Ledger, respect to the Ethereum blockchain currently used in all existing platforms, will let to have extremely reduced costs and faster NFTs transactions.
All existing projects presuppose NFT of purely virtual artworks. Aesthetes aims to create the first NFTs based on physical masterpieces.
Compared to existing NFTs platforms we have the ability to intercept also classical physical collectors that, currently, are excluded.
Competitive scenarioP
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H I G H F E E S L O W T R A N S A C T I O N S
L O W F E E F A S T T R A N S A C T I O N
Auction Houses
ETH based NFTs
Marketplaces
Competitive advantagesCompared to the solutions currently on the market, Aesthetes has a different
value proposition by playing on competitive advantages that are positioned
differently according to the interlocutor:
I N V E S T O R
• Ease and speed of purchase and subsequent resale
• Immediate e secure transactions
• Certificate of uniqueness and immutability thanks to the blockchain
• NFT realized by Aesthetes, based on unique physical masterpieces
• Selection of international artists.
•Increase of the customer base
•Increased visibility and opening to new markets (physical and digital)
•Traceability and transparency of transactions
•Further earning opportunities thanks to the secondary market transactions
A R T I S T
THE PROJECT WILL BE DEVELOPED ON THE XRP LEDGER, WHICH COMPARED TO OTHER BLOCKCHAINS IS:
FASTER 3-5 per transaction
CHEAPER $0.0002/per transaction
SCALABLE 1.500 transactions/second
SUSTAINABLE Limited use of electricity
Elysian (ELS) The first Token for the Art and NFT Industry running on the XRPL.
Elysian (ELS) Token Economics
510.000.000 Destined to the Airdrop
1.000.000.000 Elysian (ELS) issued
100.000.000 Elysian Partner Adoption Program
200.000.000 Destined to NFTs staking and rewarding program (once the marketplace will be live)
190.000.000 Destined to future adoptions
Elysian (ELS) How to claim it
Being issued on the XRPL, EVERYONE interested in the ELS airdrop should just set, in the claiming period, the trustline toward the Issuing Address:
rHXuEaRYnnJHbDeuBH5w8yPh5uwNVh5zAg
Everyone will receive the same amount of ELS.
ARTISTS SELECTION (STEP1)
EVERYONE, through their ELYSIANs tokens,
will be able to select their favorite artists to drop on the
AESTHETES Marketplace.
NFTS STAKING AND REWARDING PROGRAM (STEP2) EVERYONE that will decide to buy and stake or sell, through the AESTHETES marketplace their AESTHETES NFTs, will be rewarded with ELYSIAN tokens.
Once the AESTHETES marketplace will be implemented
Elysian (ELS) future applications
Once the AESTHETES marketplace will be implemented
Elysian (ELS) future applications
NFTS LENDING PROGRAM (STEP3)
EVERYONE that has an AESTHETES NFT, could use it as collateral for
receiving a loan in ELYSIANs.
ELYSIAN STAKING PROGRAM (STEP3)
EVERYONE, staking their ELYISIANs on the AESTHETES marketplace, will be rewarded with ATHENA tokens.
STEP2 AND STEP3 WILL BE IMPLEMENTED AS SOON AS SPECIFIC AUTHORIZATIONS ARE RECEIVED.
6th in the Global Top 10 Tokens on the XRPL with over 32k Trustlines Enabled8’ Sept 2021
Aesthetes Logo Added after having complied with Xumm and XRPL KYC Procedures12.8k Followers on
Twitter in the first month after the ELS
announcement
Ro ad Map
4 August - 03’ September 2021
E LY S I A N L O G O C H O I C E
AESTHETES Following Steps
#01D E V E L O P M E N T O F T H E A E S T H E T E S M A R K E T P L A C E
We want to create the first XRPL Marketplace of NFTs based on physical artworks. (Estimated Q3 2022)
#02P A R T N E R S H I P W I T H M U S E U M S A N D P U B L I C I N S T I T U T I O N SIn partnership with museums and public institutions we will create NFTs of their managed masterpieces. This will help them to have additional revenues through the royalties paid after every NFT transaction.
ELYSIAN Road Map
#03C R E A T I O N O F N F T I N D I C E S We will allow investors to have a weighted exposure on multiple NFTs through the creation of indices with different NFTs as underlying. This will allow investors to minimize their risk of exposure on a single NFT but, at the same time, to take advantage of these new and revolutionary assets.
19’ August 2021 - 15’ February 2022
15’ April- 15’ June 2022
E LY S I A N W H I T E P A P E R R E L E A S E
19’ August 2021
E LY S I A N C L A I M I N G P E R I O D
E LY S I A N A I R D R O P
E LY S I A N A N N O U N C E M E N T 31’ July 2021
E LY S I A N L I S T I N G O N E X C H A N G E S
Estimated Q2/Q3 2022
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B R A N D A M B A S S A D O R S F R O M T H E X R P C O M M U N I T Y
Thanks!