WelcomeAtoms are the bricks of molecules and molecules the bricks of matter. The unlimited amount of different combinations, make different molecules. And although there is a limited source of molecules, different combinations create different matter.

Technology starts deep inside a product. It is the small parts that create, in different combinations, the multiple options for functionality. Options beyond your imagination that still have to be discovered.

Does this limit your creativity (HYPERLINK), change the way you need to study (HYPERLINK), or have a certain influence on the way people judge you and your work (HYPERLINK)? Keep on exploring the possibilities that technology brings along, you can never know too much as there must be a functionality still in need for some fresh technology.

by L.D. and N.M.

UNID Committee Colofon

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3TU’s 20

Heels on the Branch of Technology 24

Column 26

How Technology can Limit our Creativity page 6

How technology can limit our creativity

At our faculty technology plays an important role. Often seen as the bearer of intelligence, technology is the area of constant innovation and transformation. Technology can see an introduction at many stages during a design process. Be it at the creative process, where it defines the vital features of a product, or at the final stages, where it is used to add the necessary components to an interface. Technology is always just around the corner, lurking to make its appearance.

However, to all the wonders of technology and its contribution to contemporary product design, there is also a flip side to this proverbial coin. Technology has the ability to create some restricting guidelines when being introduced in a design project. And these constraints usually do not have a positive impact on design.

Now you might be wondering: “Restrictions? Isn’t Tech-nology supposed to enrich design?” Well, not always. There have been numerous cases where a technology has entered a design project and caused the designers to lose a grip on reality. In order to incorporate said technology, certain elements including functionality and style seem to become of lesser significance.

This could become a problem among the design ranks. Qualitative product design is at stake when modern day designers are not able to ignore these technological temptations. These days everybody is adding everything to their products. What is next? A phone able to make coffee? ...

Text by Jan van der Asdonk | Lay-out by Norma de Boer

Deployment of technicians

Delft +31(0)15 285 54 44Eindhoven +31(0)40 246 23 28 Groningen +31(0)50 311 83 99Hengelo +31(0)74 850 41 95

Your challengeAs a professional in technology on a technical college or technical university level you are seeking variety and a challenge in your profession. We can offer these opportunities. By working on challenging projects at various renowned clients you can further educate yourself in technology, without having to seek a new employer. Technology and posting are therefore the specialists areas that we can combine optimally, however technology remains the basis. Our staff can resort to the expertise of the own organisation and moreover the intensive cooperation with various technical universities guarantees a continuous flow of new insights and techniques.

We are active in the following disciplines• Mechanical Engineering• Product Development• Electrical Engineering & Instrumentation• Electronics• Industrial Automation• Process Technology• Civil Engineering• Automotive• Structural Engineering• Shipbuilding

Long-term relationsVPS builts long-term relations with its staff and clients. We offer staff the opportuni-ty for long-term contracts enabling our clients to call on their services for extended periods. We also determine in consultation individual learning requirements and provide both parties with advice on career and project planning.

Training possibilitiesAn individual and personal training plan is an important part of your cooperation with VPS. Together we will assess what your ambitions are or in which function you would like to continue to develop. In addition, VPS supports and stimulates that you are kept informed about new developments in your specialists field.

www.vps.nl

page 8How technology can limit our creativity

... It seems there are countless examples of technology creating too much of a boundary to us designers. Take 3D software programs; although they might certainly be able to create almost any object conceivable by our minds, they are bound by our knowledge and skill of the program at hand. What if you cannot shape your design using such a program when taking the next it-eration into production? You might fail to deliver that you intended to create in the first place.

Then there are the constructional tools, they too have their respective curtailments. There is only so much a 5-axis mill can form, some curvatures are not meant to see daylight. Same goes for all those dif-ferent molding techniques: each has their own do’s and don’ts.

Nevertheless, these limitations can also have a posi-tive influence. 3D software programs are often needed to make succeeding steps in the design process. Same goes for the constructional tools; they make sure some borders are not crossed, keeping unfeasible ideas at bay. And let’s be honest; we need these boundaries: an overkill in freedom routinely does not aid in a flu-ent and down-to-earth flow of a design process.

Still, the question remains: should we take this tech-nological influence for granted and design accord-ingly? Or should we stand up to technology’s impact and take on the role of a more arrogant designer? Personally, I would rather come up with a revolution-ary way of using technology than to keep riding the same technological wave over and over again. But who am I to decide?

Text by Jan van der Asdonck | Lay-out by Norma de Boer

Camiel Gubbels, engineer at VanBerloStudio’s

page 19

about leadership, self direct-ed learning, and how to solve conflicts. ‘One day my server crashed, I had to bring it back in the air within 30 minutes or I would lose clients, well let’s say, I now know how to deal with stressful situa-tions.’ When more and more people told

him he should get his servers rated in ‘the scene’, he start-ed thinking about the reasons behind his on-line career. And when he heard of the raids in Enschede, and people where get-ting caught, he decided that it was too risky to continue and he retired. ‘It was hard work, I never

C4M1EL GUBBEL5 C0NT1NUE5...

earned one cent. It was just one big adventure in the world of bits and bytes. Yes, I learned a lot, but I lost a lot of social contacts too, working 24 hours a day keeping my serv-ers in the air.’

But from this experience he learned things he would never have learned from school books, probably due to his eager-ness to do new things, feel-ing a challenge with every new project. ‘I am already getting bored with 3D scanning, let’s build a 3D printer!’ If he is not working on projects for Van Berlo, he is working on a lot of projects of his own in his spare time, like pimping four classic Vespa’s at a time or trying to prepare equipment to 3D scan a dog. Though he has many plans, ideas for the fu-ture, maybe even his own compa-ny one day, he is committed to Van Berlo. They give him enough freedom and challenge to keep him busy.

I do not think you have to switch education every two years to learn what really mat-ters in the world of industrial design. But could it be that our education system would have been the right one for Camiel? It is not the only place to learn all this; he certainly is the living proof of that. But he does admit that a university degree would be useful in find-ing a job. Who knows, we might see Camiel when next semester starts.

Text by Laura DunckerLayout by Norma de Boer

When I ask him if there is something he learned during the period of college that he still uses today, the only thing he comes up with is that school is slow. ‘If you read a book about molding techniques for instance, five years later, when you have finally finished your education, that knowledge is already outdated.’ He cannot recall gaining useful knowledge concerning the work he does to-day, at least not during actual school hours.

But an interesting story comes up when the conversation trav-els to the years he spent at Computer Science. Over a decade ago it all started when he fig-ured out a way to hack the city council of a large city in the UK, using their quick internet connection to spread ‘multime-dia content’.

Later on he had his own two ‘scene servers’ running at the university maintaining two other big sites abroad. ‘It was like getting together in a bar with mostly Belgians and Dutch, chatting in the channels, with a beer next to the keyboard and sending the newest ‘multimedia content’ all over the world at insane speeds for that time.’

But when times changed at the university, it became more of a challenge. ‘I had to switch the servers’ IP addresses every 3 hours to not exceed the daily traffic limit. I used scanned mac addresses of students all over the campus!’

He learned a lot those days;

If you imagine a day in the world of industrial design after graduation or half way without ever finishing a study, what would it look like? What do you still need to learn? And more importantly how will you ever learn all this? I would like to introduce to you, someone who has learned by doing, and has gained concrete experience in many different fields. He is now working for a company many of us apply to for an internship.

Camiel Gubbels started his studying career at the HTS autotechniek. After two years his interests in computers made him enroll for Computer Science, first at the TU/e later on at the Fontys, leaving him time for his own projects. But as this was not the right direction for him, he found the doorway to Mechanical Engineering and again switched from university to HBO, where he got the opportunity for an internship. That is when Van Berlo came in to his life.

Finally a chance to learn by putting work into practice, only using theory when you actually need it! At last he could learn things in a way that kept him motivated. He continued working there after his internship, and combined his job as product engineer with a part time study Mechanical Engineering.

Every day he works on a broad range of prod-ucts, mostly creating 3D CAD models based on

design drawings, making simulations with these CAD models, rendering them in a photorealistic way, and making them ready for production. He also likes creating solutions for technical prob-lems, for example a quick and effective release mechanism for a child car seat. Occasionally he creates technical models, which in the case of these child car seats, are then crash tested in France. He is always looking for new techniques and technologies, testing new software on mechanics, dynamics, 3D CAD, 3D scanning, rendering, etc. He works together with designers and engineers to create the right integration of form and function into a product ready for production. His team leader called him once an ‘unguided missile, one that sometimes comes up with brilliant ideas though’.

Making 3D CAD models from design sketches was no problem. But when four years ago the foam and clay models appeared on his desk for him to draw in 3D, he was sure there had to be a more efficient way. So he started building a 3D scanner, experimenting till late in the evening with SLR camera’s, beamers, lasers, software and lots of test objects (including his own face as you can see). Nowadays he has perfected these techniques and has created a valuable skill achieved by perseverance.

Camiel Gubbels, engineer at VanBerloStudio’spage 10

Camiel Gubbels, engineer at VanBerloStudio’s

as neither of them actually knew how

to fly.

*

But mankind evolved and with the rediscovery of the saucer Jonathan and Amy used to escape, so did mankinds technology...

Afterwards, they would please Kim Jong-Il by repopulating the Earth with their offspring,..

After escaping the destroyed valley of silicon and the wrath of the almighty Bill Gates, Jonathan and Amy crashed the saucer*

Emperor Philips had a son, the arrogant Marcel Wanders...

He was a designer and spendt all his life trying to make the perfect design to terrorize his minions with..

But he needed a muse.. She‘s perfect! She was the princess of the

kingdom of Fashion and adored by all.

He found his muse in Kate Moss.

In a bold dash, Marcel robbed her from her castle and took her to Eindhoven...

... But by doing so he infuriated Kate‘s

fathers, the kings of Fashion Victor and Rolf.

To get her back and teach those „fake-designers“ from Eindhoven a lesson Victor and Rolf assembled the largest and most beautfiful army of fashion designers in existance.

Eindhoven may have lost this fight, but it wasn‘t over yet, because...

The one that calls himself:

0dy553u5?

Don‘t worry, Rolf. We have the greatest hacker in the world to open this gate

for us

Eventually, he was defeated and killed.

* rawr!*

BLam!

But from the ashes of Eindhoven a small group of survivors emerged. Survivors with a vision! A vision even greater

then the vision of Emperor Frits!...

They would put Intelligent Design from Eindhoven back on the map.

Bigger and better then ever!

They would take the WORLD...

After burning the city and showing that there can be only ONE kind of designer. The army left... (with Kate Moss, off course)

The fashion army laid waste to Eindhoven and killed all the designers in revenge.

Colofon and Welcome 3

From the Inside Out 7 & 9

Designer Cookbook 11Design Vs. Poetry 16 & 17

Interview With Camiel Gubbels 19

Competencies for Staff Members 23 & 25

Use or Abuse 27

Colofon and Welcome 3

From the Inside Out 7 & 9

Designer Cookbook 11Design Vs. Poetry 16 & 17

Interview With Camiel Gubbels 19

Competencies for Staff Members 23 & 25

Use or Abuse 27

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7777777777777777=~I?IIIIIIIIIIIIIIII????7777777777777I,,...........,~?IIIIII????777777777777?.,.........,...,,?IIII?????77777777777=:.,...,,.......,.,??????????7777777777+:,,,,.,,.,.,.,..,..+++++++++?777777777I~,...,,,,.,,,,.,,,,,,=======++777777777+,,,,,,,:,...,,.,,,,,,~~~~=====777777777~,,.,,,.,...,..,,::,,,,~~~~~~==777777777=,,..,.,,,,~,,,,:~:::,,::~~~~~=7777777I=:,,,.....+::~,::~~~:,,,,~~~~~~~77777777=~:,..,:,..~=:~===~~:::,:~~~~~~~7777777I~,,:,.,.,,.~~~~===~~:::,~~~~~~~~777777??+,....,.,.,,,~=~~~~:::,,~~~~~~~~77777777:........,..,:~~~:::::,:~~~~~~~~7777777?,,:,,,:==..,.,::::,~~~~~~~~~~~~=7777777?.,,~,:.=,?:.,,:::,~~~~~~~~~~~~==77777777,,,:,~,~? 7?,,:,,~~~~~~~~~~=====7777777II~=IIIII?= 7~,,,,:~~~~~~~=====++77777777:IIIIIIII++7 ~::.:::~~~~====++++I77I7IIIIIIIIIIII?==I~=~~..:~~~~====++++IIIIIIIII7IIIIIII+=~=I~=,~...........::,

Laura

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+++++7777777877,.......~7777777777777778+++?+777777777..............+77777777778?++?+7777787....................77777778+++++777787.....................I+777778+++++77777I.....................=7777778+++++77777..................,77777777778+++++77777..............,,::,77777777778+++++777777......::...:~~~,,,77777777778+++++777777.....:,:~:~===~:.~77777777778+++++777777.....:~:=~~====~:~=II77777778=++++777777.......~=~~~~~~~~=~:II7777778===++77777=........~~~~~~~~::IIIIII77778====+77777.........,::~~~~~~:IIIIII77778====+77777.........,,,::::::IIIIIIII7778==+++777777.:....~~:,,,,,,,IIIIIIIII7778==+++777777:~~~~==~:,,II???IIIIIIIIII778==++?7777~~~:::~=~~:,=I?????IIIIIIIII778==+=I777~~~~~~~:::~:,I??????IIIIIIIII778==++?77~~~~~~~:::::::I?????IIIIIIIII7778==++?7=~~~~~~~~~~:::::?????IIIIIIIIII778==++77:~~~~~~~~~~:::::????IIIIIIIIII777Luuk

???+?????????+??+=~==++++===~:~~:~::~:~=IIIIIIIIIIIIII?,,,,,:::,,.IIIIIIIIIIIIIIIIIIIIIIIIIII,,,,,,,.,,,:,,,~+IIIIIIIIIIIIIIIIIIIIII,.,,,,,.,,,,,,::..:=IIIIIIIIIIIIIIIIIII~..,,,,,,,,,,:,~~~..=IIIIIIIIIIIIIIIIIII,..,,,.,,,,,,,:~~~~:~IIIIIIIIIIIIIIIIIII...,..,,..,,,:~~:,,=IIIIIIIIIIIIIIIIIIII.......,,.,:::~~~.:IIIIIIIIIIIIIIIIIIIII.......~,:::::===~~~IIIIIIIIIIIIIIIIIIII......,,~::::~====,~~IIIIIIIIIIIIIIIIIII......,:::::~~~~~::?IIIIIIIIIIIIIIIIIII~~~:...,~~~~~~~~~::????IIIIIIIIIIIIIII+,,.?I~,,:~~:~~~~~~:~?????IIIIIIIIIIIII+,,...+?,~~=:~~~~:::::????IIIIIIIIIIIII+,,,...:,:====~~~~~??????????IIIIIIIIIII:,,,,..,~==~==~~~~?+?+??????IIIIIIIIIII?,......?:..==~~=~++++????????IIIIIIIIII=,,...?:.+I...=~~~+++++??????IIIIIIIIIII,....:.:I:..I..?~~=+++???????IIIIIIIIIII,....~I,.=II.=I~.~.+++???????IIIIIIIIIII~,..+..?I...,?,.+.~.++???????IIIIIINorma

__ __ __ __ ______ ____ /\ \/\ \/\ \/\ \/\__ _\ /\ _`\ \ \ \ \ \ \ `\\ \/_/\ \/ \ \ \/\ \ \ \ \ \ \ \ , ` \ \ \ \ \ \ \ \ \ \ \ \_\ \ \ \`\ \ \_\ \__\ \ \_\ \ \ \_____\ \_\ \_\/\_____\\ \____/ \/_____/\/_/\/_/\/_____/ \/___/

____ ___ ___ /\ _`\ /\_ \ /’___\ \ \ \/\_\ ___\//\ \ ___ /\ \__/ ___ ___ \ \ \/_/_ / __`\\ \ \ / __`\ \ ,__\/ __`\ /’ _ `\ \ \ \L\ \/\ \L\ \\_\ \_/\ \L\ \ \ \_/\ \L\ \/\ \/\ \ \ \____/\ \____//\____\ \____/\ \_\\ \____/\ \_\ \_\ \/___/ \/___/ \/____/\/___/ \/_/ \/___/ \/_/\/_/

__ __ ___ /\ \ __/\ \ /\_ \ \ \ \/\ \ \ \ __\//\ \ ___ ___ ___ ___ __ \ \ \ \ \ \ \ /’__`\\ \ \ /’___\ / __`\ /’ __` __`\ /’__`\ \ \ \_/ U_\ \/\ N_/ \_\ \_/\ \__//\ \I\ \/\ \/\ \/D \/\ __/ \ `\___ ___/\ \____\/\____\ \____\ \____/\ \_\ \_\ \_\ \____\ ‘\/__//__/ \/____/\/____/\/____/\/___/ \/_/\/_/\/_/\/____/ -= UN1D v11.5b7 ‘iQn-beam-beast’ release 2009 by UN1D M3m83RzZ =-

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There are count-less products in the world with a specific purpose. But what if you, for once in your life, ignored the purpose of a product and gave new life to its functionality? Be creative. Hack

the world of in-dustrial product design, by using building blocks beyond your imag-ination. Wether you use others to do the dirty work for your success (HYPER-LINK), power your phone with your

bike (HYPERLINK) or use an ille-gal service for learning experi-ence (HYPERLINK). With a limited source of build-ing blocks you have to recycle them for more than what they were intended

for. Go out and create something new of something old. Go out and Hack existing products and ser-vices of intelli-gent systems.

/ 72UA2 + N137S