understanding value!
TRANSCRIPT
Value!
A man who wants to buy a bus to move corporate
professionals to work requires your assistance in
determining what he should focus on to
drive acceptance and patronage. Which of the
following on the next slide will be absolutely correct?
You need to consider
what is utmost important to his target market
Expert AdviceValue for the corporate guy who needs to get to his
office on time is a consistent bus service, that is
conducive, mechanically sound with a great driver
The Receiver
The buyer
The customer
The Giver
The Seller
The Supplier
You need to first define the other persons desire. First
through his/her lens to prevent being on the
wrong side
Then you discover if what you have to give fits or requires
amends!
In any relationship, No one solution fits all