Understanding Timeline for Facebook Brand Pages

Presenters Today

Takeaways

• Upload Cover Image and Profile Photo

• Update “About” Section and Customize Views and Apps

• Utilize Pinned and Starred Posts• Watch Friend Activity• Insert History• Utilize Admin Panel and Activity Log

Cover Image and Profile Picture

About Section and Views/Apps

Pinned and Starred Posts

Friend Activity

Insert History

Admin Panel and Activity Log

Checklist

Upload Cover Image Upload Profile PhotoUpdate “About” SectionCustomize Views and AppsGo back in time to update your HistoryPin your Top Post (Weekly) Star Important Posts (Occasionally)Utilize Admin Panel (Daily)Utilize Activity Log (Daily)

Post Jobs on your Facebook page

Jobs reposted through partners:

Candidates apply directly on Facebook or through your ATS.

Draw an audience to your jobs through targeted Facebook advertising

Engage your audience with Facebook Sponsored Stories

Build your Talent Community with a Facebook Cost/Like campaign

Thank You!

• Questions?

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