uli jamestown mall redevelopment proposal

8/14/2019 ULI Jamestown Mall Redevelopment Proposal

1/44

Jamestown MallSt. Louis County, Missouri

Presenta tion to :St. Louis County

and St. Louis County Economic Counc ilSeptember 25, 2009


2/44

Panelists:

Ab by FerrettiPartners for Ec onomic s SolutionsWashing ton, DC

Donna LewisMerc er CountyTrenton, NJ

Sc ott Ha ll

Virg inia Beac h Dep artment o fEc onomic Develop mentVirg inia Beac h, VA

Chuck BerlingBerling Equities, LLCMorrison, CO

Arun Ja in

Design ConsultantPortland , OR

Dan Quinto

Roaring Brook Deve lopment Co.Colleyville, TX

Dr. Philip HartHart Rea lty Advisors

Los Ang eles, CA

Ray BrownRay Brown Consulting

Memphis, TN

Chair:Ray BrownRay Brown ConsultingMemphis, TN


3/44

Und ersta nd existing c ond itions

spend ing hab its/ pa tterns reta ilrents/ p ric ing - offic e & residentia l

Determine type a nd amount of c ommerc ia lRetail

OfficeOther c ommerc ia l

How many new units & what type ?

Purpose of Market Ana lysis


4/44

Addressing Myths

Itsdangerousatthe

JamestownMallwithgangs

ofteenagers.

Wehavemoneyandcan

support

the

Jamestown

Mall

iftherightstoreswerethere.

More multifamily/

apartmentsmeansbig

problemsforourcommunity.

Ifthestorescomepeoplewillshophere.

Wearecheatingon

JamestownMall

ifwe

shop

at

theGalleria&othermalls.


5/44

Existing Cond itions

$61,200 Med ian HH Inc ome 170,000 residents

8.7 % unemployment ra te

1973 PMA TMA

SMA


6/44

Reta il Demand

RegionalMalls StandardNeeds NorthCountyResidents 200,000

250,000 170,000

AreaWorkers 180,000+/ Lessthan80,000

Traffic(ADT) 30,000+ 20,000


7/44

Mall Competition

1974-- St. Claire Square1976 -- Chesterfield Mall1978 Alton Square1986 -- St. Louis Galleria

1987 -- Mid Rivers Mall2003 -- St. Louis Mills


8/44

TotalRetail

SupplyTotalRetail

Demand

TotalUnmet

RetailDemand=

Measuring Reta il Potentia l

SurplusSupply

TOOMUCH


9/44

Customer Trade Areas


10/44

Lindbergh Plac e Wha t s Possib le??

New sit-down resta urants

New furniture or home furnishing s storesA stand-a lone or c enter-opera ted pharmac y withurgent c a re med ic a l servic es

Spec ia lty groc er with beer and wine sa les

A yea r round farmer s market; and

Other reta il opportunities.


11/44

Surp lus of Sup p ly for spec ula tive offic e

Overa ll 15% perc ent vac anc y

Office

Always potentia l

Institutiona l user

Neighborhood servic e

Bac k offic e opera tions


12/44

Low-rise renta l build ings - garden and seniorcomplexes

Sing le Family Homes - High $200,000 to $400,000

Residentia l Inventory

Villas / a ttac hed

Senior ac tive living

Ownership lofts over

retail


13/44

The Ac tua l Story

There is a market!

Lind bergh Plac e will reorient itself to meet theneeds of:

Existing residents (families, young p rofessiona ls,seniors)New residents,

Existing emp loyees,New emp loyees,

Students

And the b roader business c ommunity (reta ilers,offic e users, institutions)


14/44

BREAKING THE STATUS QUO!

Ineffic ient Sa les Tax System/ Fragmented Loc a lGovernment

Unsusta inab le development p rac tic es

Can be Overc ome

Identify new revenue a nd fund ing sourc es Be stra teg ic in using tools


15/44

Two Plan Solution

Coordinated Vision

Acrossjurisdictions

Participation from Local

Residents

Broad strategic

approach is notsufficient!


16/44

Coord ina ted Vision

Two Plan Solution


17/44

Detailed Development Plan

Set the Standards Be Spec ific (size, density, use,programming, community involvement)

Control the Process Seek out best possib le development

partner Create most advantageous financ ingprogram Keep foc us on successful

implementation

Two Plan Solution


18/44

Gain c ontrol of the land

Demolish theJamestown

Mall

Insta ll initia l

infrastructure

Crea te key pub licp lac es in ac c ordance

with the p lan

County Primes the Pump


19/44

Designed for and Welc oming

to Everyone

Meets Shared Community

Needs Plac e of CommunityOwnership

Safe & Comfortab le Dynamic Programming &Tec hnology Built fo r All Genera tions Genera tes Jobs

A Grea t Plac e


20/44

Ec onomic Eng ine

Estab lish Sma ll BusinessDevelopment Program

Assist From Inc ub a tor to

Sustainability Provide Small ProfessionalOffic e Spac e

Esta b lish Reta il Deve lopmentProgram

Coord inate a FragmentedProc ess

Crea te New BusinessOpportunities

Hea lthc a re Servic es Recreation AthleticTourna ments


21/44

Ec onomic Eng ine

Environmenta l Eng ineeringTec hnology Center

Research Education Applied Engineering Combines with North Distric t

Green Tec hno logy Initia tive

Not Found Anywhere Else

Belongs to YOU!


22/44

The panel s goa l:

Insp ire the c ounty andthe c ommunity totransform a dying ma ll

and site to a vib rant,mixed-use c ommunitydevelopment.


23/44

Suggest synergisticpotentia l land uses tha t

c an inc luded in the VisionPlan for the futureLindbergh Plac e:

1. Senior living andactivities

2. Lifestyle andboulevard shopp ing


24/44

3. Professiona l, sma llbusiness offic es

4. CommunityRec rea tion Venues

5. Family-oriented and

organized ac tivities6. Youth fac ilities and

organized ac tivities7. Child day ca re


25/44

8. Med ic a l andhealthcare

9. Enterta inment andfood

10. High-tec h c enter

11. Sma ll businessincubator

12. Agric ulture and afarmer s market


26/44

Propose tha t the County aggressively andproac tively take the lead by:

1. Using their eminent doma in powers totake control and ownership of theproperty

2. Build a North County Distric t Offic ebuild ing and infrastruc ture as the firststeps in a new and exc iting journey ofrenewa l in this a rea .


27/44

ImaginingLindbergh

Place


28/44

A b ig , & unique vision for the c ommunitys identity

A b asis for growth & reinforc ement

Cumula tive & adap tive change

Integration

Crea ting a p lac e to b e

Five

Ideas


29/44

ThePlan


30/44

The

Plan

TheGreen

NorthCounty

DistrictOffice

DayCare

AssistedLiving

TheScreen

TheY

Environmental

GreenTech

IceHockey

Pond

Movieplex

FarmersMkt

Agriculture


31/44

The

Plan

TheScreen

Campanile

TheGreen

NorthCounty

DistrictOffice


32/44

Imagine

A

day

of

your

life

in

Lindbergh

Place


33/44

Morning

coffee


34/44

Walking

around


35/44

The

Market


36/44

Lunch


37/44

A

Green Break


38/44

Sunday

Afternoon


39/44

The

Screen


40/44

Evening


41/44

Pond

Ice

Hockey


42/44

Be

Brave


43/44

ImagineLindbergPlace!


44/44

Questions?

uli jamestown mall redevelopment proposal

Documents