ueda summit 2012: entrepreneurs-in-residence: best practices for economic development (marmer &...

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Entrepreneurs-in- Residence: Best Practices for Economic Development University Economic Development Association Annual Summit 2012

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Universities increasingly employ entrepreneurs in residence (EIR) to provide guidance and support to faculty and their start-up companies. These EIR’s are often alumni and community members looking to give back to the university or are supported by a regional economic development entity. As universities increasingly focus on start-ups, EIRs will continue to play an important role in fostering economic development. This session will also discuss what EIR programs exist outside university tech transfer offices and how the use of a collaborative approach and potential public-private partnerships, universities can access this skill set as well as generate new opportunities to support start-up activity.

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Page 1: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Entrepreneurs-in-Residence: Best Practices for Economic Development

University Economic Development Association Annual Summit 2012

Page 2: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Defining the EIR

Entrepreneur-in-Residence Executive-in-Residence Mentors, Alumni, Community Partners

Page 3: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Role of the EIR

To launch a new venture, typically with the backing of a venture capital firm or other organization

To assist in the evaluation of a potential start-up company

To provide expertise to an organization in launching a new or early stage venture

Page 4: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Who uses EIR’s

Venture capital firms Economic development organizations Universities Law firms Incubators Others

Page 5: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Typical EIR Services

Strategic planning Business plan writing Investor presentations, fundraising Go to market/marketing strategy Budget, finance and projections Management team/team building Resource planning Operations planning Technology development Intellectual property Board composition and management

Page 6: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

VIEW FROM THE MIDDLE

Page 7: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

DAN TRIPODI

FOUNDING PARTNER – SAGE GROUP SAGE GROUP – HEALTH CARE CONSULTING STRATEGIC, M&A, LICENSING, VALUATIONS GLOBAL PHARM, BIIOTECH, DEVICES, DIAGNOSTICS, RES.

PRODUCTS ˜ 20 YEARS

Page 8: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

PRIOR EXPERIENCE

J&JB-DNENFACULTIES

U OF PENN (ADJUNCT PROFESSOR) TEMPLE UNIVERSITY (ADJUNCT PROFESSOR) UNIVERSITY OF DELAWARE (ADJUNCT

PROFESSOR)UNIVERSITY OF UTAH (CONSULTANT)

TRUSTEE – FTC

Page 9: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

VIEW FROM THE MIDDLE

Page 10: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

PRE-GAME TALK

VIEW FROM THE MIDDLE UNIQUE PERSPECTIVE IN THE MIDST OF THE ACTION CONTROLLING GAME AND EMOTIONS “COACHING” PREVENTING PENALTIES

Page 11: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

SEED GRANT INVOLVEMENT

STONY BROOK“CLONING”EVOLUTION OF TIER FUNDINGAPPROX 30 YEARSINDUSTRY EXPERIENCE OF START-UPSSCARS AND BRUISES

Page 12: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

LESSONS LEARNED

PATIENCEEDUCATING FACULTYOMBUDSMAN EARLY GUIDANCEMONITORINGFOCUS OF TCO$

Page 13: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

LEARNED LESSONS(CONTINUED)

EXTERNAL ACCEPTANCE (ADMINISTRATIVE CREDIBILITY)

EVOLUTIONS OF TIER FUNDINGOUTSIDE INVESTMENTDEAL FLOWINCUBATOR

Page 14: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

FOCUS OF SEED GRANT

TECHNOLOGYMARKET POTENTIAL

Page 15: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

PROCESS

MEET WITH CHAIRMAN AND FACULTYREVIEW POTENTIAL CANDIDATE

PROGRAMSSUBMISSION OF PROPOSALSPANEL REVIEW OF PROPOSALSSELECT GRANTSMONITOR PROGRESS

Page 16: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

BEYOND SEED GRANTTIER FUNDING OPTIONS

CONCEPT – $7-10 TEST THEORY OR CONCEPT

SEED GRANT - $30 – 40 PROOF OF CONCEPT IP INROADS TO COMMERCIALIZATION

Page 17: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

BEYOND SEED GRANTTIER FUNDING OPTIONS

NEXT STAGE DEVELOPMENT - $50 (LOAN) FORMED COMPANIES ONLY OUTSIDE FUNDING PROTOTYPE DEVELOPMENT EARLY BETA TESTING

Page 18: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

BEYOND SEED GRANTTIER FUNDING OPTIONS

EXCELLENCE GRANT - $100-250 HIGH POTENTIAL LOWER RISK LATE DEVELOPMENT FOCUSED ATTENTION REQUIRED

Page 19: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

TRENDS

POWER OF THE INTERNETPOSITIONING OF THE TECHNOLOGY – KEYOUTSOURCING

COST CONSTRAINTS SPECIALISTS – GREATER EFFICIENCIES

FOCUSED, PROFESSIONAL, SPECIALTY COMPANIES EMERGING

Page 20: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

Gap

University Corporations

Technology

Page 21: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

UNIVERSITY

CORPORATIONS

Gap

Tech

Page 22: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

FUTURE OUTLOOK

EXPLOSION OF NASCENT, NOVEL TECHNOLOGY

RESISTANCE OF CO’S TO LICENSE OR ACQUIRE

GAP WIDENSSHRINKING OF FED AND STATE FUNDINGU’S MUST NURTURE TECHNOLOGIESU’S MUST BE SMART IN SELECTING TO BRING

IN VALUETCO’S WILL CONTINUE TO BRING IN FUNDINGPUSH FOR GREATER EFFICIENCIES

Page 23: UEDA Summit 2012: Entrepreneurs-in-Residence: Best Practices for Economic Development (Marmer & Tripodi)

SUMMARY

EXTERNAL HELPNEED TO BE “IN THE MIDDLE” TO BE

EFFECTIVE – NOT INDUSTRY, NOT UNIVERSITY “NEITHER/NOR”

TRUST AMONG FACULTY TO BE THEIR SPOKESMAN

PATIENCE