ubc vienna key points

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THEMATIC UNIVERSITY BUSINESS FORUM UNIVERSITIES. BUSINESSES. ALLIANCES FOR INNOVATION Vienna, February 25-26, 2016 Option 3.2. Working for society and regional innovation Attila Pausits, Head of the Centre for Educational Management and Higher Education Development, Donau-University Krems, Austria

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Page 1: UBC Vienna key points

THEMATIC UNIVERSITY BUSINESS FORUMUNIVERSITIES. BUSINESSES. ALLIANCES FOR INNOVATION

Vienna, February 25-26, 2016

Option 3.2. Working for society and regional innovation

Attila Pausits, Head of the Centre for Educational Management and

Higher Education Development, Donau-University Krems, Austria

Page 2: UBC Vienna key points

Alliances. The new paradigm in economic developmentJosé Pietri, Knowledge Alliances 2015 MindShare Consulting (SHIP), France Joe English, Head of Enterprise, Local Enterprise Office Meath, Ireland

An Erasmus+ project to that commenced in early 2015

Key objectives• develop university-business training and knowledge alliances• understand how alliances between universities and SME are

built and function• develop an alliance master plan and tool kit

Four different types of alliances:1. Value-chain alliance i.e. user, academics and software industry

together in an alliance (ES) > success!2. International alliance (IRE)3. Regional alliance (the quadruple helix) (DE)4. National alliance (RO)

Page 3: UBC Vienna key points

Alliances. The new paradigm in economic development

Key questions • included why this course of action, who delivers it, which resources are

needed, how will resources be secured, what are the targeted outcomes, and what is the timeframe needed?

Success factors• Start interaction with establishing common ground e.g. ‘I like chocolate’• Getting to know each other first (building trusted relationship)• Get beyond a wish-list• Start work with bite-sized actions

i.e. not ‘fly to the moon’, but ‘get to the corner’• Recognise paradigms and negotiate around them

e.g. SMEs want it now, unis longer term• A vision of UBC that is like “conducting an orchestra”, each

with their role