types & appeal of ads
DESCRIPTION
TRANSCRIPT
![Page 1: Types & appeal of ads](https://reader035.vdocuments.us/reader035/viewer/2022070304/54bf3c174a7959675c8b45d4/html5/thumbnails/1.jpg)
Advertisements
Made by –Anuja SrivastavaShivangiShreyaSiddharth Rai
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PRINT ADS
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BACARDI BLAST
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Type : Surrogate Appeal : Rational Tagline : India’s Biggest Wildest
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AUTO EXPO
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Type : Local Appeal : Rational Tagline : The Complete Automotive Show
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AXE BODY SPRAY
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Type : Brand Appeal : Sex Tagline : As Irresistible as Chocolate
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BOMBAY DYEING
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Type : Institutional Appeal : Rational Tagline : Bring Style Home
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STREAX HAIR COLOUR
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Type : Brand Appeal : Rational Tagline : Rang Do Apne Sapne
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TELEVISION ADS
![Page 14: Types & appeal of ads](https://reader035.vdocuments.us/reader035/viewer/2022070304/54bf3c174a7959675c8b45d4/html5/thumbnails/14.jpg)
HERO MOTOCORP
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Type : Institutional Appeal: Emotional Tagline: Hum Mein Hai Hero
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TATA TEA
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Type : Social Appeal: Rational Tagline: Jaago Re
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INCREDIBLE INDIA
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Type : Non-commercial Appeal: Emotional Tagline: Attithi Devo Bhavah
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PULSE POLIO
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Type : Reminder Appeal : Rational Tagline : Do Boond Zindagi Ki
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RELIANCE
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Type : National Appeal : Rational Tagline :Call Connect At One Go
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