TWITTER PROFILE & TWEET PROMOTION

PROJECT BY

SIDDHESHWAR BHAGUNDE MET LEAGUE OF COLLEGESEMBA – DIGITAL BUSINESS MANAGEMENT

IMPORTANT FACTS ABOUT TWITTERThere are over 465 million accounts175 million tweets a day1 million accounts are added to Twitter every day

REFERENCE LINK- http://www.jeffbullas.com/2012/04/23/48-significant-social-media-facts-figures-and-statistics-plus-7-infographics/

WHILE PROMOTION

Post your Twitter URL Everywhere

Get Your Twitter Noticed By Posting It Everywhere

•Add It To Your Business Cards•Add It To Your Email Newsletters • Add A 'Follow Us' Button To Your Website•Use as your digital signature while sending emails

Avoid Frequent Auto Sending Posts

•Twitter is a lot of short quick messages throughout the day

• The problem with this is that Twitter and Facebook require very different approaches

•Posting your tweets to facebook may loose your followers on twitterIf people can read all your Tweets on Facebook, why should they follow you on Twitter?

Check your Spelling and Avoid Text Speak

•Double-check your tweets for spelling, punctuation and grammatical errors

•You've only got 140 characters available to you, so it's important that your message is clear and understandable.

•Having so few characters to work with may tempt you to try using text speak , This comes off looking unprofessional and there's always a chance that your audience may not understand your message

Leave Enough Space for Re-Tweets

• Make sure that you leave enough space in your tweet so that RT@YOURUSERNAME can be added to it

• Aim to make your tweets about 120 characters

•Leave the re-tweeter about 20 characters to format their re-tweet correctly

Share Photos and Videos

•Share some of your favourite photos of your product or of you

•It's a nice change to view photos on Twitter but make sure you post photos that your followers will find interesting

•In January 2013, Twitter launched a new app called Vine ( lets you publish a short looping video of up to 6 seconds on Twitter)

•This is a great way to add some fresh, creative content to your Twitter feed that your followers will surely find interesting

Maintain your Brands Voice

•Give your brand it's own personality when replying to tweets and keep it consistent.

• Your replies should be helpful, positive and inspiring.

• Making your replys faster and consistent increases the growth of your audience

Share Links to Interesting Content

• Send Out Tweets That Link To Useful And Interesting Content

( whether it's your content or someone else's)

1.Promote and support your Twitter account by having a “Follow Me” link on your Web site and Facebook .

•You can have this link on your website by going tohttp://twitter.com/goodies/buttons•Choose your favorite icon•Copy and paste the given code into your website’s source code.

                                                        

Follow Me Link

Follow people on Twitter, and they’ll often follow you.

• Follow people who are following a lot of people.

• Don’t be afraid to follow as many people as you can.

• Follow those who are involved in the same industry as you.

• Follow people whose followers you would want for yourself.

• See whose following your friends and follow them.

• On average, for every 10 people you follow, one person will follow you.

Use Twitter’s Search Features To Find Profiles And Discussions That Interest

You.

You can search keywords and interact with people who mention keywords that interest you.

Tweets which include hashtag are much more likely to be found and read

You should limit the number of hashtags you use on your tweets to a maximum of two. Having too many hashtags per tweet is confusing for followers.

Ask Question on Twitter

• There are a lot of people asking questions on twitter

•This means that there are also a lot of people answering questions as well

•Take advantage of this by asking some questions yourself

Thank New Followers

• Whenever someone new follows, it's a good idea to @reply to them to initiate a conversation

•Thank them with a quick shoutout and try to engage them into continuing the conversation: "Hey @followersname, thanks for following! How are you doing today?

EMBEDDABLE TWEETS

You can use embeddable tweets to take a Twitter conversation and include it on your website or blog. It's a great way to share your Twitter conversation and it's very easy to do.

a) Firstly, find the tweet that your want to embed

b) Hover over the tweet and click the word Expand

c) Next click Details

d) Click Embed this Tweet

e) Now click inside the HTML box to highlight the code and copy it using the shortcut Ctrl+c and paste it as an HTML element into your site

SOURCE CODE

MOST IMPORTANTLY GIVE VALUE TO YOUR FOLLOWERS

What benefit are your followers getting?

The more effort you put in and the more helpful and useful you are, the better your online appeal.

Give people a reason to follow you and the numbers will grow.