tv advertising monthly clutter report- august 2017

24
Aug-2017 (With last year’s comparison) CLUTTER Analysis

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Page 1: Tv Advertising Monthly Clutter Report- August 2017

Aug-2017 (With last year’s comparison)

CLUTTER Analysis

Page 2: Tv Advertising Monthly Clutter Report- August 2017

About Report

• The report focuses on various aspects of commercial airtime on TV for the month of August 2017.

• The report includes various form of analysis on clutter in terms of average minutes of advertising and number of spots.

• It shows % share of advertising in terms of time band & share of Prime time vs. Non- Prime time in a day.

• The report compares AIRTIME of 6 months 2016 with 2017.• It also shows quarterly analysis for the year 2017.

Data Source: Media MonitorsFor any queries related to Data, please contact at:

[email protected]@mediamonitors.com.pk

If you have any other questions, please contact PAS at:[email protected]

Page 3: Tv Advertising Monthly Clutter Report- August 2017

COMPARISION WITH LAST YEARJAN TO Aug 2016-17

Page 4: Tv Advertising Monthly Clutter Report- August 2017

YEARLY COMPARISON BY AIRTIME

Page 5: Tv Advertising Monthly Clutter Report- August 2017

QUARTERLY COMPARISON BY AIRTIME

Page 6: Tv Advertising Monthly Clutter Report- August 2017

MONTHLY COMPARISON BY AIRTIME

Page 7: Tv Advertising Monthly Clutter Report- August 2017

GENER WISEAVEAGE AIRTIME REVIEW (August 2017)

Page 8: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourTop 15 Channels Across Genre

Page 9: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourTop 15 News Channels

Page 10: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourTop 15 Entertainment Channels

Page 11: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourTop 15 Regional Channels

Page 12: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourMusic Channels

Page 13: Tv Advertising Monthly Clutter Report- August 2017

Average Minutes Per HourTop 15 Other Channels

Page 14: Tv Advertising Monthly Clutter Report- August 2017

GENER WISEAVERAGE SPOT’S FREQUENCIES REVIEW (August 2017)

Page 15: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourTop 15 Channels Across Genre

Page 16: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourTop 15 News Channels

Page 17: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourTop 15 Entertainment Channels

Page 18: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourTop 15 Regional Channels

Page 19: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourMusic channels

Page 20: Tv Advertising Monthly Clutter Report- August 2017

Spot Frequency in an HourTop 15 Others Channels

Page 21: Tv Advertising Monthly Clutter Report- August 2017

DAY PART SPLIT BY AIRTIME

Page 22: Tv Advertising Monthly Clutter Report- August 2017

TIME BAND SPLIT BY AIRTIME

Page 23: Tv Advertising Monthly Clutter Report- August 2017

GENRE & DAY PART BY AIRTIME

Page 24: Tv Advertising Monthly Clutter Report- August 2017

For any queries, please contact us on the below mentioned

address

[email protected]@mediamonitors.com.pk

Tel: 021-34306575-7