tropical fruit congress · 2018-09-13 · the market that awaits us product colombian exports...
TRANSCRIPT
ADRIANA SENIOR MOJICA
CEO
TROPICAL FRUIT CONGRESS
The market that awaits us
PRODUCT
COLOMBIAN
EXPORTS
(Millions USD)
2016
WORLD
TRADE
(Millions
USD)
2016
%
PARTICIPATIO
N COLOMBIA
Fruits 1.036 119.209 0,85%
Bananas 915 14.200 6,44%
Avocados 35 4.800 0,73%
Pineapple 9,7 2.400 0,40%
Mangoes 2,3 2.500 0,09%
watermelons,
Melons and Papayas0,2 3.000 0,01%
Lemons 7,7 3.800 0,20%
Passifloras 0,6 1.100 0,05%
Vegetables 19,3 71.500 0,03%
Growth in exports
Year 2013 2014 2015 2016 2017
Avocado exports(millions usd)
1,2 3,6 10,2 35 53
Mangoes exports(millions usd)
0,6 0,7 1,1 2,3 2,8
GROWTH IN EXPORTED VALUE BETWEEN 2013 -
2017
Avocados 523%
Mangoes 54%
Reasons for growth in avocado
Adjust the technological offer based on agroclimatic conditions
Implementation of good agricultural practices from planning,
production, harvest and post harvest
Adequate phytosanitary management. Especially in the prevention and
monitoring
Suitable areas of production
Avocado availability throughout the year
Differentiation for export market
Organic certificate
Processed product with high added value
Direct marketing between producers and significant supermarkets in differentcountries
Promote the products in international events where they achieve recognitionand positioning
Implementation and cetification in the standards according to the market, such as GLOBALG.A.P. y FSMA