trnk presentation

29
TRNK Inspiring kids to be great builders of the digital world 2 Februari 2012 - Dennis Reumer - @reumerd (c)2012 TRNK bv - @TR_NK - Confidential uder-NDA Wednesday, September 12, 12

Upload: dennis-reumer

Post on 22-May-2015

140 views

Category:

Technology


0 download

DESCRIPTION

TRNK is building a platform that teaches children from age 6-12 how they can build their own applications, using simple building blocks. Through step-by-step examples they build themselves and by challenging, fun and engaging assignments, they playfully learn all he concepts ands skills required to be a master application builder.

TRANSCRIPT

Page 1: TRNK Presentation

TRNKInspiring kids to be great builders of the digital world

2 Februari 2012 - Dennis Reumer - @reumerd (c)2012 TRNK bv - @TR_NK - Confidential uder-NDA

Wednesday, September 12, 12

Page 2: TRNK Presentation

TEACH KIDS TO BUILD APPSTo contribute to the digital world

Wednesday, September 12, 12

Page 3: TRNK Presentation

NOT ONLY FOR GEEKSBut for everyone

Wednesday, September 12, 12

Page 4: TRNK Presentation

NOT ONLY FOR GEEKSBut for everyone

Wednesday, September 12, 12

Page 5: TRNK Presentation

NOT ONLY FOR GEEKSBut for everyone

Wednesday, September 12, 12

Page 6: TRNK Presentation

NOT ONLY FOR GEEKSBut for everyone

Wednesday, September 12, 12

Page 7: TRNK Presentation

NOT ONLY FOR GEEKSBut for everyone

Wednesday, September 12, 12

Page 8: TRNK Presentation

APPLICATION BUILDER

CameraAdd

Comment

MY NAME

Current ProjectScrapbook

SaveTake

PictureDisplay

on Screen

Start something new

experience

Level: Novice

Your AppsStart a taskPlay

Goals

Achivements

iPad first, Other Tablets and PC

Wednesday, September 12, 12

Page 9: TRNK Presentation

ONLINE SHARINGAnd working together - integrated in social media

Wednesday, September 12, 12

Page 10: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 11: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 12: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 13: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 14: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 15: TRNK Presentation

DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format

Wednesday, September 12, 12

Page 16: TRNK Presentation

PROGRESS WITH AGEAnd experience

30

60

6-8 years old8-10 years old

10-12 years old

Simple Blocks Complex blocks Starting code

Wednesday, September 12, 12

Page 17: TRNK Presentation

650 MILLION KIDS 6-12 YEARS+/- 100 million becoming 6 every year

120 Million in Western countries Wednesday, September 12, 12

Page 18: TRNK Presentation

OUR FIRST CUSTOMERSWell educated parents with above average income

Schools with budget and room in their curricula Wednesday, September 12, 12

Page 19: TRNK Presentation

OUR FIRST CUSTOMERSWell educated parents with above average income

Schools with budget and room in their curricula Wednesday, September 12, 12

Page 20: TRNK Presentation

$4.99 APP PURCHASE$2.99 monthly - Subscription to Curriculum

OR $3.99 in-app PurchaseWednesday, September 12, 12

Page 21: TRNK Presentation

IPAD USER NUMBERS

0

1,500,000

3,000,000

4,500,000

6,000,000

0 6 12 18 24 30 36

User Numbers

Wednesday, September 12, 12

Page 22: TRNK Presentation

MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores

Wednesday, September 12, 12

Page 23: TRNK Presentation

MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores

Wednesday, September 12, 12

Page 24: TRNK Presentation

MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores

Wednesday, September 12, 12

Page 25: TRNK Presentation

MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores

Wednesday, September 12, 12

Page 26: TRNK Presentation

MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores

Wednesday, September 12, 12

Page 27: TRNK Presentation

CURRENT PARTNER

Wednesday, September 12, 12

Page 28: TRNK Presentation

NO FUNDING YET NEEDEDsecure seed money through own funds and family

Wednesday, September 12, 12

Page 29: TRNK Presentation

2 Februari 2012 - Dennis Reumer - @reumerd (c)2012 TRNK bv - @TR_NK - Confidential uder-NDA

Wednesday, September 12, 12