trends and innovations in online travel

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Trends & Innovations in Online Travel 2011 World Hostel Conference 2011 World Hostel Conference Presented by: Michael Tumminia, GoMio.com and Jason Baker, Digicate.ca

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Page 1: Trends and Innovations in Online Travel

Trends & Innovations in Online Travel

2011 World Hostel Conference2011 World Hostel Conference

Presented by:

Michael Tumminia, GoMio.com and Jason Baker, Digicate.ca

Page 2: Trends and Innovations in Online Travel

Discussions points:p

• Overview of trends in online travel

U d t G Mi• Update on GoMio

• Discussion of two innovative websites

• Interesting new booking portal for hostels• Notable challenges to the hostel industryg y

• Conclusions

Trends & Innovations in Online Travel

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Major trends in online travel –The intersection of social media & travel

– Online reviews & travel advice

– Trend toward “local travel”

– Mobile is here

– but what about Facebook (part 2)?

Trends & Innovations in Online Travel

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Online reviews & travel advice –Online reviews & travel advice

• The move away from online reviews of strangers

• And a move towards using our social graph and six

degrees of separation to get travel advice

• “Tripadvisor - world’s most trusted advice” - 30 million

reviews on Tripadvisor – how many do I trust?reviews on Tripadvisor how many do I trust?

Trends & Innovations in Online Travel

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Connecting locals and visitors -

L l t l t ti l l• Local travel movement - meeting locals

• Localtravelmovement.com – “A not for profit platform started by people from companies founded on a passion for Local Travel andby people from companies founded on a passion for Local Travel and commitment to Local Travel values.”

j l i t tti i i • Major players - Triptrotting.com, Tripping.com,

Tripbod.com, p

Trends & Innovations in Online Travel

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Some of the newest websites doing innovative things:g g

• Trippy.com• Tripl com• Tripl.com• Gogobot.com• Tripping.com

Gt t• Gtrot.com• Dopplr.com• Tripsay.comp y

Trends & Innovations in Online Travel

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• GoMio – Building technology to transform our company from a booking portal to a social connection site and booking portal.

• GoDashBoard and Social Booker

Trends & Innovations in Online Travel

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Solution Solution

• A social repository of travel adventures to creates a A social repository of travel adventures to creates a personal travel identity.

Trends & Innovations in Online Travel

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Gogobot Website Allows users toGogobot Website - Allows users to…

Create an online travel identity through “passports” and Create an online travel identity through passports and “destination guides”

A users “Passport” becomes their online travel identity

Users can become “travel experts” through their online p gengagement

Reward users for their online engagement through Reward users for their online engagement through badges

Trends & Innovations in Online Travel

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Gogobot Mobile App - Allows users to…

share real-time experiences via photography

access relevant location information

access to personal travel plans created via website

t d ti d b k t th b it i postcards are tied back to the website via

destination guides on the website

Trends & Innovations in Online Travel

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Leverages a users social graph to suggest orrecommend places of interest

Trends & Innovations in Online Travel

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Gtrot’s XY Grid provides the ability for:

user profiles receive aggregated comments from others via Facebook & Twitter

deals on places of interest in the planned d ti ti destination area

places of interest that friends have visited & places of interest that friends have visited & checked into via Foursquare

Trends & Innovations in Online Travel

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O Gt t t th lt bOn Gtrot, users can sort the results by:

Arts & Entertainment Arts & Entertainment

Food

Nightlife

OutdoorsOutdoors

Shopping

Places to Stay

Trends & Innovations in Online Travel

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HostelsRock comHostelsRock.com

Trends & Innovations in Online Travel

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Alt ti ff d bl i f f il d d lt • Alternative affordable version of family and adult accommodations

• Premium & more secure accommodation for backpackers

• Hosts often enjoy playing tour guide

Trends & Innovations in Online Travel

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• $112M round of financing valuing the company at $1.2B

• May face regulatory challenges in the future (like the hostel industry)

• Hostels can list private rooms or apartments on Airbnb

Trends & Innovations in Online Travel

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Concluding Notes on Travel StartupsConcluding Notes on Travel Startups

• Travel startups solving real world travel problems

Di it l l ti id f i • Digital solutions provide an ease of convenience, especially for flash packers

Trends & Innovations in Online Travel

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Concluding Notes on Travel StartupsConcluding Notes on Travel Startups

• Social travel startups are changing the purchase decision and buying process for travel

• Promote these websites that create an alternative to the established websites such-as Tripadvisorp

Trends & Innovations in Online Travel

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QuestionsQuestions

Our contact info:[email protected]@theimperfectbackpackers.comp p

Trends & Innovations in Online Travel