Marie Kress Business Analyst Mobility & Travel

Transportation as a digital data business

C o m t r a d e D i g t i a l S e r v i c e s

The new Digi ta l Economy

Airbnb: Employees: ~3,100 Valuation: $29,3B

Hilton Worldwide: Employees: >300.000

Valuation: $19,78B

Hotels

Alibaba: Employees: 50,092 Valuation: $360B

Wal-Mart: Employees: 2,200,000

Valuation: $212,4B

Commerce

Facebook: Employees: 20,658 Valuation: $408,6B

The New York Times: Employees: 3,710 Valuation: $3,013B

News

Tripadvisor: Employees: 3,327 Valuation: $5,510B

Lufthansa: Employees: 120,262 Valuation: $10,81B

Travel

Didi: Employees: 4,659 Valuation: $50B

Opel: Employees: 34,325

Valuation: $2,3B

Mobility

100M+ yearly passengers

R y a n a i r

~100M Smart & connected meters

I t r o n

600 banks

140K+ members

40M users

P a y S a f e

1500+ Employees

300M+ Revenues

30 Strategic partnerships

A b o u t C o m t r a d e D i g i t a l S e r v i c e s

C o m t r a d e D i g i t a l S e r v i c e s

Comtrade Digi ta l Transportat ion Lab

C o m t r a d e D i g i t a l S e r v i c e s

Transportat ion – New Kids on the Block

Platform allows businesses to unlock new sources of value creation and supply with

new levels of efficiency.

just-in-time à not-even-mine!

B u s i n e s s M o d e l N e t w o r k E c o s y s t e m No linear value chain, but complex network of relationships of network participants who

are connected and conduct interactions, using the resources provided by the

platform.

A business based on enabling value-creating interactions between external producers and

consumers and thereby the exchange of goods and services. Enabling all involved parties to

create new value.

D i g i t a l P l a t f o r m

C o m t r a d e D i g i t a l S e r v i c e s

The New Technology Stack

Know your customer, User

Experience

Digital representation of

infrastructure

C o m t r a d e D i g i t a l S e r v i c e s

Travel Ecosystem

C o m t r a d e D i g i t a l S e r v i c e s

From Air l ine to Digi ta l Travel Plat form

2010

2011 2012

2013

2014

2015 7 0 b n $

1 5 %

2 6 %

1 2 %

2 5 %

2 2 %

A n c i l a r r y R e v e n u e

$ 22,6 bn

$ 32,5bn

$ 36,1bn

$ 42,6bn

$ 49,9bn

$ 60 bn

2016

C o m t r a d e D i g i t a l S e r v i c e s

Ancillary revenue

›  Chatbots ›  Art i f ic ia l Inte l l igence ›  Blockchain

C o m t r a d e D i g i t a l S e r v i c e s

What is next?

C o m t r a d e D i g i t a l S e r v i c e s

Chatbots

›  Community feeling, Bot as „friend“

›  Group conversation with friends and Bot

›  Instant sharing option of content from Chat

N e t w o r k C u s t o m e r S e r v i c e

›  Fast service with reliable answers for easy questions

›  Hassle-free communication with companies

›  Top 5 most widely-used applications

›  New, personalized customer touchpoint

›  No need to download additional App

I n s t a n t M e s s a g i n g

C o m t r a d e D i g i t a l S e r v i c e s

Chatbot Assisto

›  Search flights

›  Book flights

›  Explore new destinations

F l i g h t B o o k i n g

›  Check – in & Boarding Pass

›  In-airport navigation

›  Delay Notification

T r a v e l S u p p o r t

›  Hire a Taxi

›  Book a Hotel

›  Find Restaurants

C r o s s - S e l l i n g

›  Sightseeing information

›  Ticket reservation

›  Personalized content

D e s t i n a t i o n S e r v i c e s

C o m t r a d e D i g i t a l S e r v i c e s

Blockchain Blockchain is one of the most uprising technologies in many sectors at the moment.

A digital currenty that uses cryptography for security. It is not

issued by any central authority.

C r y p t o c u r r e n c y

A database of replicated, shared and synchronized data spread

across multiple parties. There is no central administrator or data

storage.

D i s t r i b u t e d L e d g e r A peer-to-peer network, allowing

safe and anonymous digital value exchange. trustless trust à

everyone can inspect but no single user controls.

B l o c k c h a i n

C o m t r a d e D i g i t a l S e r v i c e s

What blockchain br ings to the table

C o n s e n s u s

I m m u t a b i l i t y P r o v e n a n c e

F i n a l i t y

I m m u t a b i l i t y P r o v e n a n c e

F i n a l i t y

Once an operation is completed, it

is completed for good and cannot

be changed any more.

C o n s e n s u s

Proof-of-Stake creates consensus

- Creator of the following block is

chosen in a deterministic way

Tracability of goods and values

exchanged via the network Each block includes the previous block‘s

hash as part of the data, forming a chain

(internally consistent data)

C o m t r a d e D i g i t a l S e r v i c e s

Blockchain in Mobi l i ty

Tying physical assets like shared cars to a blockchain

account

B l o c k c h a i n

Proving the truth of a statement (e.g. Person has

Driving license) without disclosing any information

except that the statement is true.

Z e r o K n o w l e d g e P r o o f

Computer protocols, intended to facilitate or varify the

negotiation or performance of a contract (e.g. for

insurances)

S m a r t C o n t r a c t s

Blockchain Technology paired with other uprising technologies can be applied to various industries.

It is a possible attempt to solve many current issues in industries like Mobility Services, Aviation or Logistics.

B l o c k c h a i n

T e c h n o l o g y

Z e r o -

K n o w l e d g e

P r o o f

S m a r t

C o n t r a c t s

Disruption

017

C o m t r a d e D i g i t a l S e r v i c e s

Blockchain for Mobi l i ty

Identity Management

Smart EV Charging

Roaming Carsharing

automated payments

automated Insurance

Self-serving autonomous cars

018

C o m t r a d e D i g i t a l S e r v i c e s

Blockchain - Potent ia ls

Tracing objects from A to B,

avoiding lost cargo and adding

security to high value items

L o g i s t i c s

Joint network for IoT devices

without central location for

communication handling

I o T

Direct connection for

decentralized trading of energy

directly between customers,

bypassing the public grid

E n e r g y M a n a g e m e n t

Decentralized versions of P2P

ride sharing Apps

M o b i l i t y

Data storage platform, allowing

to share data with authorized

parties

H e a l t h c a r e

Conclusion

THANK YOU!

M a r i e . K r e s s @ C o m t r a d e . c o m Copyright © 2017 Comtrade. All rights reserved.

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