transnational landscape de groote heide: smart forest
DESCRIPTION
This presentation outlines the plans to turn Transnational Landscape 'De Groote Heide' (Netherlands, Belgium) into a smart forest. It positions those plans in the broader context of the ambitions of Eindhoven to become Cultural Capital of Europe in 2018.TRANSCRIPT
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‘Slim Bos’, Smart ForestMaking the Connection
CeesJan Mol (CJ)Bamboostones
Foundation
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• An app helps you read more about site specific history– E.g. the homes of the gnomes
(pre-historic barrows)
• Helps you know more about plants, wildlife– And e.g. bird watchers share their data
‘Smart Forest’?
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‘Smart Forest’
• You’re givenrecommendations…– About spots you might like– About cycle tours you
might enjoy – Places to stay– Where to get a drink
(with a discount)
• People can give feedback
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• Nature• With WIFI• And a sensor network (or several)• Possibilities to interact (QR-codes, NFC chips)• Through physical & virtual portals & an app• With services for companies &
individuals– WIFI Wald, recreational services,
bird watchers• In collaboration with open source &
open data initiatives
The smart, interactive forest
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‘Smart Forest’
• We will have more people • More actively engaging with their environment• Investing more energy into their wellbeing and
their eco-system• More inclined to participate in…
– Alerting wildfires (in combination with the sensor networks)
– Reporting hooligans– Volunteering
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Ons Slim Bos
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How?
• The 1st challenge: kick start cooperation– Life+ as a vehicle
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Sensing Green, a Life+ proposal
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How?
• The 1st challenge: kick start cooperation– Life+ as a vehicle
• The current challenge: what can we do now?– For our group to move forward concretely – For us to engage with ‘Brains from Brainport’– Establishing a valuable role within the regional
strategic agenda
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Vincent van Gogh, The Potato Eaters, 1885
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GLOW
• Light Art Festival in Eindhoven• Official # visitors: 450.000• Web environment created
through Open Innovation– Including apps
(>19.000 installations)• New way of giving feedback• First of a kind prototype
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GLOW: origin of the visitors
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Slim Bos can re-use this cultural participation platform…
Culture
CulturalFestivals
How does it fit?
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How does it fit?
…help expand into additional ‘domains of life’…
CultureNature
Retail
TourismCultural Festivals
Slim Bos De Groote Heide
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How does it fit?
Professionally people are also being addressed…
Culture Innovation
B2B network
EHV365Strijp-S
Nature
Retail
Tourism
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How does it fit?
…giving us a broad range of ‘proeftuinen’
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
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How does it fit?
…fitting nicely into ‘Eindhoven Cultural Capital’!
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
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(R)Urban Media Architecture
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
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Resonance!
• Post-globalization: the importance of being here
• Culture-as-co-creation• Philips Corporate Sustainability Office
– Wellbeing• Five Ways to Wellbeing
– Crowd sourcing sustainable innovations– Mobilizing innovation power
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What are the next steps?
1. Life+ (deadline, process kick start)2. Urban Media thought leader3. Get political support for the ‘broader picture’
– Locally– Regionally
4. (R)Urban Media Architect (Dec 3rd)
5. Quick scan6. Project hotlist
√
√√
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Conclusion
• Slim Bos is a concrete project proposal• It’s an emerging and very creative network• Rapidly cross-connecting across Brainport• Pursuing new (R)Urban collaborations• With quite a bit of
strategic momentum• And resonance in business
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Slim bos: a living ecosystem
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Addenda
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from 1970 to 2004
100%
PhilipsBusinesses
Res
earc
h
Internal supply
Op
en H
TC
Philips Businesses
Philips Businesses
Technology spin-out
Technology spin-out
JointVentures
with Philips
JointVentures
with Philips
Co
mp
anie
s
ExternalsuppliersExternalsuppliers
Spin-in ofTechnologySpin-in of
Technology
Res
earc
h
Inst
itu
tes
‘closed research’ to ‘open innovation’*
* Source: Rick Harwig, CEO Philips Research, 2004
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Network-Centric Innovation
Me We
Application Domain Innovation
ProductionInnovation
Network Leadership
Inn
ova
tion
Spa
ce
Feature Innovation
Market Innovation
Me & my partners
All of us
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Network-Centric Innovation:‘co’ & ‘creation’
Me We
Network Leadership
Inn
ova
tion
Spa
ce
Me & my partners
All of us
Application Domain Innovation
ProductionInnovation
Feature Innovation
Market Innovation