trainers training

TRAINER’S TRAININGTRAINER’S TRAINING PROGRAMPROGRAM

DXN Training DXN Training

Turn Cell phones OFF!

Pay FULL ATTENTION to all sessions

Reserve questions till the end of presentation

Try to avoid INTERRUPTIONS

No taping of the sessions please!

H O U S E R U L E SH O U S E R U L E S

TRAINERS’ TRAINING PROGRAM

This is a SKILLS TRAINING Program

• Proper delivery of the BOM/ DOP script

• Pre-requisite: Knowledge of Company, Product

& Marketing Plan

• Practice makes one perfect

• Participation encouraged

CLARIFICATION OF CLARIFICATION OF EXPECTATIONSEXPECTATIONS


Attitude & Knowledge reqd for:

• Effective BOM/ DOP presentation

• Knowledge of BOM/ DOP scripts

TRAINING OBJECTIVESTRAINING OBJECTIVES


• ENLIGHTENMENT - Desire but No Data

• ENCOURAGEMENT - Data but No Desire

• ENLISTMENT - Audience must ACT !

GOALS OF THE PRESENTATIONGOALS OF THE PRESENTATION


Your presentation begins from

the MOMENTMOMENT you walk into

the

room!


Dress your BEST

• Clothes should fit well & match the occasion

• Use colours that complement your complexion

• Avoid too bright colours

• Avoid heavy jewelry that sparkle, dangle & make noise

• Make up - simple

• Hair - Adds to a positive overall impression

THE APPEARANCE OF A WOMAN THE APPEARANCE OF A WOMAN PRESENTERPRESENTER


1. Use a business attire, well pressed & choose a colour that will suit your complexion

2. Use a tie that compliments the colour of shirt

3. Shoes should be appropriate, comfortable, and well shined

4. Hair frames the face, beards should be trimmed

5. Avoid eyeglasses in case not necessary


THE APPEARANCE OF A MAN THE APPEARANCE OF A MAN PRESENTERPRESENTER

• CREDIBLE: Represent your message well

• CONVINCING: Present your case in a clear fashion

• CHALLENGING: Close with an

emotional appeal

EFFECTIVE PRESENTATION GOES EFFECTIVE PRESENTATION GOES BEYOND APPEARANCEBEYOND APPEARANCE


WORDS that we USE

YOU MUST KNOW HOW TO YOU MUST KNOW HOW TO COMMUNICATE YOUR MESSAGE WELLCOMMUNICATE YOUR MESSAGE WELL

GESTURES

NON-VERBAL CUES


TWO WAY STREET

Giving End

Receiving End


COMMUNICATIONCOMMUNICATION

• Consider their NEEDS

- Why are they HERE?

- What do they WANT to hear?

• Consider their VALUES

- What is IMPORTANT to them?

• Consider their CONSTRAINTS

- What is their BACKGROUND?


Who is my Audience ?Who is my Audience ?

Remember! Audience …

• TV SENSITIZED

• IN A HURRY

• HEARD YOUR COMPETITOR

• EXPECTING A LOT FROM YOU

• HIGH HOPES


Your Audience can get Easily Your Audience can get Easily bored !bored !

.

U

• BEGINNING

- Have yourself INTRODUCED

* Prepare your introduction

* Build credibility & expectation

- Break the ICE between you & the audience

* Make them RESPOND

* Make them LOOSEN UP with..

Well-delivered anecdote or joke


Winning your AUDIENCEWinning your AUDIENCE

.

• MIDDLE

- Constantly keep your audience INTEREST

- READ their reaction

* BODY LANGUAGE

* FACIAL EXPRESSION

- Get them INVOLVED in the presentation

- Use amusing anecdotes, examples & word picture

- Use simple, colorful & meaningful visual aids



• CLOSING

- Retaining audience INTEREST UNTO THE END

- Get them EXCITED & MOTIVATED

- Build your presentation to a CLIMAX

- Don’t invite QUESTIONS

- Close DECISIVELY



• Watch their reactions


Delivering Your PresentationDelivering Your Presentation

• Communicate your enthusiasm to audience

• Use an animated & interactive

style of presentation

• Control your audience & command

their attention & response

• POSTURE

- Stand tall & be relaxed

- Stand on both feet & face the

audience all the time

• POSITION & Movement

- Don’t stay on ONE SPOT

- Move about briskly

- Don’t turn your back on your

audience


Presentation TipsPresentation Tips

• GESTURES - Help to visualize your presentation

-Be Natural

- Use appropriate gestures as if you are talking to

a friend

-Avoid excessive or inappropriate gesturing



• EYE CONTACT

- Builds rapport & establishes communication

- Speak with eye contact

- Look at your audience

- Disarm the audience with a look



• USING YOUR VOICE

- Modulate your voice & avoid a MONOTONE

-Speak slowly & clearly. Don’t talk TOO FAST



- Talk LOUD ENOUGH for all to hear

- Use your DIAPHRAGM not your throat

- Use pauses properly

• Screen and Projector

- Whether Bulbs are working ?

Always keep a Spare bulb

- Ensure sufficient visibility


Pre-Meeting PreparationPre-Meeting Preparation

• White Board & Markers

- Be sure you have a working

-White board

-Markers

-Eraser

• POINTER

- Use a pointer

• SOUND SYSTEM AND MICROPHONES

- Check the hall acoustics to determine the need of

sound system.

• LIGHTING

- Audience area should not be dark

• SEATING ARRANGEMENT

- Don’t put more seats than you need


Pre-meeting PreparationPre-meeting Preparation

1. BUSINESS OPPORTUNITY MEETING (B.O.M.)

Objective : To enlist prospects into the business

2. DISTRIBUTORS ORIENTATION PROGRAM (D.O.P.)

Objective : To guide distributors in kick starting their

DXN career

Equip them with Attitude, Knowledge & Skills


Presentation ProperPresentation Proper

HOOK

INTRODUCTION



TRANSITION PROPER

DIAGNOSTIC QUESTION

Commitment to Listen

Interest in the Presentation

Interest in the Presenter

• Bear in Mind that your audience is asking himself,

“WHY SHOULD I JOIN DXN?”

Show the:

- STABILITY of the COMPANY

- SUPERIORITY of the PRODUCTS

- SIMPLICITY of the MARKETING PLAN

- SUCCESSES of the NETWORK LEADERS



• Build up to a CLIMAX• Review the MAIN reason for joining DXN

• Rally them to your closing question

• Emphasize the urgency of making the

decision TODAY


Finishing WellFinishing Well

• Stress That: “The decision is yours to make”

• “GO to the person who invited you here today & SIGN UP”


Finishing WellFinishing Well

• Organize

• Visualize

• Practice

• Deep breathing

• Relax & release tension

• Move about


Dealing with Fear & AnxietyDealing with Fear & Anxiety

• Prepare for all types of questions

• Clarify, amplify or simplify

• Keep answers to the point

• Be honest

• The goal is to WIN the customer


How to handle ObjectionsHow to handle Objections

• Learn from other trainers

• Watch and duplicate the

better trainers

• Read and gain Knowledge

• Practice… practice… practice!

• Prepare for questions

• Be versatile & flexible


Sharpening the SawSharpening the Saw

A good presenter ENLIGTHENS, ENCOURAGES & then ENLISTS.


Measure Measure Yourself by Yourself by

Results Results NOT BY NOT BY APPLAUSEAPPLAUSE

trainers training

Education

e s trainers training

end of presentation

audience tv

lighting audience area

use yourdiaphragmnot

throat use

occasion use colours

knowledge of company