tradtion trends and the future new media and transportation_final
TRANSCRIPT
Tradition, Trends and The Future
New Media and Transportation
Photo By: Marc Farrer
Lynda Friesz-Martin, Lynda Friesz Public Relations, Inc.Brandon Coates, POWER Engineers, Inc.
©2011
New Media and Transportation
New Media and Transportation
• Tradition– What is Social Media
– History
• Trends – Transportation– Project Development
– Construction
• Future
Tradition
Web Definitions:W
hat
is S
oci
al M
ed
ia?
Tradition
Our Favorite:
“Social media is the use of technology combined with social interaction to create or co-create value…
…founded on the notion of digitizing real world connections.”
Source : Duct Tape Marketing &WikipediaW
hat
is S
oci
al M
ed
ia?
Tradition
Wh
at is
So
cial
Me
dia
?
Tradition
History
Source: socialmediarockstar.com
• The Phone Phreaking Era ― 1950′s – Early 90′s
• Bulletin Board Systems (BBS’s)
— 1979 – 1995
• Commercial Online Services
— 1979 – 2001
EAR
LY
Tradition
History
Source: socialmediarockstar.com
• Dawn of the World-Wide Web — 1991 - 1997
• Internet Relay Chat (IRM)
— 1988
• Instant Messaging (ICQ)
— 1996Re
cen
t
Tradition
History
Source: socialmediarockstar.com
• Social Media Sharing
— 1999 Real-Time
• Social Networking & Social News— 1997 – Main Stream 2002 - 2004
• Statusphere/Location-Based
— 2008 - ???
NO
W
Tradition
Transportation’s History in Social Media
Source: XXXXXXXXXX
• Public Created Forums
— Controlled Context— Lead Discussions
• Agencies— Firefighters not Fire Preventers
Tradition
California High Speed Rail Authority (CAHSRA)
Tradition
California High Speed Rail Authority - Response
Trends
TrendsP
ub
lic• Comment on project Facebook• Tweet about traffic• Share meetings dates/times• Provide real-time meeting
updates• Share issues
Trends
Trends
• Project Development (NEPA)
— Public (e)nvolvement
• Comments
— Disclaim— Part of Administrative Record
• Guidance
Age
ncy
Trends
Dev
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en
t
Source : tednguyenusa.com
Trends
Alamo RMAAlamo Regional Mobility Authority
Dev
elo
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en
t
Trends
Loop 1609D
eve
lop
me
nt
Trends
Driving 95D
eve
lop
me
nt
Trends
West Davis CorridorD
eve
lop
me
nt
Trends
Co
nst
ruct
ion
Trends
Co
nst
ruct
ion
Trends
Co
nst
ruct
ion
Trend
Open Government Directive
Trends
Interim GuidanceNational Archives and Records Administration – Feb. 2011
Dev
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pm
en
t18. How are records created by social media activities maintained under the agency’s Records Control Schedule? a. Records created by this interim guidance are in two categories:
administrative records (e.g., proposal forms) and social media content.
(1) Administrative records created by this interim guidance are currently unscheduled and may not be destroyed at this time.
(2) Records created and maintained in social media may be covered in the agency’s Records Control Schedule and/or the General Records Schedules and should be managed in accordance with approved dispositions.
b. Content/project managers, with input from the agency’s records management staff, should assess the “record value” of the content at the proposal stage and determine if they will be creating or maintaining data and/or information that can be identified as
Trends
Dev
elo
pm
en
t
Future
Future
The fish bowl is Sea World…
• Accessibility
• Transparency
• Accountability
Future
Everyone is a reporter
1. Attend a meeting2. Take video/photos3. Report on a topic4. Upload to the web5. Follow with
#Hashtags
Future
