tracing carousell’s start-up journey

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TRACING CAROUSELL’ S START-UP JOURNEY

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Page 1: Tracing Carousell’s Start-Up Journey

TRACING CAROUSELL’S START-UP JOURNEY

Page 2: Tracing Carousell’s Start-Up Journey

Marcus Tan went to NOC Silicon Valley.

Quek Siu Rui & Lucas Ngoo went to NOC

Silicon Valley.

Pitched idea of Carousell at the Start-

Up Weekend Singapore. Emerged victorious,

beating 40 other ideas.

+

HOW IT ALL BEGAN : TEAM FORMATION

2009

2011

MAR 2012

Page 3: Tracing Carousell’s Start-Up Journey

Awarded S$7,000 Practicum Grant.

Carousell started their journey @Blk71, an off-

campus incubation centre for NUS.

As part of the Mentorship Programme

offered, they were introduced to Vinnie

Lauria of Golden Gate Ventures.

PRE-FUNDING: IDEATION AND VALIDATION

APR 2012

MAY 2012

JUN 2012

2009

2011

MAR 2012

Page 4: Tracing Carousell’s Start-Up Journey

Carousell iPhone app launched in Singapore. Ranked Top 2 Free

Lifestyle app within 3 days of launch. They also participated in the Test-Bedding Programme.

Awarded ACE Start-Ups Grant of S$50,000 via NUS Enterprise. Carousell Pte

Ltd was incorporated.

Partnership with ST Classifieds & SPH

Magazines.

FUNDING: GROWTH AND DEVELOPMENT

AUG 2012

JAN 2013 APR 2012

MAY 2012

JUN 2012

2009

2011

MAR 2012

Page 5: Tracing Carousell’s Start-Up Journey

Hired Carousell’s 1st batch of NOC Singapore

interns.

Raised S$1 million in seed round led by Rakuten Ventures, followed by

Golden Gate Ventures, 500 Startups and a few others.

Raised S$7.8 million in Series A funding led by Sequoia

Capital, followed by Rakuten Ventures, Golden Gate

Ventures, 500 Startups and Darius Cheung (NOC Alumni).

POST-FUNDING: FURTHER GROWTH AND INTERNATIONALISATION

MAY 2013 NOV 2014

NOV 2013

AUG 2012

JAN 2013 APR 2012

MAY 2012

JUN 2012

2009

2011

MAR 2012

Page 6: Tracing Carousell’s Start-Up Journey

Awarded the Overseas Launchpad Grant.

Carousell set up base at Block 71 San Francisco.

Raised S$48 million in Series B funding led by Rakuten

Ventures, followed by Sequoia Capital, Golden Gate Ventures

and 500 Startups.

POST-FUNDING: FURTHER GROWTH AND INTERNATIONALISATION

NOV 2014

AUG 2016 MAY 2013 OCT 2014

NOV 2013

AUG 2012

JAN 2013 APR 2012

MAY 2012

JUN 2012

2009

2011

MAR 2012