tracerco monitors distributors product & marketing training
TRANSCRIPT
Tracerco Monitors Distributors Product & Marketing Training
Meet the Team
Adam Golightly
Global Commercial Manager
Email: [email protected]
Tel: +44(0)1642 375172
Rebecca Charlton
Commercial Coordinator
Email: [email protected]
Tel: +44(0)1642 375179
Cheryl Basford
Customer Service Administrator
Email: [email protected]
Tel: +44(0)1642 375171
Introduction to Tracerco Ltd
• 1970 – developed the world’s first intrinsically safe radiation monitor• 1990’s – launched first Radiation Mud monitor for LWD operations• 2005 – Monitors became a ‘commercial business’ in response to client demand. Originally monitors were developed to support the Tracerco operations.• 2006 – launched the latest T2 series generation of instrumentation including the world’s first intrinsically safe contamination monitor, the T201 and won a Queens award for.• 2008 – developed the standard T4 series range to allow us to move into markets outside the Oil & Gas industry where IS is not essential to operations and we can be competitively priced• 2010/11 – New global service centres opened in Australia, USA and Malaysia• 2011 – launched first personal dosimeter, the PED and sold 1000+ units in the first year•2012 – New NORM monitor – IS to be launched end 2012
What is Tracerco Monitors?
PRODUCTS. A range of 6 hand held instruments, a personal
dosimeter and a radiation mud monitor.
SERVICES. Calibration, repair and hire of all manufacturer types
of radiation monitors across 4 global service centres
Product Portfolio
• 4 key principles – Ergonomic design, robust construction, ease of use and IS certification
• Focused range of handheld Instruments including surface contamination and gamma/x-ray survey
• Personal dosimeter for monitoring dose exposure
• Radiation Mud monitor – drill floor safety device deployed in LWD operations to alarm for presence of above background levels of radiation in drilling mud
Contamination monitors
• Radiation contamination monitors used for assessing surface contamination
• Detects Alpha/Beta/Gamma radiation• Thin end window GM Tube technology (sensitive to charged particles)• Bargraph display of 0-1000CPS and digital numeric display in both
CPS and Bq/cm2. (CPM available soon!)• Audible Alarms
Features & Benefits (Contamination)
Intrinsic safety (T201 only)• ATEX IECEX and FM approved• Certified for explosive atmospheres• No need for hot work permit
Modern Ergonomic Design• Large display with backlight facility • Comfortable in hand, easy to use
Detachable Probe• Greater Flexibility for surface monitoring• 10m cable with T403 for extended pipe monitoring
IP65 Handset and IP34 Probe• Designed to withstand extreme environments • Easy to clean / decontaminate
Peak rate function• Allows maximum contamination levels to be recorded in difficult to access places.
Contamination monitors Markets & Applications
MARKETS
•Oil and Gas •Petrochemical•Nuclear power plants•CBRNe•Emergency services•Medical•Environmental Monitoring•Life Sciences•Transport
APPLICATIONS
•NORM Monitoring•Sealed Source Leak Tests•Contamination Surveys•Dirty Bomb Detection•Radiation Accidents•Patient Monitoring•NORM Environments•Medical Isotopes•Contamination of Packages
Dose Rate monitors
• Radiation dose rate monitors used for detecting gamma radiation fields, performing radiation surveys, locating hot spots or establishing controlled area boundaries.
• Energy compensated GM Tube (normalised to Cs-137)• Detects X-Rays/Gamma rays in range 59keV (Am-241) to 1332 keV
(Co-60)• Digital numeric and bar graph display (auto ranging)
Key Features and Benefits
Intrinsic safety (T202 only)• ATEX IECEX and FM approval• Certified for explosive atmospheres
Modern Ergonomic Design• Large display with backlight facility • Easy to use
IP65 Rated• Designed to withstand extreme environments• Easy to clean / decontaminate
Peak rate function• Allows maximum radiation dose rate levels to be recorded remotely, minimising operator exposure to high radiation levels and enabling radiation levels to be established in hard to access places.
Dose & Dose Rate function• Also monitors accumulated dose
Dose Rate monitorsMarkets & Applications
MARKETS
• Oil and gas• Petrochemical• Nuclear power plants• CBRN• Emergency services• Life Sciences• Transport• Military• Metals Processing• NDT
APPLICATIONS
• Nucleonics • Controlled Areas• Decommissioning• Nuclear Incidents• First Responders• Radiotherapy Sources• Shipment of Packages• CBRN Attacks• NDT Activities• Monitoring Equipment
X-Ray Monitor
• X-Ray Monitor for measuring very low energy photon radiations• Detects X-Ray/Gamma rays in range of 17keV to 1332keV (Co-60)• Thin window energy compensated GM Tube• Digital numeric and bar graph display
Features and Benefits
Modern ergonomic design• Large display with backlight facility • Designed for glove operation• Easy to use
IP65• Designed to withstand extreme environments • Easy to clean / decontaminate
Peak rate function• Allows maximum radiation levels to be recorded remotely which can minimise exposure to operators.• Allows maximum exposure levels to be recorded in difficult to access places.
Low Energy Readings • Capable of measuring a much wider range of energies. (Dose rate range limited compared to T402)
X-Ray Monitor Markets & Applications
MARKETS
• Hospitals • Airports • Security• Food Manufacturing
APPLICATIONS
• Leakage testing from X-Ray security and scanning equipment• Monitoring of Low Energy Isotopes
Tracerco Personal Electronic Dosimeter (PED)
• Measures the dose received by workers• Single energy compensated GM Tube• Detects x-rays and gamma rays 33keV to 1332keV (Co-60)• Dose rate indication: 0.00 – 100mSv/h.• Will accumulate dose from 0.00 - 10Sv• Li-ion rechargeable battery• Massive data memory (125,000 data points)
Features and Benefits
Intrinsic Safety• ATEX, IeCEx, FM approvals • Certified for explosive atmospheres
IP67• Designed to withstand extreme environments • Water submersible to up 1m• Easy to clean / decontaminate
One Button Operation• Easy to use• Mobile Phone Style menu system• Large button for gloved operation
AMOLED Screen• Large display• No need for backlight• Good screen visibility, even in poor light conditions & Sunlight
DoseVision Software
Benefits: • Very easy to use •Compatible with most common Windows OS including Windows 7 and Windows XP• Allows User level restrictions (optional). Alarm settings, data delete functions restricted to Administrator only • Upgrades with improved functionality and fixes available on PED support page (www.tracerco.com/monitors) • DoseVision Mobile app to be available soon!
Major functions:• Transferring data from PED to PC• Data viewer• Changing PED settings
PEDMarkets & Applications
MARKETS • CBRNe• Life sciences• Universities• Transport• Military• Metals processing• Nuclear power plants• Nuclear defense• Emergency services • Hospitals• Airports• Security
Everywhere that radiation is used or may be present
APPLICATIONS• Regulatory Compliance•Personal Safety•Monitoring and recording personal dose
NEW! NORM Monitor
• Latest product from Tracerco Monitors, an all in one kit for monitoring NORM
• Supersedes the T201 Contamination monitor, with an additional detector to give enhanced gamma sensitivity
• GM Tube and Scintillation Detectors both compatible with one handset
• Scintillation Probe with 360 degree detection capability
Key Features and Benefits
Intrinsically Safe•No Need for Hot Work Permit•Worlds first IS Scintillation Monitor
Twin (GM and Scint) Intelligent Probes•Hold calibration data and recognised by base unit•User can have multiples probes per kit•Base unit doesn’t need to be calibrated, always have a back up
IP68 Scintillation Probe with 1inch protruding Crystal•Extremely Robust•360 degree detector – ideal for pipework•Easy to clean/decontaminate
Background subtraction Mode•No need to manually subtract background from readings
NORM Monitor Markets & Applications
MARKETS
• Oil and gas (NORM)• Petrochemical
APPLICATIONS
•NORM Monitoring
Mud Monitor
• Used on Oil and Gas drilling rigs to detect sources detached from drill string measuring system
• Operates in CPS or Dose Rate Mode
• Displays reading on either T209 Stand alone alarms system or can feed directly into DCS
Key Features and Benefits
Intrinsically Safe•No need for hot work permit
Magnetic Clamp•Easy to fix to the outside of a mud circulation system•Robust
IP67•Water Resistant•Robust for use in many different environments
Continuous Radiation Background Measurement•Clear alarm if there is an increase in background radiation
Mud MonitorMarkets & Applications
Very Specific Market – Drilling Companies
Who to target?
Radiation Professionals – Companies working with Radiation may have appointed RPAs or consultants who will review Radiation monitoring requirements and advise what equipment they should be using
Oil & Gas Companies – RPS, RPO for Contamination Monitor, Dose Rate and PED
Hospitals – X-Ray departments, Ambulance and First responders
Emergency Services – Fire Service, Police, First responders, CBRNe, Equipment Teams
Nuclear Sector – Power Plants, Nucleonics
Food Industry – X-Ray Machines
Life Sciences – Laboratories, Universities, Research facilities
Tracerco and our clients
• 1000 Global Accounts
• 60 Countries
• Over 4000 prospective clients
Marketing
How do we market
Tracerco Monitors?
Targeted Eshots
Social MediaTwitter @Tracerco MonitorsLinked In
Press and Media
IRPA Networkwww.irpa.net
Websitewww.tracerco.com/monitors Exhibitions
Internal Communications
Current Customer Base
Distributor Portal
Social Media
Network of Global Re-sellers
• Re-seller sales for 2011 $1m• Global Re-sellers Network – currently over 30 distributors globally.• Very important to have good partners, local knowledge, contacts, market
awareness• Secure Portal due to launch end 2012 – product news, marketing material,
downloads
Marketing Material
CDRoms
Product Brochures
LeafletsBox fillers
You Tube
Training Material
PED brand
• Green man from the screen is the brand
• Different selling points are attractive to different markets
• Steel men make up wider Tracerco monitors imagery
• Legal name is TracercoTM
Personal Electronic Dosimeter (PED) after which it is TracercoTM
PED and then to comply with Plain English Campaign Tracerco PED
Monitor Services
• Calibration of all manufacturer types of radiation monitors, dose rate, contamination, neutron and mud monitors. Including Thermo, Ludlum, Rae Systems, Mirion
• Repair of all manufacturer types of radiation monitors, dose rate, contamination, neutron and mud monitors. Including Thermo, Ludlum, Rae Systems, Mirion
• Hire service for many types of radiation monitors, neutron monitors and mud monitors
• NEW Hazardous Area Inspection service to ensure compliance with ATEX standard IEC/EN60079-17
One electron
One proton
Why Tracerco?
• Market leader for intrinsically safe radiation monitoring
• Products in over 60 countries
• 40 years of design experience for radiation monitors
• Award-winning
• Technical support
• Dedicated Monitors staff, including technicians, customer service and logistics
• Global after-sales service
After sales service
• Currently 4 Calibration and Repairs centres worldwide• Quick turnaround for calibrations• Hazardous area equipment inspection available• Dedicated team of highly trained technicians• Team of Sales and Customer Service support staff• Calibrate and Repair all types of radiation monitors• Hire a wide range of Monitors
Calibration and Repair FacilityHouston, USA
Calibration and Repair HQBillingham, UK
Calibration and Repair FacilityPerth, Australia
Calibration and Repair FacilityKL, Malaysia
Questions?
Any Questions?