tpw overview

7/25/2019 Tpw Overview

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2004 Nu Skin

TRAININGCOURSECleanser Toner Mask Essence Day Milk o!ion

Nu SkinTri-Phasic WhiteT"E SCIENTI#IC MET"OD #OR $RIIANT S%IN

Ni&'! Crea(


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Sys!e( O)er)ie* +

NU SKINTRI-PHASIC WHITET'e scien!i,ic (e!'o- ,or .rillian! skin


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Ni&'! Crea(

Did You Know?

According to theAgence France Presse: Throughout Asia, from

Japan to ndia, fair skin is considered a sign of !eaut" # # # a

s"m!o$ of femininit", pureness, sophistication, and high socia$c$ass# This course %i$$ gi&e "ou an o&er&ie% of the Nu SkinTri-

Phasic WhiteS"stem#


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Objeci!e"

After &ie%ing this course, "ou shou$d ha&e an understanding of the

fo$$o%ing:

' What makes the Nu Skin

Tri-Phasic White

S"stem uni(ue#' )o% the Nu SkinTri-Phasic WhiteS"stem %orks comprehensi&e$"#

' Skin !rightening market and target audience#

' Tri-Phasic Whitedemonstration and c$inica$ stud"#


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Ni&'! Crea(

P#e!iou" Cu##icu$u%

Re!iew&T'e P#oce"" o(Pi)%en*ion


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*&era$$ skin co$or, as %e$$ as h"per-pigmentation or skindisco$oration, is the resu$t of a !$ack-!ro%n pigment +ca$$edmelanin in the ce$$s in the upper-most $a"er of the skin#e$anin is produced !" me$anoc"tes, %hich are specia$i.edce$$s %ithin the epidermis +top $a"er of skin#

The creation of me$anin +and skin disco$oration is the resu$tof a three-phase process:

' Activationof the me$anoc"te#

' Synthesisof me$anin %ithin the me$anoc"te#

' Expressionof me$anin on the surface of the skin#

Acti&ation

S"nthesis

/0pression


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n addition to the norma$ pigmentation process,other factors can a$so cause me$anin production#

This e0tra me$anin production can resu$t in skin

disco$orations#

Skin disco$orations cause a $oss of skin !ri$$iance

and $uminosit"# Skin appears une&en and du$$# "or(ones/re&nancy1

S!ress

Irri!an!s

/ollu!ion1

U i&'!

/Sun1


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Ni&'! Crea(

Re!iew& P#oce"" o( Pi)%en*ion

' Skin disco$oration and darkening is the resu$t of a black-brown

pigment called melaninon the surface of the skin#

' The creation of me$anin and resu$ting disco$oration is the resu$t of athree-phase process: acti&ation, s"nthesis, and e0pression#

' The Tri-Phasic WhiteS"stem1s comprehensi&e approach

minimi.es the activationof the disco$oration process, inhi!its the

synthesisof disco$oration, and &isi!$" reduces the expressionof

disco$oration on the surface of the skin for a !ri$$iant comp$e0ion#


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Ni&'! Crea(

In#oducion


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Ni&'! Crea(

T#i-P'*"ic W'ieS+"e%

A comprehensi&e skin brightening system,

Tri-Phasic White%orks to minimi.e the

activation, synthesis, and expressionof

disco$oration on the skin1s surface#


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S+"e% Conce,

As $ight i$$uminates the !eaut" of a trans$ucent

f$o%er peta$, a $uminous !utterf$" %ing, or a !ri$$iant

diamond, a radiant comp$e0ion $ets "our inner

!eaut" shine through#

n nature, these !eautifu$ (ua$ities can !e e0p$ained

!" science#

n "ou, a trans$ucent, $uminous, !ri$$iant comp$e0ion

can !e re&ea$ed using a scientific method#


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Achie&e "our !eaut" potentia$ %ith the scientifica$$"

ad&anced method of Tri-Phasic White#

Clinically proven ingredient techno$ogies featured

in each product com!ine to create the Tri-Phasic

Whitemethod, making Tri-Phasic Whitethe most

comprehensi&e skin !rightening s"stem a&ai$a!$e#


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Acti&ation S"nthesis /0pression DISCOO!A"IO#

$or a transl%cent, l%mino%s, brilliant complexion#

T'e na(e Tri3'asic 'i!e5rein,orces !'a! !'is sys!e( !ar&e!s all three /Tri1phases/'asic16

T'e Nu SinDi((e#ence

2n$ike s"stems that target one or t%o phases of the disco$oration process,

Tri-Phasic Whitetargets all three phases+in mu$tip$e %a"s of the skin

disco$oration path%a":


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T*#)e Audience

Tri-Phasic Whiteis for a$$ %ho desire a !ri$$iant,

$uminous, e&en comp$e0ion, %hether the" are

interested in skin !rightening !enefits or targeting

une&en skin tone#


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Ni&'! Crea(

Indu"#+ *nd Con"u%e# T#end"

' n Asia-&aci'ic, &a$ue sa$es of premium !rands 3of skin care4 %ere

inf$uenced !" the high demand for e0pensi&e skin %hiteners, sp%rred by

the trend to maintain 'air, white skin(+Euromonitor 20005 Section 6#7#8

' Throughout Asia, from Japan to ndia, fair skin is considered a sign of

!eaut" # # # a s"m!o$ of femininit", pureness, sophistication, and high

socia$ c$ass# +Agence France Presse, June 9, 8;;


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Indu"#+ *nd Con"u%e# T#end"

' #early hal' )*+ o' .ong /ong%omen sur&e"ed !" the compan" $ast

"ear 38;; of them are using %hitening

products# +BSkin-Care Product Sa$es )eat 2p,D Chinapages.com, Jan# 8;;


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Ni&'! Crea(

Ke+ .ene(i"

a Eeduces the appearance of e0isting dark spots,

une&en skin tone, and disco$oration for a more

!ri$$iant comp$e0ion#

! )e$ps pre&ent the formation of ne% dark spots

and disco$oration for $uminous, c$ear skin#

c aintains an e&en, !right skin tone for

trans$ucent !eaut"#


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Ni&'! Crea(

AC"I0A"IO#

o' Discoloration

S1#".ESIS

o' Discoloration

E2&!ESSIO#

o' Discoloration

Tri-Phasic WhiteC$eanser Creatinine

Tri-Phasic White Toner Carnosine Fairtre0

Tri-Phasic WhiteEadianceaskG

Portu$aca o$eracea+purs$ane e0tract

Tetrah"dro-diferu$o"$methane +T)H

Tri-Phasic White /ssence Irighte0

Tri-Phasic White

Ha" i$kotion )e0apeptide-82KA and 2KI sunscreensSPF 9

Tri-Phasic WhiteNightCream

Hiacet"$ !o$dine

Ke+ In)#edien"

GTri-Phasic WhiteEadiance ask is a $ine e0tension to and is so$d separate$" from the Tri-Phasic WhiteS"stem#


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Acti&ation S"nthesis /0pression DISCOO!A"IO#

Ro$e o( In)#edien"

/ach product %ithin the Tri-Phasic WhiteS"stem uti$i.es a different ke"

ingredient to attack a phase of the disco$oration process in a uni(ue and

efficacious %a"#


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Co%,#e'en"i!e A,,#o*c'

' inimi.es the activationof the disco$oration

process#

' nhi!its the synthesisof disco$oration#' Kisi!$" reduces the expressionof disco$oration on

the surface of the skin#

The Tri-Phasic Whitemethod addresses all

three phasesof the disco$oration process#


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Ke+ .ene(i" *nd In)#edien"Su,,o#ed


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Ni&'! Crea(

a !ed%ces the appearance o' existing darkspots, %neven skin tone, and discoloration

'or a more brilliant complexion(

' Featuring Fairtre0,a proprietar" non-acidice0fo$iating comp$e0, Tri-Phasic WhiteTonerimmediate$" %orks to address e0istingdisco$oration !" encouraging skin ce$$ rene%a$#

' Simu$taneous$", other ingredients %ork togetherto pre&ent ne% disco$orations from forming#


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Ni&'! Crea(

b .elps prevent the 'ormation o' new darkspots and discoloration 'or l%mino%s, clear

skin(

' The Tri-Phasic Whiteproducts, %hen usedtogether as a s"stem, feature ke" ingredients totarget the acti&ation, s"nthesis, and e0pressionphases of the disco$oration process#

' I" targeting a$$ phases of the process%ithingredients $ike carnosine, he0apeptide-8,

diacet"$ !o$dine, and Irighte0the Tri-PhasicWhiteS"stem he$ps pre&ent ne%disco$orations from forming#


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Ni&'! Crea(

c 3aintains an even, bright skin tone 'ortransl%cent bea%ty(

' Iecause the Nu SkinTri-Phasic WhiteS"stem reduces the appearance of e0isting

disco$orations and he$ps pre&ent ne%disco$orations from forming, Tri-Phasic White,

%ith continued use, effecti&e$" he$ps maintainan e&en, !right skin tone#


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Ni&'! Crea(

C$inica$ Stud"

n a 98-%eek c$inica$ stud", 87 Japanese %omen,

%ith mi$d to moderate disco$oration on the face,

app$ied the Nu SkinTri-Phasic WhiteS"stem

to the %ho$e face t%ice per da" according to

standard use instructions#

The performance of the Nu SkinTri-Phasic

WhiteS"stem %as assessed !" c$inica$ graders

at %eeks four, eight, and 98# n addition, a se$f-assessment (uestionnaire %as administered at

%eeks four, eight, and 98#


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Ni&'! Crea(

Percent of Participants/0hi!iting mpro&ement

The chart to the $eft i$$ustrates the percent of

participants %ho demonstrated impro&ement after

98 %eeks in each of the si0 attri!utes tested#

Fo$$o%ing is the percent of participants e0hi!itingimpro&ement as o!ser&ed !" professiona$ graders:

'7< percent impro&ed in !rightness#

'7L percent impro&ed in radiance#

'7L percent impro&ed in e&en skin co$or#

'L7 percent impro&ed in smoothness#G'=< percent decreased in area of mott$ed appearance#

'9;; percent impro&ed in o&era$$ appearance#

GSmooth skin demonstrates !etter $ight ref$ection and appears !righter#

Nu SkinTri-Phasic WhitePerformance !" C$inica$ Mrader

>o

fSu!Nects%ithmpro&ement

A B C D E F

A6 $ri&'!ness$6 Ra-ianceC6 E)en color

D6 S(oo!'nessE6 Mo!!le- area#6 O)erall i(7ro)e(en!


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Stud" Participant Se$f-AssessmentStud" participants %ere asked to comp$ete a se$f-assessment (uestionnaire# The ta!$e !e$o% sho%sthe percentage of su!ects reporting positi&eresponses for si0 different product attri!utes +datai$$ustrated in chart on $eft#

Nu SkinTri-Phasic WhiteSe$f-Assessment

>o

fmpro&ement

A B C D E F

4%estions Asked &articipants> of Positi&e Eesponses

at 98 %eeks

A ea&es skin moisturi.edO 7L>

5 ea&es skin softO L6>

C Products %orked %e$$ togetherO =6>

DWhitening a!i$it"O =>

E ea&es skin !righterO L6>

$ightens spotsO 8>


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C$inica$ Stud"Concl%sions6

' The 98-%eek c$inica$ stud" on Tri-Phasic White

sho%ed significant skin !rightening !enefits for a$$

su!ects# mpro&ement did not p$ateau at 98 %eeks#

With continuous regimen usage, users %i$$ continue tosee increased !enefits#

' The resu$ts sho%ed consistent impro&ements o&er

%eeks four, eight, and 98 for mu$tip$e attri!utes,

inc$uding: !rightness, radiance, e&en co$or, roughness

impro&ement, area, and o&era$$ impro&ement#' Eesu$ts of a se$f-assessment (uestionnaire sho%ed

su!ects had positi&e responses to the aesthetics of

the products, the s"stem as a %ho$e, and the skin

!rightening !enefits#


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W'en I" U"in) *De%on"#*ion E((eci!e?

' Hemonstrations are appropriate an"time "ou %ant

to enhance "our presentation %ith audio, &isua$,

and kinesthetic $earning aids#

' Hemonstrations are a$so effecti&e to he$p e0p$ain

difficu$t topics and to keep "our audience in&o$&ed#


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Ni&'! Crea(

De%on"#*ion

The fo$$o%ing demonstration pro&ides a &isua$ o!ect $esson to esta!$ish

the importance of targeting a$$ three phasesactivation, synthesis,and

expressionof the disco$oration process#


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De%on"#*ion

&reparation6

' For $arge group meetings, o!tain an o&erhead proector#

' For a one-on-one &ersion of this demonstration, a f$ash$ight can !e used in p$ace of the

o&erhead proector# The transparencies can !e shrunk do%n to fit more comforta!$" o&er

the face of a f$ash$ight#

' P$ace four transparencies on top of each other# The !ottom transparenc" %i$$ ha&e images

that represent the idea$, $uminous, transparent comp$e0ion# *n top of this first

transparenc" %i$$ !e the second transparenc" %ith images that depict aspects of the

Bacti&ationD phase of the disco$oration process# The third transparenc" %i$$ ha&e imagesdepicting the Bs"nthesisD phase of the disco$oration process# The fourth and fina$

transparenc" %i$$ depict images representing the Be0pressionD of disco$oration# When the

o&erhead proector is turned on, the !ottom image is c$ouded !" the three transparencies

on top of it#


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Ni&'! Crea(

De%on"#*ion

7iving the demonstration6

' Point out that most $eading skin !rightening

s"stems target on$" one phase of thedisco$oration process, !ut that is not enough

to pro&ide dramatic resu$ts#

' Eemo&e the top transparenc"# Point out that

%hen "ou target on$" the e0pression of

disco$oration it does !righten the o&era$$comp$e0ion a sma$$ amount, !ut there are

other phases in the disco$oration process at

%ork#


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Ni&'! Crea(

De%on"#*ion


' Eep$ace the e0pression transparenc" and

then remo&e the other phases indi&idua$$",e0pressing to the cro%d that targeting one

phase does $ighten the comp$e0ion a sma$$

degree !ut not significant$"#

' Then remo&e a$$ three transparencies

acti&ation, s"nthesis, and e0pressionatthe same time#


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Ni&'! Crea(

De%on"#*ion


' The o&erhead proector %i$$ !eam !right#

' /0p$ain to "our audience that %hen a$$ threephasesacti&ation, s"nthesis, and

e0pressionof disco$oration are targeted,

"our fu$$ !eaut" potentia$ shines through#


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Ni&'! Crea(

U"*)e *nd Re)i%enReco%%end*ion"


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Ni&'! Crea(

U"*)e

3orning !egimen

Step 9: C$eanser

Step 8: Toner

Step


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Ni&'! Crea(

Re)i%en Reco%%end*ion"

A comprehensi&e skin !rightening s"stem, Tri-Phasic White%orks to minimi.e theactivation, synthesis, and expressionof

disco$oration on the skin1s surface#Products %ithin the s"stem ma" !e usedseparate$", !ut theprod%cts m%st be %sedtogetherasa systemto eno"comprehensi&e !enefits#


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Ni&'! Crea(

Re!iew

' The Tri-Phasic WhiteS"stem is for an"one %ho desires a !ri$$iant, $uminous,e&en comp$e0ion, %hether the" are interested in skin !rightening !enefits ortargeting une&en skin tone#

' ndustr" and consumer trends sho% a h%ge demandfor skin !righteningproducts %or$d%ide#

' Hemonstrations are appropriate an"time "ou %ant to enhance "our presentation%ith audio, &isua$, and kinesthetic $earning aids#

' The c$inica$$" pro&en Tri-Phasic WhiteS"stem %orks s"nergistica$$" to minimi.e

the activation, synthesis,and expressionof disco$oration on the skin1s surface#' /ach product %ithin the Tri-Phasic WhiteS"stem uti$i.es a di''erent keyingredientto attack a phase of the disco$oration process in a uni(ue andefficacious %a"#


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Ni&'! Crea(

Te" You# Know$ed)e


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Ni&'! Crea(


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Ni&'! Crea(

Con)#*u$*ion"/

ou ha&e comp$eted "our training on the

Nu SkinTri-Phasic WhiteS"stem#

tpw overview

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