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Tourism Concepts & Tourism System

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Page 1: Tourism System

Tourism Concepts

& Tourism System

Page 2: Tourism System

The history: Travel through the ages

Travel for Trade and Commerce Travel for Seeking Knowledge : for Religious

Purpose Roman Empire and Pleasure Travel Renaissance and the Grand Tour Concept of Annual Holiday Travel in the Nineteenth Century Emergence of Railways Emergence of Organized Travel Luxury in Rail Travel Sea Transport Travel in the 20th Century: Change in Pattern of

Society Motorized Road Transport Growth of Air Travel

Page 3: Tourism System

IN ANCIENT TIMES : people use to travel for different reason to satisfy there curiosity like food, water , wars, religious, shelter, military purpose etc.

IN 18TH CENTURY : the growth of travellers decreased only rich people use to travel in late 18 and early 19 century, even their was development of railway network in Europe by the foundation of steam locomotion

IN THE EARLY 20s : this era was known for luxury, but this era was ended by the fast growing technical advances , efficiency replaced luxury , the first airline KLM was founded in 1919, followed by Imperical Airways ( later on known as BA ) and Pan American World Airways .But Second world war decline the development of tourism

Page 4: Tourism System

TOURISM

After 1945 tourism grown into one of the largest industry of the world and with in these yrs. It has grown into biggest industries from then number of countries entirely depend on tourism , there economy depend on tourism and know when ever there is any negative impact on tourism they suffer a lot .It has been expected that tourism is major force in economy of the world and thus the positive activity of global importance or significance .

Page 5: Tourism System

OUR 20TH CENTURY : witnessed tremendous change in tourism activity specially in second half ,the technical development also provided the boost for more development with the result tourism has become such a grooming and big industry .In future the most important innovation will be the development of space travel , a company Space Adventure Inc. still provides a wide range of space related travel programs and in future Cyber Tourism may become an alternative to physical travel .

THE TECHNOLOGY HAS TO BE DEVELOP FURTHER OTHERWISE THAT TREND WILL NOT BE POSSIBLE .

Page 6: Tourism System

Why we should promote tourism?According to WTO, WTTC By 2020 there will be 1.6 billion international arrivals worldwide. And they will be spending about US$ 2,000 billion. Annual growth in the arrival will be 4.3%. Annual growth in receipt will be 6.7% Between 1995 and 2005, 144 million jobs were created and 112

million of which most were in Asia Pacific region. It is contributing to Indian economy a foreign exchange of USD

11000 Cr. It is the largest employer of the world It is among the top three foreign exchange earner for India. By 2020 it will be contributing USD 42000 Cr. to Indian Economy Presently there are about 5.3 million foreign and 526 million

domestic tourists traveling in India.

Page 7: Tourism System

FUNDAMENTAL CONCEPTS

What is Tourism There is no single definition of tourism that is universally

accepted. WTO , Madrid, Spain, is a specialized agency of the United

Nations. The World Tourism Organization defines tourism as

“Activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes not related to the exercise of an activity remunerated from within the place visited.”

Page 8: Tourism System

Branches of tourism Inbound international tourism: visits to a country by

nonresidents of that country. Outbound international tourism: visits by the residents of a

country to other countries. Domestic tourism: visits by residents within their own

country. Internal tourism: domestic + inbound international Visits by residents and non-residents within a country. National tourism: domestic + outbound international Visits by the residents of a country within their own country

and to other countries.

E.g.. Inbound-domestic-outbound

Page 9: Tourism System

Tourism is a multi-dimensional, multi- faced activity

we cannot say that it is related to anyone or anything , it has diverse social economic , cultural and

ecological impact .

Page 10: Tourism System

AIEST definition AIEST stands for International Association of Scientific Exp

erts in Tourism. Hunziker and Krapf, in 1942, defined tourism as "the

totality of the relationship and phenomenon arising from the travel and stay of strangers, provided that the stay does not imply the establishment of a permanent residence and is not connected with a remunerative activities".

Above definition was then accepted by AIEST as below:

Tourism is the sum of phenomena and relationships arising from travel and stay of non residents in so far as they do not lead to permanent residence and are not connected with any earning activity.

Page 11: Tourism System

Management of Tourism

Organizations Tourism Studies

Policy Issues

Recreation

Managem

ent

Soc

iolo

gy o

f T

ouris

mTourism

Education

Transportation

StudiesHost-

Guest

Relationsh

ip

Tour

ism

Mot

ivat

ionEco

nom

ics

of T

ouris

m

Rural

Tourism

Geography of Tourism

Tourism Law

Mar

ketin

g of

Tour

ism

Tou

rism

Pla

nnin

g an

d D

evel

opm

ent

Soc

iolo

gy

Parks and

Recreation

Political

Science

Business

Eco

nom

ics

Anthropology

Geography

Architecture

Agriculture

Transportation

Hotel and

Restaurant

Adm

inistration

Education

Law

Mar

ketin

g

Urb

an a

nd

Reg

iona

l P

lann

ing

New VentureDevelopmentEntrepreneurship

Heritage and

Environment

Management

Environmental

Studies

History

of

Tourism

History

CasinoManagement

Gaming

Sports

Tourism

and Medicine

Kinesiology

Psy

chol

ogy

LandscapeDesign

Hospitality

Studies

Tourism course & Disciplines inputs to the tourism field

Page 12: Tourism System

Economics

Political science

Agriculture

Marketing

AnthropologyBusiness

management

psychology

sociology

ecology

law

historygeography

Tourism studies

Underlying themes

Page 13: Tourism System

Relationship

leisure

recreationtourism

Page 14: Tourism System

What is an Industry

Well (1989) defines an industry as

“a number of firms that produce similar goods and services and therefore are in competition with one another”.

For instance, the steel industry is defined by the steel products they produce.

Page 15: Tourism System

How about tourism industry? Many businesses and other types of tourism organizations offer

complementary rather than competing products and services.

An airline, hotel, restaurant, travel agency, and attraction do not compete with each other. They complement each other and combine to offer visitors a satisfying vacation or business trip.

The input and output can not be clearly identified. Besides there is no single industry code for tourism under the

North American Industry Classification System (NAICS) Macroeconomists point out that the recognition of tourism as an

industry can lead to double counting because standard industry classifications fully account for all elements of the economy without finding it necessary or appropriate to recognize tourism.

Page 16: Tourism System

Tourism industry

Unlike other industries that are defined by the products and services they produce (the supply side), the tourism industry is defined from a demand side perspective.

A tourism industry supplies products and services to tourists.

The Tourism Industry is defined as individuals, businesses & organizations that are working to provide product & services (including information) to tourists.

They include those that work in transportation, lodging, entertainment and food & beverage.

Page 17: Tourism System

The Tourism Industry Tourism is based on difference Leisure activities presuppose their opposite, namely the

existence of regulated and organized work. For tourists the visited places are “free” of work, services

are supplied which free the consumer from the daily burdens.

The strict time constraints imposed by working relationship are released; tourists live within a different time frame.

Tourism places are places, where tourism attractions are assumed to be unique, different from the everyday environment.

Tourists have to travel to the place of consumption Tourists are not able to test the product in advance;

Information is the only means, which can close this gap.

Page 18: Tourism System

Characteristics (2) The service - the tourism product is consumed at the time it is

produced. The product is based on social interaction between the supplier and the consumer, where the quality of the product is mainly defined by this interaction. Consumer part of production.

Tourism is labor intensive, which will increase the costs of tourism services on the long term, at least compared to the other areas of our economy.

Tourism is very sensitive to changes in private household incomes (no primary need). It is in direct competition to other products in the household income basket such as books, newspapers, entertainment, but also electronic products.

Page 19: Tourism System

Characteristics (3)

Tourism is an umbrella industry - containing a set of interrelated businesses, involving travel companies, accommodation facilities, catering enterprises, tour operators, travel agents, providers of recreation and leisure facilities

Tourism is an important vehicle for regional and national development planning and strategies - also in industrialized countries (see also the respective programs of the European Commission). This is due to its job creation potential and the rather low entrance barriers compared to other industries. Tourism activities can be designed in such a way, that it respects environmental, social and cultural constraints.

Page 20: Tourism System

Definition Traveler

Outside usual environment

For less than 12 consecutive month

Purpose of trip other than an activity remunerated from within the place visited

With overnight OtherTravelers

Visitor

Same-day Visitor

Tourist

Yes No

Yes No

Yes No

Yes No

Tourism

And:international - domesticinbound - outbound

Page 21: Tourism System

Visitor

VisitorTouristExcursionist

A visitor is defined as 'any person traveling to a place other than that of his/her usual environment for less than twelve months and whose main purpose of trip is other than the exercise of an activity remunerated from within the place visited'.

Page 22: Tourism System

Tourist and Excursionist Tourist: temporary visitor staying at least 24 hours

in the country visited and the purpose of whose journey can be classified under one of the following headings.

a).leisure (creation, holiday, health, study, religion, and sports)

b).business, family, mission, meeting.

Excursionist: temporary visitor staying less than 24 hours in the country visited (including travelers on cruises).

Also called Day Tourist or Day Excursionist.

Page 23: Tourism System

Classification of Travelers

(1) Tourists in international technical definitions.

(2) Excursionists in international technical definitions.

(3) Travelers whose trips are shorter than those that qualify for travel and tourism; e.g., under 50 miles (80 km) from home.

(4) Students traveling between home and school only -- other travel of students is within scope of travel and tourism.

(5) All persons moving to a new place of residence including all one-way travelers, such as emigrants, immigrants, refugees, domestic migrants, and nomads.

Page 24: Tourism System

Relationship among tourism, tourism industry, and tourist

Tourism economic dimension

Tourism { Demand side ---- tourists

Supply side ---- tourism industry

Page 25: Tourism System

SYSTEM APPROACH

General system theory was defined by a biologist, Ludwig von Bertalanffy, as:

A set of elements standing in interrelation among themselves and with the environments.

Tourism system consists of several interrelated parts working together to achieve common purposes.

Page 26: Tourism System

The reasons for using a systems approach for study of tourism

To emphasize the interdependency in tourism; the tourism system is like a spider’s web – touch one part are felt throughout the system.

For a student beginning to study tourism, it is important to get “the bigger picture” right away. The tourism system model framework provides a more comprehensive view of tourism: it captures “the big picture”.

Page 27: Tourism System

The reasons for using a systems approach

The second reason is because of the open system nature of tourism.

Tourism system is dynamic and constantly changing. New concepts are always arriving in tourism, such as ecotourism, TSA.

The third reason is the complexity and variety in all aspect of tourism.

For example, there are thousands of specialized tours and packages available for travelers today.

Page 28: Tourism System
Page 29: Tourism System

The Tourism System Model

Part I: Destination: Planning, developing, and controlling tourism

Link 1: The tourism product

Part II: Marketing: Strategy, planning, promotion, and distribution

Link 2: The promotion of travel

Part III: Demand: The factors influencing the market Link 3: The travel purchase

Part IV: Travel: The characteristics of travel Link 4: The shape of travel

Page 30: Tourism System

Travel and tourism systems Tourism process developed by Chau (1977). He described the tourist as the demand, the travel industry

as the supply, and attractions as the tourist product and summarized the interrelate process as the subject, means, and objective of tourism.

Gunn in his book, tourism planning (1979), referred to a “tourism fundamental system” involving five components: tourist, transportation, attractions, services-facilities, and information-direction.

Leiper(1979) involved five basic elements in his system: tourists, generating regions, transit routes, destination regions, and a tourist industry operating within physical, cultural, social, economic, political, and technological environments.

Page 31: Tourism System

The end!

Questions?