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TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY ITB BERLIN 2015

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Page 1: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

TOURISM AS THE DRIVING FORCEOF THE GREEK ECONOMY

ITB BERLIN 2015

Page 2: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

A Unique Tourism Product

Page 3: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

holiday experience

Page 4: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

Timeless Sun Beach

SummerHolidays

Page 5: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

Whateverthe season,

your tastes or preferences

MEDIACAMPAIGN

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MEDIACAMPAIGN

P I T C HPERFECT

Choose the one that inspires you mostBe our guest and experience it

Tell the story

Page 7: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

An ancient cityP I T C HPERFECT

• A real life ancient city with vibrant energy

• Getting its groove back

• Enjoy a trendy cocktail while gazing at the Acropolis

• City by the sea just minutes away from its center – with swimming until October

• Art-deco inspired urban luxury accommodation

Page 8: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

A city whichknows how to live and love

P I T C HPERFECT

• Multi-cultural with a variety of archaeological sites, Byzantine and Ottoman monuments

• A youthful city that enjoys its reputation of having a vibrant nightlife

• With many happening hotspots: The White Tower, the Old City, Aristotelous Square, the bars and cafes on Valaoritou St, the fashionable hangouts of Ladadika, the arcades and the markets

• Gastronomic destination with a cornucopia of culinary influences and tastes to enjoy

• Just a heartbeat away from the birthplace of Alexander the Great; follow his footsteps and visit awe-inspiring sites and museums

THESSALONIK

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P I T C HPERFECT

An exotic holiday dreamlandon your doorstep

• Endless golden-sand beaches lined with pine trees that seem to touch the crystal blue waters

• Holidays for every mood, taste and age

• Indulge in luxury amenities, enjoy exclusive golf and resort holidays

• Spiritual destination – birthplace of Aristotle and close to Mt. Athos

Page 10: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade• Walk up the 999 steps to the Venetian fort and take in the views of Greece’s first capital city

Porto Heli – Join the Peloponnese Jet-Set• Cosmopolitan destination with distinction for the travelling connoisseur• Awesome beaches, spectacular waters and fine dining

Dramatic Epidavros • A definite bucket list item! Attend a summer performance at the ancient theatre of Epidavros, built in an idyllic location in the 4th century B.C.

THE

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P I T C HPERFECT

• For those seeking to experience tradition with refined taste

• Witness enduring agricultural practices, such as the grape and olive harvests

• Exotic world-famous Voidokilia beach

• Rich collection of sites: Ancient Messini, castles and forts : Paleokastro, Neokastro, Methoni and Koroni

• Discover Kalamata, a seaside city that boasts modern cafes, beach bars, restaurants, fine hotels, markets, historic buildings, and a popular annual summer dance festival

Messinian Authenticity

THE

Page 12: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

• Islands enjoyed by the chosen few: Iraklia, Schinoussa, Koufonissia, Donoussa, Amorgos, Anafi, Kimolos, Chalki, Kastelorizo, Nisyros, Leros, Symi, Tilos, Alonissos

• Sail in search of these hidden isle paradises. Discover their unspoiled beauty, crystal blue waters, remote beaches and amazing sunsets

• Stroll within charming villages, and get a peek into the past

• Unwind and escape into a world of peace and quiet

• Become a part of the community and enjoy the Greek philoxenia

Page 13: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

• Meet the Ikarians, known for their longevity, living about 10 years longer than people in other Western countries

• Learn the secret of their long life. Experience their chill out and stress-free way of life. Adopt their laid back, no-rush mentality- even for just a short while

• Enjoy amazing tropical beaches and blue waters; rejuvenate under the sun and breath in the fresh air

• Delight your palate with fresh-from-the-farm-produce; staples of the Mediterranean diet, rich in fruits, vegetables, whole grains and fish. The potions of longevity: wild greens, herbal teas, homemade red wine

7

Page 14: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

• Cycladic elegance and romance at its best with low-lying hills topped with characteristic white-washed cubed houses and colorful shutters; and over 200 little chapels

• Walk along the freshly-painted-white pathways that weave through its many villages: Apollonia, Artemonas, Ag Loukas, Exambelos, Katavati, Pano (Upper) and Kato (Lower) Petali

• Sandy beaches and remote tiny bays worth discovering by land and sea

• Choose to trek along a unique network of trails (close to 200km) on natural ground or paved rock

Page 15: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

• Choose to cruise the spectacular Greek islands: a dream fulfilled

• Each island is a small paradise with its own colour, charm and personality, like jewels scattered across the green-blue Greek seas

• Visit popular island destinations, such as Mykonos, Santorini, Kos and lesser-known destinations, such as Milos and Samos

Page 16: TOURISM AS THE DRIVING FORCE OF THE GREEK ECONOMY · Romantic Nafplio • Enjoy a romantic stroll along its famously picturesque promenade • Walk up the 999 steps to the Venetian

P I T C HPERFECT

• Begin at Chania's wonderful Venetian harbour and old town

• Swim at magnificent pristine beaches: Falassarna, Mpalos, Gramvoussa

• Hike the 16km Samaria Gorge

• At the end of the gorge discover Agia Roumeli: a unique and remote place accessible only by foot or by boat • Τake the small passenger caique to reach Loutro, a tiny, tiny village with no cars

• Go to Gavdos, the most southern point of Europe

CRETA Princess. Authentic Still to Discover.

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P I T C HPERFECT Central Greece: Pelion

Charismatic Mountain Villages, Magical Beaches

OlympusMountain and Sea Blessed by the 12 Gods

Dodecanese: PatmosMystical, Spiritual and Sophisticated

The Ionian Isles of Paxi and Anti PaxiTwo Tiny Emerald Gems

East Macedonia: ThasosA Northern Greece Island Secret

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P I T C HPERFECT

MEDIACAMPAIGN

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