topright overview square presentation 081710
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Meet The
SQUARE TopRight Strategic Marketing Overview
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Defining Success
We are strategic marketing consultants for the competitive world of business. Where enterprises big and small discover how to do better what they do best. Our fully integrated approach of art and science focuses on maximizing your business success & delivering financial impact.
CREATIVITY, STRATEGY, INSIGHT & IMPACT
We Help Our Clients ... Move their business up and forward in their competitive frame - to the TopRight Corner of the Market
We Provide Our Clients ... Transformational marketing strategy:
Analytics-supported decision making Creative, pragmatic marketing strategy
Execution support aimed at results: Focus on the right issues and initiatives Marketing capability building
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Value Proposition
ANALYZE, SCRUTINIZE, STRATEGIZE
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Expertise & Value
STRATEGY, BRANDING, ALIGNMENT & DELIVERY
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Our Solutions
PEOPLE, IDEAS, PRODUCT & PASSION
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BuyWayTM
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Playbook
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Enterprise Marketing Management
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Marketing Spend Effectiveness
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Our Clients
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TopRight Creative
Modern Visual Markitechts
Our special blend of artists, designers, technologists, writers, and consultants meld unorthodox left-brained creativity with right-brained analytics to deliver solutions that are, not only cool, but highly impactful.
We leverage many perspectives to find just the right angle.
meld
www.toprightcrea-ve.com
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TopRight Sponsorship provides corporate sponsors and properties with expert strategic consulting, dynamic insights, and unparalleled measurement tools to maximize the power of sponsorships.
TopRight Sponsorship
www.toprightsponsorship.com
Leveraging both our management consulting expertise and Fortune 500 CMO experience, we take a highly strategic, top-down approach to sponsorship and provide practical, value-driven solutions.
Our cutting-edge measurement technology and market insights capabilities track the impact of your sponsorships, providing actionable intelligence to ensure alignment and optimize your investment.
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Our Corner
CORNER THE MARKET The Voice Of TopRight Strategic Marketing
Join our blog today and square off with the TopRight bloggers for their perspective on the latest headlines in business, politics, sports, and technology. www.cornerthemarket.net
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Dave Su6on is a leading authority on how to plug 21st-‐century strategic marke-ng techniques and enabling technology into businesses to drive organic growth. He has extensive experience working with consumer and retail businesses across many categories including food and beverage, packaged goods, forest and paper products, quick-‐serve restaurants, convenience stores and retail. His clients have included companies such as McDonalds, Blockbuster, Coca-‐Cola, ConAgra Foods, Georgia-‐Pacific, Kimberly-‐Clark, Eli Lily, Miller Brewing and RaceTrac. Dave co-‐authored Enterprise Marke-ng Management: The New Science of Marke-ng. This ground-‐breaking book puts ROI at the center of everything Marke-ng does by enabling companies to create sustained, profitable, organic growth.
In his work with clients, Dave delivers a truly unique package of creden-als and exper-se: blending the art of a marketer with the science of an engineer and the business acumen of a former public company CEO.
As a strategic marke-ng thought leader, Dave is a widely quoted authority on growth and marke-ng strategy, opera-ng strategy, marke-ng execu-on and marke-ng technologies. Dave appears regularly as a marke-ng expert on Fox Business News, Fox and Friends and Neil Cavuto – Your World. Industry analysts such as Forrester Research, Gartner Group, AMR Research, and mainstream publica-ons such as Fortune, Forbes, Business 2.0, CEO, and The Adver-ser regularly look to Dave for strategic marke-ng insight.
Dave Sutton
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Dave Sutton Managing Partner
Office: 678.384.6701 Mobile: 404.229.0234 Email: [email protected]
TopRight, LLC 3350 Riverwood Parkway
Suite 2050
Atlanta, GA 30339 678.384.6700
www.toprightpartners.com www.toprightcreative.com
www.toprightsponsorship.com www.cornerthemarket.net
Contact Us
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