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TOP SOCIAL TOOLS Online tools every marketer should know!

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Page 1: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

TOP SOCIAL TOOLS Online tools every marketer should know!

Page 2: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Your Hosts

PRESENTED BY

BRAD SMITH CEO & Founder

BRAD BIALY Social Media Advisor

TONY WIECHEC Director of Marketing

Page 3: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

• Creating Content

• Creating Graphics

• Curating Content

• Scheduling Posts

• Remarketing

• Email Marketing

Agenda

Top Online Tools for:

Page 4: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

• What analytics tool do you prefer for measuring results of online activity?

• Where is the best place online to get great photos? • Can I use the photos that I find via Google search in my social

media posts? • What is your favorite social media scheduling tool? • What is the best day/time to post my updates & content? • Is there a tool I can use to see how my website is performing?

Your Questions

Page 5: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Why Should I Care?

1. Professional Results

2. Facilitate Planning

3. Save Time & Money

4. Automate Activity

All of this means you will….

Page 6: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social
Page 7: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

CREATING CONTENT

Page 8: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Creating Content Why do it?

“People buy from those that they trust. How do you earn your prospects’ trust online? By constantly engaging them through high quality content that educates and entertains.” Whittington Consulting - rickwhittington.com

Page 9: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Answer The Public

Creating Content

What questions

are people

searching for on

Google?

Page 10: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Creating Content GOOGLE ANALYTICS

Page 11: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Creating Content BLOGGING – Why You Should Do It!

Page 12: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

CURATING CONTENT

Page 13: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Curating Content What does that mean?

Like panning for gold, sometimes through your own search efforts online you’ll find valuable nuggets of information that you think your audience would enjoy. But, who has time to surf the web all day?

Page 14: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Curating Content BUZZSUMO

Page 15: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Curating Content FEEDLY

Combine multiple RSS Feeds into one collective content feed

Page 16: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Curating Content PINTEREST

1,000s of search results will include eye-catching content that you can use to supplement your original and unique content.

Page 17: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Curating Content SNIPLY

Create a custom, branded, call to action banner that appears over third party content.

Page 18: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

CREATE STUNNING GRAPHICS

Page 19: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Create Stunning Graphics

Cut through social clutter!

https://blog.kissmetrics.com

Page 20: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Create Stunning Graphics UNSPLASH

• All photos on Unsplash can be copied, modified, distributed and used for free! • Include it with your social media post to help increase overall engagement!

Page 21: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Create Stunning Graphics PABLO

Page 22: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Create Stunning Graphics SPARK POST

Add text on top of your mobile device photos

Page 23: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Create Stunning Graphics LAYOUT by Instagram

An easy & effective way to combine multiple photographs into a collage.

Page 24: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

SCHEDULING

Page 25: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Scheduling Why Do It?

There are A LOT of social sites!

Page 26: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Scheduling Why Do It?

Plan ahead & avoid the stress & frustration of trying to remember to post to all your social sites in real time

Page 27: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Scheduling BUFFER & HOOTSUITE

These tools offer one interface that lets you schedule your social media posts for publishing at a future time.

Page 28: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

REMARKETING

Page 29: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Remarketing What is it?

Marketing your business to the people who have already shown interest!!

Page 30: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Remarketing GOOGLE & FACEBOOK

Page 31: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Remarketing BARQAR

Page 32: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

EMAIL MARKETING

Page 33: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Email Marketing Why Do It?

Cleverbridge.com

Page 34: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Email Marketing MAILCHIMP & BARQARMAIL

Page 35: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Social Pro by BARQAR

Relax & Let Us Do The Work!

Page 36: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Strategy & Content SOCIAL PRO by BARQAR

Page 37: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Results SOCIAL PRO by BARQAR

Page 38: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Next Webinar: 25 Innovative

Sales and Marketing Ideas for Your Business

Date and Time:

Wednesday 9/28 @ 2PM est

www.barqar.com/webinars

Page 39: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

• What analytics tool do you prefer for measuring results of online activity?

• Where is the best place online to get great photos? • Can I use the photos that I find via Google search in my social

media posts? • What is your favorite social media scheduling tool? • What is the best day/time to post my updates & content? • Is there a tool I can use to see how my website is performing?

Your Questions

Page 40: TOP SOCIAL TOOLS · 2018-04-13 · TOP SOCIAL TOOLS Online tools every marketer should know! Your Hosts PRESENTED BY BRAD SMITH CEO & Founder Director of Marketing BRAD BIALY Social

Need Help?

1.888.576.6100 1.716.204.3514 [email protected]

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