top right creative overview
DESCRIPTION
A Brief Overview of the Capabilities of TopRight CreativeTRANSCRIPT
®
creative
We’re TopRight Creative, a multi-channel, multi-media marketing firm dedicated to uncompromising strategy, creativity and technology that is squarely aligned with your desire to land results.
Modern Visual Markitechts
Our special blend of artists, designers, technologists, writers, and consultants meld unorthodox left-brained creativity with right-brained analytics to deliver solutions that are, not only cool, but highly impactful.
We leverage many perspectives to find just the right angle.
Who We Are
meld
Our Difference
Comprehensive thinking, visual impact and a
dash of magic…
Our strong work ethic and studio culture that embraces passion, humor, cooperation and dedication to our customers make our service top notch. At the same time our cohesive and intuitive approach facilitates speed, creativity, and accuracy on every project.
fast A c c u r a t e flexible CREATIVE
Reliable
How We Do It
Form Meets Function
Every project uses a combination of these three main disciplines. The key is proper balance. Our vast yet streamlined knowledge of marketing, art and technology allows us to adapt focused and cost-effective solutions that meet the particular needs of our clients time and again.
Strategy Creative Programming
Our Toolbox
CMS
strategy
WORDPRESS
Maintenance
drupal
Creative
Tech for Task
Technology is no longer the sole domain of techies. To stay competitive it is critical for this domain to fuse business and communication to create effective solutions.
TopRight Creative leverages open-platform Content Management Systems that you control, not the agency. Now, updates and modifications are instant and accurate – the cornerstone of today’s market.
Our Toolbox STRATEGY
Checkmate to Checkbox
From Strategy to Tactics. TopRight Strategic Marketing methodologies have proven effective in the most competitive business environments by combining creative strategy and innovative analytic techniques to yield actionable insights and dramatic business results.
• Discovering new sources of profitable growth • Improving marketing returns • Building brands • Transforming organizations
TopRight Creative & TopRight Strategic Marketing meld together by:
• Leveraging extensive industry and marketing / sales expertise
• Bringing a mix of creativity & rigorous, fact-based problem solving
• Delivering insights, making recommendations & providing implementation support
Our Toolbox CREATIVE
Our Right Minds… At TopRight Creative we are continually Creating, Optimizing, and Innovating new ways to drive effective visual communication
…Form Right Results. We help our clients achieve their
vision and move their business to the “TopRight Quadrant” of performance
in their industry
Creation Our deliverables address
usability and design issues
by providing visuals that help you communicate
more effectively.
Execution We work with you to create
a holistic approach to
implement your visual and strategic communication
solutions into your overarching marketing
strategy.
Discovery We begin with an analysis
of your audience, and your
strategic business and marketing goals. We think
with you, understand your concepts and bring them
to life.
Our Toolbox CMS PROGRAMMING
Websites for Companies Large & Small
Businesses today are quickly recognizing the power of content management systems and website platforms that allow you to interact with your customers. The days of flash movie websites are on the way out. Today, your clients demand that you engage them in dialogue, provide interaction with compelling content, and give them an easy way of understanding what you do and how you do it. This might seem difficult or expensive, but it is not.
Content Management Systems provide:
• Fresh dynamic content
• Collaboration • Speed to market • Security
• Stability
grab the wheel - you are in control!
Our Toolbox CMS PROGRAMMING
iRobot Revolutionaries
Drupal is an award winning Content Management System, having acquired an InfoWorld Bossie Award (making it one of the most popular enterprise open source projects available). Drupal allows clients to easily publish, manage and organize a wide variety of content on a website. TopRight Creative harnesses the power of Drupal to produce well-balanced and distinctive communication platforms including:
• Corporate web sites • Community web portals • Aficionado sites • Personal web sites or blogs • Discussion sites • E-commerce applications • Social Networking sites
Some of the distinguished benefits of Drupal include:
• No proprietary licensing fees • SEO friendly • Scalable • Safe and secure • Browser-based administration • High quality and stable code • Customizable
DRUPAL
Our Toolbox CMS PROGRAMMING WORDPRESS
iRobot Revolutionaries
WordPress is an open source Content Management System often used as a blog publishing application powered by PHP and MySQL. It has many features including a plug-in architecture and an easy to use management system. Used by over 2% of the 10,000 biggest websites, WordPress is the most popular blog software in use today.
WordPress also features:
• Integrated link management • A search engine-friendly, clean permalink structure • The ability to assign nested, multiple categories to articles • Support for tagging of posts and articles
in 2009 WordPress won the best Open Source CMS Award
Droid on Call
Your site is live… now what? Now you need a way to keep your site updated with fresh, dynamic content. By regularly updating your site, you’ll improve your search engine rankings, increase the number of visitors, and strengthen your brand’s online presence.
TopRight Creative offers website maintenance to augment your in-house content management efforts - ensuring your site stays current with the ever changing demands of the Internet.
A one-stop, cost-effective solution for:
• Hosting • Monitoring • Updates • Upgrades • 1st and 2nd tier back ups • SEM and SMM programs • On call support
Our Toolbox CMS PROGRAMMING MAINTENANCE
Portfolio
Great things are done by a series of small things coming together.
-Vincent Van Gogh
TopRight Creative bolsters results by assessing carefully how much strategy, creative and programming is needed before we start. Some projects may need six programming squares and three of creative while others only require strategy squares. Our proprietary square system assures an efficient use of resources and promotes an integrated approach that delivers “ownable” results.
Portfolio Web & Online Mktg Presentations Collateral Identity Illustration
for more samples www.toprightcreative.com
Clients
TopRight Creative has delivered impact for some of the world’s most recognized and accomplished brands. TopRight Creative offers a breadth and depth of industry expertise spanning consumer packaged goods, food service and hospitality, healthcare, financial services & technology.
Contact
Drop us a line
Denise Cowden 3350 Riverwood Parkway
Suite 2050 Atlanta, GA 30339
w. 678.384.6700 f. 678.384.6711
www.toprightcreative.com