top gear magazine feature

19
Magazine Feature Magazine Feature Tamara Michal C. Natividad Tamara Michal C. Natividad

Upload: tamnatividad

Post on 18-Jul-2015

65 views

Category:

Automotive


3 download

TRANSCRIPT

Magazine FeatureMagazine FeatureTamara Michal C. NatividadTamara Michal C. Natividad

TopGear TopGear TopGear Philippines is a motoring magazineTopGear Philippines is a motoring magazine

Featuring everything there is to know about carsFeaturing everything there is to know about cars

Est. 1993Est. 1993 British Broadcasting British Broadcasting

CorporationCorporation Spin-off of the TV seriesSpin-off of the TV series

Hit home soil in September of Hit home soil in September of 20042004

Summit mediaSummit media The first English edition of its The first English edition of its

kind launched outside the UKkind launched outside the UK

Editorial StaffEditorial Staff

Editor-in-chief: Editor-in-chief: Vernon B. SarneVernon B. Sarne

Associate Editor:Associate Editor:Paulo Rafael T. SubidoPaulo Rafael T. Subido

Managing Editor:Managing Editor:Stephanie Maureen F. AsiStephanie Maureen F. Asi

Editorial StaffEditorial Staff

Test Drive Editor:Test Drive Editor:Jason Oliver A. dela CruzJason Oliver A. dela Cruz

Editorial Assistant:Editorial Assistant:Elaine C. LaraElaine C. Lara

Art Director:Art Director:Raynand C. OlarteRaynand C. Olarte

Consumer Editor:Consumer Editor:Botchi SantosBotchi Santos

Technical Editor:Technical Editor:Ferman LaoFerman Lao

Associate Off-Road Editor:Associate Off-Road Editor:Beeboy BargasBeeboy Bargas

Online Associate Editor:Online Associate Editor:Dinzo TabamoDinzo Tabamo

Online Managing Editor:Online Managing Editor:Tracy CarpenaTracy Carpena

Online News Editor:Online News Editor:Patrick Everett TadeoPatrick Everett Tadeo

Off-Road Editor:Off-Road Editor:Robby ConsunjiRobby Consunji

The Outdoor The Outdoor IssueIssue

TopGear Philippines’ October TopGear Philippines’ October Issue features Nissan’s 3Issue features Nissan’s 3rdrd

generation X-Trail as its cover generation X-Trail as its cover story.story.

The TopGear SignatureThe TopGear Signature

Unashamedly OpinionatedUnashamedly Opinionated• Name-calling Name-calling • Establishes reputations of brandsEstablishes reputations of brands

Audience engagementAudience engagement• Writing style is very conversationalWriting style is very conversational• Caters to readers’ interests and concernsCaters to readers’ interests and concerns

For the FilipinoFor the Filipino• Features cars sold in the PhilippinesFeatures cars sold in the Philippines

Inside the MagazineInside the Magazine

New MetalNew Metal• New concept cars and New concept cars and

new releasesnew releases• HandlebarHandlebar

Car CultureCar Culture• Players in the industryPlayers in the industry• Motoring-oriented Motoring-oriented

storiesstories• Regulars: Traffic Regulars: Traffic

Stopper, Gearhead, A Stopper, Gearhead, A Day in the Life, Jeremy Day in the Life, Jeremy Clarkson’s ColumnClarkson’s Column

Shake DownShake Down• Test drivesTest drives• Comparisons Comparisons

Top ReadTop Read

Full ThrottleFull Throttle• Motor sportsMotor sports

The GarageThe Garage• Buying, maintaining, Buying, maintaining,

and modifying a carand modifying a car

Inside the MagazineInside the Magazine

New Car GuideNew Car Guide• Brands, prices, specsBrands, prices, specs

WorkshopWorkshop• Practical information in Practical information in

maintaining carsmaintaining cars

SpecsSpecsCirculation: 18,000-20,000

Total Monthly Readership: 108,000-120,000

Size: 9” X 11.5”Cover Price: P150

But wait, there’s more!But wait, there’s more!TopGear Philippines’ online presenceTopGear Philippines’ online presence

www.topgear.com.phwww.topgear.com.ph

Partnerships & EventsPartnerships & Events

Launch partiesLaunch parties

Manila AutoshowsManila Autoshows

Other Automotive Other Automotive EventsEvents

ReputationReputationThe Number One Automotive Magazine in the CountryThe Number One Automotive Magazine in the Country