top 10 reasons you should get social media training
TRANSCRIPT
Top 10 Reasons Employees should Get Social Media Strategist Training Now!
I wrote this course to address the need for training we see every day in our consultancy. People have the best intentions, and they want to do social
media the right way, they just don’t know where to start. This course provides comprehensive training on essential social media skills everyone working in the field should have. It also addresses the most common gaps in knowledge that we see every day. This course is the best and fastest way to you to amp up your skills, improve your performance, and increase your value to your company, and in the job market.
A Note from CTC founder and Course Author Bob Carver
1: So you can Stop Winging It
How much training have you had for the social media work that you do? Zero. I read that one blog post. I used Twitter and Facebook in college.
What kind of training have you had? Self taught. Internet taught. Meh.
NISM Social Media Strategist training can fill the gaps in your knowledge and give you best practices processes, strategies, and tools that will make your social media life easier, and make your results better.
2 – So you’re Not the Next Social Media Fail
Do you know what to do if a commenter says… You’re using images that violate
copyright? You’ve released images that
violate the COPPA act? You’ve violated a customer’s
privacy?
Most major social media generated PR fails could have been avoided or mitigated with proper training – don’t’ loose your job because you don’t know any better!
To read more, see our blog series on Avoiding Social Media Fails at http://blog.carvetc.com
3 – To Remove the Stress from Content Creation
The NISM Social Media Strategist course provides: Proven strategies for planning, creating, and managing content. Tools and processes you can use immediately to remove stress
from content creation. Strategies for leveraging internal staff to grow your pool of
content authors and brand evangelists.
Is your content ready… Almost… I’m working on it… As soon as I hear back from Jimmy…
Does content creation process… Not meet Webster’s definition of a process. Have only one working component – you? Consume your thoughts when you’re drinking
alone?
4 – To Discover What your Social Media Plan Should Be
The NISM Social Media Strategist course teaches you how to: Segment, target, and position to reach the right customers with the
right message. Audit social media performance of yourself and your competitors:
To create a social media plan that will get results. Analyze social media to determine how to engage your customers. Select the best social media platforms to focus on.
Can you answer the following questions? Why are you using your current social
media platforms? How many social media platforms do
your customers use and for what? How are you beating your competition
in social media?
5 – To Get Skills your Consultants Don’t Have
Common knowledge gaps in the social media space: How to calculate social media
ROI. Copyright and trademark laws. FTC regulations. Social media measurement and
reporting. All of these topics are covered in detail in the NISM Social
Media Strategist Course. Learn and practice in the course. Then take tools and strategies back to your job that will
help you do things others can’t!
6 – To Make your Job Easier Every Day
The NISM Social Media Strategist course provides strategies, processes, and tools to help you with all of the following:
Would you like little help with the following situations: Answering questions from your
community? Getting help on your social media
tasks from your coworkers? Proving to your boss that you’re
doing a good job? Answering questions from people
who ask you what you do?
Market analysis. Social media audits. Segment targeting. Setting goals.
Selecting platforms. Creating policies. Planning campaigns. Developing content.
Using ads and contests. Managing communities. Measuring results. Calculating ROI.
6 – To Get Skills that Apply to Any Platform
The course addresses use the top six social media platforms Blogs Facebook Google+
But the processes, strategies and tools are platform independent!
YouTube LinkedIn Twitter
The social media landscape is changing every day. Today’s Instagram might be tomorrow’s Myspace.
The NISM Social Media Strategist course gives you the knowledge to evaluate, select, and execute successful social media plans on any social media platform.
8 – To Become the Go-To Social Media Resource
The NISM Social Media Strategist course provides comprehensive training based on industry best practices
It will fill the gaps in your knowledge, and take your performance to the next level.
If you want to be the go-to social media resource for your organization, this training is the best and fastest way to get started.
Would you like to be the one… everyone looks to in the social
media strategy meeting? the boss asks for social media
advice? who supervises the Facebook and
Twitter experts?
9 – Get Skills that are In Demand
Taking this course means you’ll have real social media training – something many people working in social media don’t have. It sets you apart.
In today’s world, social media knowledge is power, and opportunity.
93% of marketers use social media. 90% of Inc. 500 companies use at least
1 social media platform 62% say social media is necessary to
their growth. 92% of small business say social media
is an effective marketing tool. 57% of businesses plan on increasing
social media spend.
Sources:http://socialmediatoday.com/tompick/1647801/101-vital-social-media-and-digital-marketing-statistics-rest-2013http://globenewswire.com/news-release/2013/09/03/570883/10046604/en/Social-Marketing-Career-Wave-of-the-Future.html
10 –Take It to the Next Level with Certification
The NISM Social Media Strategist course covers all objective domains addressed in the test.
This course is the best way to prepare for this certification test.
The certification sets you apart from the pack and opens the doors to jobs and promotions!
It’s not a paper passed out at the end of the course.
To get this credential, social media strategists have to take a test. Learn more about the test here.
Email to set up a free training consultation Go to http://carvertc.com/training or contact [email protected] learn more about
the Social Media Strategist course, customer training, or to schedule training. Take Only the Training You Need The course is modular –take only the training you need! Take all 5 days or focus on specific areas such as content creation, or community
management. Design different training for different teams. Spend only the time you need in the classroom! CTC can help you design the right course! Ask us about discounts on courseware!
Next Steps:
Contact us about training
Next Steps:
Visit our website for resources and tipshttp://carvertc.comhttp://blog.carvertc.com
Find us on the web and follow us for great tips, information, and content to help you do social media better:
Check out the National Institute of Social Media and their certification program at http://nismonline.org.
Check out the course published by Logical Operations and available now!
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