top 10 b2b marketing challenges
TRANSCRIPT
Top ten B2B marketing challenges
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Posed to 9,040 members of LinkedIn’s B2B Marketing group
“Can you use ONE WORD to describe the biggest challenge
facing B2B Marketing today?”
162 responses
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Visit
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for commentary and interpretation
For updates, follow us on Twitter: @andydalg
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B2B marketing challenges: The full picture
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B2B marketing challenges: Top ten
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1. Data
2. Differentiation
3. Relevance
4. Content
5. Budgets
6. Focus
7. Trust
8. Segmentation
9. Insight
10. Innovation
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