toolkit fundraising › wp-content › ... · £10 can buy packs of seeds for our community garden...

15
Social Interest Group FUNDRAISING TOOLKIT In aid of Social Interest Group registered charity no. 1158402.

Upload: others

Post on 05-Jul-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

SocialInterest GroupFUNDRAISINGTOOLKIT

In aid of Social Interest Group registered charity no. 1158402.

Page 2: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Thank you fordeciding to fundraisefor us!

It is through your effortsthat we will be able toensure the people wesupport have the bestexperience they can. Here at Social InterestGroup, we put the personat the centre of all that wedo, and tailor our supportto their individual needs.

In aid of Social Interest Group registered charity no. 1158402.

Page 3: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Health and wellbeing sessionsto improve mental and

physical health

Welcome packs for forindividuals that arrive at our

accommodation based services

Training to ready people forjob applications and

interviews

Services that aren't fully coveredby government funding, such asour amazing Roots Community

Garden in Luton

Through kind donations from people like yourself, your friends,family and local businesses we will be able to fund:

'Helping one person might not change the whole world, but it couldchange the world for one person.’ This fundraising pack has all you need to make your fundraisingactivity or event a success and help make the world a better placefor someone.

The majority of our services arecommissioned and funded through

government bodies which cover corecosts of delivery; to provide the littleextras that make a huge difference

we rely on voluntary donations frompeople like you. These added value

items can really improve theexperience of the people we help.

Don’t forget to tell us all about your event by [email protected] and send us your photos so we

can celebrate your efforts!

Thank you, good luck and enjoy!

In aid of Social Interest Group registered charity no. 1158402.

Page 4: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Here are just some of the ways that thefunds you raise will be spent:

£5 can buy a set of toiletries for one ofour residential clients.

£10 can buy packs of seeds for ourcommunity garden project 'PenroseRoots'.

£25 can buy a kitchen starter packincluding a kettle, toaster and crockery.

£50 can pay for a day employabilityworkshop for one of our clients.

£100 can help us to hold a health andwell being day at one of our services.

Here at Social Interest Group, we makesure that every single penny you raiseis put to good use. Whether it’s £5 or£5,000, know that you are reallymaking a difference to the lives ofthose we support.

What can the money you raise buy?

By using Gift Aid you can make your donation go further at no extra cost toyou. Using Gift Aid means that for every pound you give, we can claim an extra25p from the government. Please tick the Gift Aid box when you submit your

donation form and money.

In aid of Social Interest Group registered charity no. 1158402.

Page 5: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Set a target. You should aim to raise at least three times theamount your event costs. Try to keep expenses to aminimum by getting items or services donated or discounted.

Step by step guide to becominga fundraiser

You have alreadytaken the first step bymaking the decision

to fundraise.

Think about what activity youwould like to do and whetherthis is a ‘one-off’ event, like abake sale or if you intend to

fundraise long term, liketraining and completing for a

marathon.

Make sure you tell us about yourevent so that we can send you any

materials you might need i.e.sponsorship forms, poster

templates, collection tins, or t-shirts. This will also allow us to

support you throughout.

Ensure there is enoughtime for you to arrangeeverything you need tobefore the event. Thisincludes training for

sporting events.

Well done!

Event

Tell us Planning

Budget

In aid of Social Interest Group registered charity no. 1158402.

Page 6: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

The big day!

Think about how you willpromote and advertise yourevent, remember to put up

posters, send emails, usesocial media and contact

your local newspaper.

Promote

If this isn’t already decidedby an event organiser,

choose the ideal date andtime for people to attend.

Date

Think about who youneed to make your

fundraising a success andhow to reach

them.

People

If you need to, find a placeto host the event;

somewhere accessibleand within your budget.

Venue

Remember to enjoy yourself and don’t forget to take lotsof photos to send into the fundraising team, or tag us on

social media.

In aid of Social Interest Group registered charity no. 1158402.

Page 7: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Do a sponsoredrun, cycle, swimor climb.

Host a bake sale.

Get everyone inyouroffice to offer £2for a dress up /down day.

Shave your head,ladies or gents.

Host a raffle.

FundraisingIdeas

In aid of Social Interest Group registered charity no. 1158402.

Page 8: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Host a quiz night,with teams paying to

enter.

Get sponsored for amonth free from

smoking, drinking,meat eating or any

other habits.

Hold a car wash.

Have an old booksale.

Organise an event(music / art) andcharge for entry.

In aid of Social Interest Group registered charity no. 1158402.

Page 9: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

 When you are fundraising for Social Interest Group, you areacting “in aid of” Social Interest Group rather than “on behalf of”

or “representing” Social Interest Group.

This means that you are operating independently of SocialInterest Group and what you do does not fall under the control

of the charity. Please make sure your posters include the line “Inaid of Social Interest Group registered charity no. 1158402”.

Making your event safe and legal

It is illegalto carry out a house tohouse or public street

collection without a licence.

If you want to do a collectionon private property for

example, a train station,supermarket, you will needto get permission from the

manager. Social InterestGroup will need to see

written proof that you havepermission to collect in any

private premises.

Collections

For larger events you mayrequire first aid cover. Theamount of first aid cover

required will depend on thesize of your event. Do check

with your local council foradvice. First Aid providers you

might like to try include: StJohn Ambulance

(www.sja.org.uk) or The British Red Cross

(www.redcross.org.uk).

First Aid Cover

In aid of Social Interest Group registered charity no. 1158402.

Page 10: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

If you arehaving alcohol and/or live music

at your event you will need toapply for a

temporary event license.

Licensed premises, for examplepubs, bars and restaurants shouldall be fine. If you need to apply for

a temporary license,please contact your local council.

If you are holding a raffle and have a single prize worth morethan £200 or you are selling tickets prior to the date of your

event, you may need a license. Please contact your localcouncil and look at the website

www.gamblingcommission.gov.uk for further information.

Raffles and Lotteries

Temporary Event Licenses

If you are sellingfood to members ofthe public, you willneed to ensure the

vendor/ cateringsupplier is licensed.

Food Hygiene

In aid of Social Interest Group registered charity no. 1158402.

Whilst we are grateful for all your support at Social InterestGroup, we cannot accept liability for your fundraising event.

Please make sure all the relevant insurances and licensesare in place.

Page 11: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Sponsored events are good fundraisers to attractpeople of all ages, young and old. Setting up your ownonline sponsorship is the easiest and quickest meansof collecting immediate support from friends, familyand work colleagues. All you have to do is log onto

www.justgiving.com/socialinterestgroup 

Once you’ve set up your own fundraising page athttps://www.justgiving.com/socialinterestgroup, you

can start directing your supporters there.Donation online is safe and easy, and all the money

comes straight to Social Interest Group. 

Sponsored events

Remember to personalise your page – add a photoand state why you have chosen to fundraise for us.You can edit your page at any time with updates

and news.

Promote your fundraising page in your emailsignature, on Facebook , Twitter and Instagram on

your blog and website.

Tell everyone you know and don’t be afraid to sendreminders – once people see how dedicated you are,

they will soon put their hands in their pockets.

Top tips:

In aid of Social Interest Group registered charity no. 1158402.

Page 12: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

You can request asponsorship form by emailing

[email protected] forms to friends, family and local businessesto help you collect extra donations. Ask your localhairdressers or newsagents if you can put a copyon their pay counter or a poster in their window. 

Sponsored events

Sponsorship form

Matched giving

Don’t forget to tell your employer thatyou’re raising funds for Social InterestGroup and why you are doing it. Most

companies are willing to help bymatching the amount you have raised,

or offer near to the total. It’s a greatway for your company to support the

charity and you.

In aid of Social Interest Group registered charity no. 1158402.

Page 13: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

Set up a blog andupdate friends, family and thewider blogging community on

your fundraising efforts.

Write regular entries of stories orinformation about your

fundraising event, whether itsyour marathon training or

preparation for a dinner dance.You can update your blog with

pictures, videos andtext. www.wordpress.com

Blog

(@socialinterest_)

Follow us on Twitter.  140 characters isn’t a lot, so

tweet little and often withregular updates about your

fundraising.

Whenever you’re talkingabout your fundraising,

make sure you tag us so thatwe can hear what you’re up

to.

Twitter

(@socialinterestgroup)

Post pictures or videos toInstagram about whatyou’re doing and why.

Make sure to # your videowith keywords like

charity, fundraising andtag Social Interest Group.

Instagram

(Social Interest Group)

Follow and tag us in yourphotos and posts.

Use your own statusupdates to let your friendsknow what you’re doing.Ask your friends to talk

about what you’re doingin their status update.

Facebook

How to use social media to boost yourfundraising

In aid of Social Interest Group registered charity no. 1158402.

Page 14: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

As a country we have £345 million of loosechange. Could you help us by asking yourplace of work, your local pub or local shop

whether they would mind having one of ourcollection tins and help us put some of this

loose change to good use. To order a collectiontin, please contact the fundraising office.

Making a gift in your Will is a wonderful wayto help continue the work that already takesplace at Social Interest Group. It is easy to do,

will be free from inheritance tax, and itdoesn’t cost a penny during your lifetime.

Contact our fundraising office for moreinformation.

 If you would like to discuss how your company canhelp support Social Interest Group, please

contact the Fundraising Team [email protected]

Other ways to support us

Fundraising at Work

Collection Tins

Making a gift in your Will

In aid of Social Interest Group registered charity no. 1158402.

Page 15: TOOLKIT FUNDRAISING › wp-content › ... · £10 can buy packs of seeds for our community garden project 'Penrose Roots'. £25 can buy a kitchen starter pack ... The big day! Think

1 Waterloo Gardens,Milner Square,London N1 1TY

020 3668 9270

[email protected]

In aid of Social Interest Group registered charity no. 1158402.

www.socialinterestgroup.org.uk