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Rob Csongor, VP/GM of Automotive TOMORROW’S CARS, TODAY

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Page 1: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

Rob Csongor, VP/GM of Automotive

TOMORROW’S CARS, TODAY

Page 2: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

NVIDIA AUTOMOTIVE GROWTH

REVENUE DEVELOPMENT PLATFORM

SHIPMENTS AUTONOMOUS DRIVING

ENGAGEMENTS

0

50

100

150

200

250

300

350

FY12 FY13 FY14 FY15 FY16

Millions

75%

$320M

0

200

400

600

800

1000

1200

1400

FY14H2 FY15H1 FY15H2 FY16H1 FY16H2

0

10

20

30

40

50

60

70

80

90

FY16Q1 FY16Q2 FY16Q3 FY16Q4

Page 3: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

21 Automakers

16 Tier 1 Suppliers

39 Automotive Technology &

Software Companies

Page 4: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

NVIDIA OPPORTUNITY

SAM $ OPPORTUNITY

Digital Cockpit 20 Million Cars (Premium car makers +10% of the rest)

$2 Billion

Self-Driving Cars 15 Million Cars

(Cars that need sensor fusion,

processing, deep learning)

$2 Billion

Transportation as a Service

Couple Million Cars $2-6 Billion

Page 5: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

COST OF MODULES

“Modules, modules and more modules.

There's so many modules there. If we

were to strip off this car, we'd probably

have a basketful of modules -- little

black boxes that do something. It's

getting out of control. They're very

expensive. They're tough to package.

They're very complex.

I’d like to see a monster module that

controls the entire vehicle and that's

easier to upgrade.”

Ralph Gilles, Fiat Chrysler Automobiles

Global Design Chief

Automotive News, February 28, 2016

Page 6: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

SELF-DRIVING IS HARD

Sensor Fusion

Localization

Detection

Path Planning

Page 7: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

THE FUTURE OF CAR COMPUTERS

Self-Driving Computer

AI - Speech GPU Virtualization

Cockpit Software

Cockpit Computer

Two computers replace many ECUs

Both have access to cameras/sensors

Multiple OSs & Displays

Powered by Artificial Intelligence

Upgradeable SW replaces HW ECUs

One architecture

Higher performance, lower total cost Smart Mirror Surround View

Localization Perception

Self-Driving Software

Visualization Planning

Page 8: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

NVIDIA DRIVE™ CX Scalable from infotainment to cluster to ADAS

Upgradeable SW replaces HW modules

Artificial intelligence

Page 9: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

NVIDIA DRIVE™ PX 2 World’s first AI supercomputer for self-driving cars

Scalable from one processor to many systems

Page 10: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

OPEN PLATFORM FOR ALL DEVELOPERS

Page 11: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

STRATEGIES

Artificial intelligence for car computing

DRIVE - one scalable architecture from cockpit to ADAS to mapping to autonomous driving

Upgradable software to eliminate significant costs

Open platform for all developers

Page 12: TOMORROW’S CARS, TODAY...COST OF MODULES “Modules, modules and more modules. There's so many modules there. If we were to strip off this car, we'd probably have a basketful of

THANK YOU


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