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Page 1: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

1TM & © 2017 Genius Brands International, Inc. All rights reserved.

Page 2: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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From a history-making, creative, cross-generational Dream Team responsible for some of the highest profile and most successful superhero franchises comes Stan Lee’s Cosmic Crusaders.

Page 3: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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SuperHero Creative Dynamic Duo

STAN LEEComic industry living legend who created Spider-Man, The Hulk, Fantastic Four, Iron Man, Thor, X-Men, and many other fictional characters and introduced a shared universe into superhero comic books. Stan will be celebrating 75 years in the industry.

FABIAN NICIEZA Co-creator and writer of the biggest sleeper superhero hit of 2016, Deadpool, which broke numerous box office records and became the highest-grossing R-rated film of all time, the highest grossing X-Men film and a sequel has already been greenlit.

Page 4: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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Together, they are the guiding creative forces behind one of the most innovative and captivating new adult-oriented comic superhero franchises. . . Stan Lee’s Cosmic Crusaders.

Page 5: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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The ConceptStan Lee’s Cosmic Crusaders follows the adventures and misadventures of seven “Superheroes,” each of whom has “issues”, but under Stan’s guidance they manage to work as a team and morph into modern-day Superheroes.

Positioning: Edgier comic book super hero property for an adult audience which brings Stan full circle because his original comics were definitely not intended for kids.

Target Audience: Young adults, skews male, 15-25 years old.

Page 6: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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The Juice

• Debuted at San Diego Comic Con 2016 as part of a tribute to celebrate Stan Lee’s 75 years in the industry

• Dedicated tributes section of Stan Lee

• Genius Brands, The Hollywood Reporter, and Stan Lee created a short webisode series

• During Comic Con 2016 as part of the celebration was the debut of Stan Lee’s Cosmic Crusaders via THR.com and Billboard.com. Daily release of 4 web shorts with a total reach of 35MM

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about

The Hollywood Reporter/THR.com and Billboard are the “bibles” of their respective industries. They are also read by a large swath of the general public and are avidly consumed by trendsetters across the world.

• THR Monthly Uniques: 16MM• Monthly Page Views: 99.8MM• THR social following: 4MM• Billboard Monthly Uniques: 18.9MM• Monthly Page Views: 176.3MM• Billboard social following: 11.4MM

A successful launch, critical acclaim, fan demand and the love for Stan Lee has led to...

&

35MM Unique Monthly Views!

Page 9: TM 2017 Genius Brands International, Inc. All rights reserved.screening.gnusbrands.com/a/genius/Cosmic-Crusaders... · 2017-02-22 · 3 SuperHero Creative Dynamic Duo STAN LEE Comic

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• Series in development, full bible and top notch creative led by Stan and Fabian, being actively shopped to major broadcasters

• Preview and Tease Campaign Under Development for Summer ’17 - Holiday ’17 including:

©Comic Con, Comikaze, and other “Con” Circuit ©Food Truck Initiative with Carl’s Jr. and Hardee’s under negotiation for Summer Comic Con Circuit ©DTR with Hot Topic for capsule program around Cons including Treasure Hunt ©Hang out with Stan Lee promotions

• Series Debut - 2018 with comprehensive marketing campaign in support

• In anticipation of Series Debut already under active dialogue with major CPG, Salty and Sweet Snack and Adult Beverage companies

a major brand