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TIPSFOR SUCCESSFUL COMMUNICATIONThe key to

being a greatpresenter is

getting betterand better atbeing yourself.

TIP SHEET www.owntheroom.com

WE THINKINPICTURES & EMOTIONS

To be memorable, use strong language

to paint pictures and evoke emotions

in the mind. The O in the own the roomlogo at the top of this page is red whichis normal language - not too memorable.That the logo was done by a 7-year-oldartist who also received 2 strawberrydonuts with sprinkles (thus the O)is stronger language - you remembermore because of pictures and emotions.

STARTWITHA SCENE

The first words out of your

mouth should be an audienceinvolvement technique (like an Aroundthe Room or a Body Poll), a story, aquote or something new that engagesthe audience immediately. Save thetheme song until after the filters go down.

A DIVISION OF BLUE PLANET TRAINING

Overall Engagement of Audience

Opening Content Content Closing0%

100%

50%

Start with a scene,a story, body poll,around the room,question or freshcontent.

End with aclosing thought,an action, step tothe audience.

PREPARE YOUR MEETINGThink about how you can engage

the audience with your first word

and telephone poles you choose, ofte

audience involvement techniques.

INVOLVETHE AUDIENCE1.Around the room

2.Body poll (show me with your

thumb, fingers, etc.)

3.Use props and the room

4.Give jobs

5.Pair up

6.Closing thought - actionDIRECT YOUR EMOTIONS

Emotions are contagious ona subconscious level because of mirrorneurons. To motivate an audience,feel that emotion yourself. They mirrorand feel what you project. Everyone

has charisma, which is just your

personality connecting with the

audiences personality.

TM

AudienceInvolvement

AudienceInvolvement

ELIMINATE WEAK LANGUAGE

The single most dramatic way

to rapidly improve your communication

is to identify and eliminate weak

language. Weak language is any word

or phrase that does not add value to

your message. Like water dilutes the

soda, weak language undermines us: no

only um, uh and basically, but replace

all weak phrases with silence. Speak

onlywhen you can improve upon the

silence. Search out and destroy.

UM

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www.owntheroom.com

PUTTHE AUDIENCETO WORKThe key to persuasion is not what you say but

in how you give the audience a job.

Alligators are happy when they have meat, so givethe audience meaty problems that move you forward.If they have a job in the meeting, presentation orconference call, they pay more attention to thecontent they need to do that job.

WHO MATTERS,

YOUORTHE AUDIENCE?

Eliminate nervousness by throwing yourself

yourcontent and youraudience. The speaker do

not matter, only the audience. Let them make decisio

where you can. Make more mistakes as you try n

ways to help them remember content and invo

them. It doesnt matter what you come in with, only t

they go out with. Never stop trying new things.

Own The Room is a Division of Blue Planet Training

BE YOUR OWN STORM & PASSION

Change creates energy.

The energy of a storm comes from a ra

change in temperature. Before every meeting apresentation, simply ask yourself: What couldchange this time? Find your extra 3 centimeters, athat of your team, by asking it of yourselves.

10-20-30

Powerpoints have more power with lesspoints. The 10-20-30 Rule is: 10 slides, 20 minutes

of presentation, 30 minutes of discussion. Everysituation is unique but ask what the audienceneeds and what you want them to remember. Toomany slides make us look junior. Let the slide bethe headline, and you be the story with the pointsthey want to hear.

In combination, two things make your growthunstoppable over time:

1.Notice little things2.Try new things

FEEDBACK DETERMINES ANGLEOF IMPROVEME

If were serious about getting better at anything,

commit to feedback. Push through the politeness

demand feedback. Grow a feedback culture around y

that cares more about people reaching their poten

than status quo or ego. Ask first what was good a

then what could be even better next time.

MODULATE YOUR VOICE

7% of our total communication is from words,

so use strong, not weak language. 38% is from tone

which means volume, speed and pitch. Your

natural voice is perfect for you, but staying in onetone is mono-tone. Vary volume, emphasis andspeed. The most powerful tool you have as a

speaker is a pause. Be comfortable with silence tolet the audience swallow; let the paint dry, let theemotions sink in.

BODY LANGUAGE

Body language accounts for the

remaining 55%, and half of that is in the face.

Harmonize your body language and space with yourmessage. Move with purpose when you can anduse props to invoke more senses. The audience is

always communicating with you, so read theireyes

and body language.

G o . B e b r i l l i a n t !

7%38%

55%

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