tips for social selling professionals pptx
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Tips for Social Selling ProfessionalsTransforming the way you sell
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Along comes Social Selling!
A way of life…– Mindset: a philosophy & business strategy of individuals and
companies– Infrastructure: technology, business rules, and processes
…centered around people…– Engage the customer in a collaborative conversation – Create a trusted & transparent business environment.
…creating a win-win!– Provide mutually beneficial value to buyers and sellers– Respond to the customer's control of the conversation
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Becoming a Social Selling Pro
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Developing a Reputation: Building a strong online reputation that showcases your experience and increases your credibility
Gathering Intelligence: Researching social information to prepare for sales conversations
Building your Network: Developing relationships with people who can share information and provide referrals
Offering Insights: Providing meaningful insights that earn opportunities to engage with and influence contacts
Using Social Selling Solutions: Taking advantage of innovative selling solutions such as LinkedIn Sales Navigator
Build Your PROFILE
Gather INSIGHTS
Develop Your NETWORK
Contribute INSIGHTS
Use SOLUTIONS
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1. Build a Strong Professional ProfileAdd a photo, experience and skills that showcase the brand of YOU
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3. Proactively Develop Your NetworkBuild trusted relationships who can support your professional objectives
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2. Gather IntelligenceBe prepared for every interaction by researching contacts and companies
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4. Contribute InsightsShare ideas through status updates, and participate in groups
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5. Use Social Selling SolutionsSales Navigator: LinkedIn Premium for sales professionals
Build prospect lists with
Lead Builder
Reveal full profiles of 3rd
degree contacts with advanced search
Leverage co-worker connections with
Team Link
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Best of luck in your journey to becoming a
social selling professional!
9For more information: sales.linkedin.com