tips for creating a seductive email campaign
TRANSCRIPT
COTTOSPONSORSHIPPACKAGE
Tips for Creating A
SeductiveEmail Campaign
##Tip 1Consistent AestheticAcross Entire Campaign
##Tip 1Email Landing Page Product Page
Across Entire CampaignConsistent Aesthetic
See e Styles >>SHOP NOW>>
Similar Visuals
See e Styles >>SHOP NOW>>
Similar Messaging
SHOP NOW>> See e Styles >>
Tip 2Enticing Email
The Fold! Keep Your Eyes Above
That’s Where Your Customer’s Looking.
See e Styles!
The Fold? What’s Above
Call-To Action
Compelling Copy
Strong Creatives
SHOP NOW>>
See e Styles!
The Fold? What’s Above
Call-To Action
Compelling Copy
Strong Creatives
If They’ve
ScrolledThey’re Almost
SOLD
SHOP NOW>>
##Tip 3 WelcomingLanding Page
LandingHow To Make A Smooth
...Page
Copy picks up where the email left off...
LandingHow To Make A Smooth
...Page
Copy picks up where the email left off...
...While incorporating similar visuals for continuity
LandingHow To Make A Smooth
...Page
Copy picks up where the email left off...
Reinforce your message by illustrating further benefits....
...While incorporating similar visuals for continuity
LandingHow To Make A Smooth
...Page
Copy picks up where the email left off...
Reinforce your message by illustrating further benefits....
...and then offer additional options and variety
...While incorporating similar visuals for continuity
Tip 4 Don’t Be Too
Salesy
CompellingHow To Make A
Product Page
Product page offers clear, concise and detailed information.
Call to action is straightforward.
CompellingHow To Make A
Product Page
Product page offers clear, concise and detailed information.
Provide information to clear up any pre-purchase doubts. In this case a comprehensive sizing guide can lock a sale and avoid costly returns.
CompellingHow To Make A
Product Page
Call to action is straightforward.
Product page offers clear, concise and detailed information.
Make The Product The
HERO!Most Importantly...
’Lets Review‘
That Was A Lot...
Get In Touch
www.group8a.com
646.374.8771
Want Your Emails To Look Like These?
Check Out Some of Our Other Slideshares...
And Follow Us For More Great Content
COMING SOON!The Greatest Missed
Opportunity of the Century!