three it kingdoms
TRANSCRIPT
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Isriya Paireepairit (@markpeak)First present at BarCamp Songkhla 2 - 15 Jan 2011Updated for KU Class – 15 March 2012Slide text & content is licensed by CC-BY. Some images are belonged to copyright holders
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A Brief History of ChinaChina was firstly unified at Qin DynastyQin Dynasty has only two emperors Qin Dynasty was succeed by Han DynastyHan Dynasty lasted around 400 yearsWhen Han Dynasty was in decline, China is divided into three states/kingdom Three Kingdoms era lasted for 80 yearsNo one won, Jin Dynasty swallowed it all
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Han Dynasty
http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Han_map.jpg/800px-Han_map.jpg
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The Fall of Han EmpireWeak royal courtFarmer uprising(Yellow Turban Rebellion)Emperor called for help from outside armyGeneral Dong Zhuo (ตัง๋โต๊ะ) seized the capitalEmperor called for help from other warlordsDong Zhuo was killedBut now every warlords want to be king too!
http://en.wikipedia.org/wiki/File:Warlords_in_194.jpg
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The Formation of Three Kingdoms
From many small kingdoms, only 3 kingdoms surviveThe balance of power lasted for 80 yearsNo one won at lastSima Yi, from Sima Clan, rose from Wei Kingdoms and became the final winnerSima Clan became Jin Dynasty
http://en.wikipedia.org/wiki/File:China_5.jpg
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วุยก๊ก (Wei)
From the northLead by Coa Coa (โจโฉ) from Coa ClanIt swallowed former Han EmpireBiggest among Three Kingdoms
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งอ่กก๊ (Wu)
From the Southeast, next to the oceanFar from Han capital Led by “Sun” FamilyFather: Sun Jian (ซุนเกี๋ยน)First Son: Sun Ce (ซุนเซ็ก)Second Son: Sun Quan (ซุนกวน)High profile general: Zhou Yu (จิวยี่)
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จ๊กก๊ก (Shu)
Newly formed kingdom in the westLed by
Liu Bei "เล่าปี"่ Guan Yu "กวนอ"ู
Zhang Fei "เตียวหุย"Strategist Zhuge Liang "ขงเบ้ง"Alliance with Wu against WeiBattle at Red Cliff (Movie)After that Shu broke up with Wu > Three Powers
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ราชวงศจ์ิ้น (Jin Dynasty)
After 80 years of war, all three kingdoms weakenSima Clan, who served Cao Clan, swallowed it from insideJin Dynasty established and lasted for 200 years
http://en.wikipedia.org/wiki/File:Western_Jeun_Dynasty_280_CE.png
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Let's Get Back into IT Things
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PC Empire 1980s-2000s
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PC Empire (1)
Personal Computer was invented by Apple in 1977 (Apple II)
But “Cheap PC for the Mass” was invented by IBM in 1981 (IBM PC)
IBM PC runs Microsoft OS (DOS)IBM PC can do everything Apple Macintosh
does, far cheaperApple was out for this game
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PC Empire (2)
Cheaper IBM-cloned PC (Compaq) drove the cost down
Compaq, HP, Acer, Lenovo joinedWintel Strategy
Intel Processor
Microsoft Software
Various Manufacturers
Windows & Office Era
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The Emperor Has Now Moved On
http://www.gatesfoundation.org/about/Pages/bill-melinda-gates-letter.aspxhttp://www.microsoft.com/presspass/exec/steve/default.aspx?tab=images
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Microsoft 2.0
Microsoft is still the King of PCBut the sky is not limited to only PCComputer is not just PC anymore
Internet
Gadget
Cloud
Devices
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The Return of “Wu”
Apple lost PC War in 1980sIt has own niche market, same as Wu Kingdom next to the seaThe return of New Steve Jobs with iPod, Mac OS X, iPhone, iPadWhen the Han Empire declines, Wu expands its territory again
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http://www.parentheticalthoughts.com/?p=11
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The Formation of Shu KingdomIn the real history
Liu Bei, Guan Yu, Zhang Fei sworn to be 'brothers' at the Peace Garden (คำาสาบานที่สวนท้อ)
In our history
Google is run by Larry Page, Sergey Brin and Eric Schmidt “Troika” (Three-member committee)
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“Wu & Shu” Against “Wei”
vs
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Battle of Red Cliff (209AD)
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Battle of Red Cliff (2007AD)
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But...
Image Credit: Daniel Adel from New York Times
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So...
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The Balance of the Forces
Desktop OSMobileTabletApp Store BrowserE-mailOfficeAdvertisingMapsSearchMusicE-bookSocial Network Development Platform & Tools
http://bits.blogs.nytimes.com/2010/01/22/a-big-picture-look-at-google-microsoft-apple-and-yahoo
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Desktop OSMicrosoft Apple Google
Windows Mac OS X Chrome OS?
Windows still leads but Mac OS X is gaining momentum as wellChrome OS is niche-market OS
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Mobile OS
Microsoft Apple Google
Windows Phone iOS Android
Totally different strategyiOS = Apple only
Android = Google with many partners (Microsoft PC tactic)
Windows Phone = Microsoft + Nokia
Windows Phone has 3-4% share for now but Microsoft can play a long game
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Hardware
Microsoft Apple Google
PC = Partners Macintosh PC = Few Partners
Mobile = Nokia iPhone, iPad Mobile = PartnersNexus
Motorola?
Apple's vertical integration proved it works very well!
Can Microsoft+Nokia and Google+Motorola compete?
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Web Browser
Microsoft Apple Google
IE Safari Chrome
Also Firefox & OperaBrowser is 'A Gateway to Internet'Controlling browser, controlling internet =
Microsoft IE strategyShould Facebook own a browser too?
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Online Services
Microsoft Apple Google
Windows Live & Bing
iCloud? Google Everything
Microsoft is closed to FacebookNow Apple is allied with Twitter & Wolfram
AlphaGoogle own everythingApple is lacking in this area
Should Apple starts its own Search, Mail & Maps?
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Development Platform
Microsoft Apple Google
Language C#/VB Objective-C Java/Python/CGo/Dart
Platform .NET Cocoa Web, Android
IDE Visual Studio Xcode Eclipse
Cloud Azure - App Engine
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QuestionWho is “Sima Yi”?
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http://www.wired.com/magazine/18-05