thoughts on data & design

Hollie LubbockUser Experience Designer

@hollielubbock @codeandtheory

@hollielubbock

Involves a deep understanding of users, what they need, what they

value, their abilities, and also their limitations

User Experience Design

B B C D ATA PA N E L

https://twitter.com/hollielubbock

Workshops


ClientsB B C D ATA PA N E L

W I S D O M

K N OW L E D G E

I N F O R M A T I O N

D A T A

From Data to Knowledge


D ATA L I T E R A C Y A N D T H E N E E D TO V I S U A L I S E

D E S I G N A N A LY S I S A N D C U T T I N G T H R O U G H T H E

R U B B I S H

Data Literacy

Make it open


@hollielubbock

Nothing is Free


Users are giving away their data for trivial rewards


People don't know


D O N ’ T U N D E R S TA N D H O W P E R S O N A L I N F O R M AT I O N I S U S E D

92%D O N OT T R U S T O R G A N I S AT I O N S TO

U S E D ATA R E S P O N S I B LY

57%

http://www.bbc.co.uk/news/business-37476335

@hollielubbock

Personalisation

DURAT ION PLAT FORM

USER T IME

CONTEXT FREQUENCY

LOCAT ION FORMAT



@hollielubbock

Make it Open


We need to help people interpret data


@hollielubbock


We should all get to play with data

Jer Thorp, “Data (v.),” OCR Journal #001, 2015 via https://medium.com/@blprnt/data-v-da0e0d24777c Illustrations by Sukjong Hong - http://sukjonghong.com/


http://sukjonghong.com/

Cutting through

Measure Measure


@hollielubbock

Peaks and Troughs

£-

£10,000,000.00

£20,000,000.00

£30,000,000.00

£40,000,000.00

£50,000,000.00

40 41 42 43 44 45 46 47 48 49 50

T H I S S H O W S U S W H E R E T H E R E I S U N U S U A L A C T I V I T Y.

Cut the amount of data – only measure the exceptions, rather than business as usual.



@hollielubbock

I W I L L P R A C T I C E M Y P R O F E S S I O N W I T H CO N S C I E N C E A N D D I G N I T Y;

I W I L L U S E D ATA TO F I N D A N D T E L L T H E T R U T H ;

I W I L L U S E W O R D S T H AT M E A N S O M E T H I N G ;

I W I L L S T R I V E TO M A K E M Y M E T H O D S T R A N S PA R E N T A N D R E P R O D U C I B L E ;

I W I L L U S E D ATA TO C L A R I F Y, N OT O B F U S C AT E ;

I W I L L P R E S E R V E T H E I N T E G R I T Y A N D H YG I E N E O F M Y D ATA ;

I W I L L G E T TO A G O O D Q U E S T I O N ;

Commandments of Data at C&T

I W I L L A N SW E R Q U E S T I O N S U S I N G T H E B E S T F O R M P O S S I B L E , E V E N I F I T R E Q U I R E S E D U C AT I N G M Y A U D I E N C E ;

I W I L L N OT H I D E U N W A N T E D R E S U LT S ;

I W I L L U S E R O B OT S TO D O R O B OT W O R K , N OT H U M A N S ;

I W I L L M A I N TA I N T H E U T M O S T R E S P E C T F O R P R I VA C Y;

I W I L L N OT U S E M Y K N O W L E D G E TO V I O L AT E H U M A N R I G H T S A N D C I V I L L I B E R T I E S ;

I M A K E T H E S E P R O M I S E S S O L E M N LY, F R E E LY A N D U P O N M Y H O N O R .

https://medium.com/@vndrewlee/the-analyst-s-oath-9ea7a56eb266#.xei2i08f1



thoughts on data & design

Data & Analytics