this is boise media kit

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Media Kit

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Media Kit for ThisIsBoise.com

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Page 1: This is Boise Media Kit

Media Kit

Page 2: This is Boise Media Kit

But we’re not satisfied with just curing boredom. How would you like to save money while you’re having fun? ThisisBoise.com has an app for that. Check-in at the places you frequently visit and receive exclusive discounts and specials for the stuff you are already doing. Tweet and Facebook much? So do we! Follow or friend us and forget boredom ever existed!

And there’s an app for that

No matter the day or the time, our one-stop site for all things Boise will provide you with detailed profiles and videos about everything that’s going on in the Valley. And by everything, we mean everything—from live performances to paintballing, kids classes to drink specials, and everything else in between!

Now there’s a one-stop site for all things Boise

something to do in Boise, IDWe’ve all been there—that moment when boredom sets in but there’s nothing to do. Living in Boise, you know it can’t be true, but Google doesn’t have any answers and you’ve already exhausted every friend on your contacts list. There’s nothing more frustrating! But what if there was a website that could actually fix boredom? Impossible? Think again! With a round the clock team of local web and social media experts, ThisisBoise.com is making boredom a thing of the past.

Looking for something fun to do in Boise?

Page 3: This is Boise Media Kit

Like ThisisBoise.com as a user, but not sure what it will do for your business? If so, you’re not alone. In fact, companies waste $112 Billion on marketing and advertising EVERY year.

The good news… We offer the effective advertising you’ve always wanted at a price that’s within your budget!

Gone are the days of paying for advertising per word, second, or print space. ThisisBoise.com tells your business’s story in an up close and personal way without the price gouging.

Need to make a change from one daily special to another? Or change an expired event to an upcoming one? We don’t charge for that and it’s hassle free. Plus, we can help you reach the next generation of consumers through social media, because it’s likely their checking their status. In fact, roughly 2/3 of US Internet users regularly use a social network.

Plus, everyone knows how beneficial networking can be in business. In 2010, social media was the top emerging channel for lead generation. So, join our network of businesses and get even more exposure through recommendations and user voted profile rankings. A quick tweet to ThisisBoise.com reaches our entire customer database within seconds!

$$ $$$$$$$

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$112 Billion

US INTERNET USERS

Simply put, we make it easy for you to succeed by providing you with:

• Innovative and cutting edge tools to market via the web & social media

• A strategic advantage over your competition

• Full-time social media team to share your events, specials and profile with the Treasure Valley

0NEWSPAPER RADIO TV INTERNET

42

74

3

37

14

25

1311

MONTHLY TWITTER USERS 12+

TOTAL POPULATION 12+

Our demographic is male/female from 12 to 60-yrs-old of all education levels and all incomes looking for entertainment in the Treasure Valley, whether its a family looking for an amusement park, a 30-yr-old looking for outdoor adventure, or a 55-yr-old looking for fine dining.

86.2% between ages 12 and 60

2008 Treasure Valley Population

Page 4: This is Boise Media Kit

gift card

$10

Giveaways!

Generate more traffic for your business by participating in ThisisBoise.com’s Weekly Giveaways and put your brand in front of 1,000s of Treasure Valley customers each day!

Weekly Giveaways will be seen in our social media feed and in our newsletters, reaching the entire ThisisBoise.com network, with the opportunity to exponentially grow via shares from friends and family.

Gift card giveaways are sure to bring more people through your door. In fact, 75% of consumers that have a gift card are 61% more likely to spend more than the initial value of the card. This guarantees more revenue for you at no additional investment cost.

Expose your brand to in the Treasure Valley by participating in ThisIsBoise.com contest giveaways via social media, web and radio outlets.

75% of gift card users spend 61% MOREthan the value of the card.

Page 5: This is Boise Media Kit

Advertise with usMaximize your exposure on ThisIsBoise.com with a banner ad. Create name recognition and catch the eyes of users who may not be directly searching for you. It’s a great way to get your brand in front of thousands of people in the Treasure Valley.

Banner Size Options1050 x 100 (Top & Bottom)

978 x 90 (Middle)

300 x 600 (Bottom)

160 x

600(Mid)

600 X 160 (Bottom)

Page 6: This is Boise Media Kit

Plus Profile Premium Profile Platinum Profile

Bio/About Us

Pics of Establishment

Website & Contact Information

Ratings

Menu Packages

Twitter Feed

Past Events/Upcoming Events

Social Media Plugins

TV Bio ($1000 Value) Production Cost

Daily Special/WOWCHER

Recommend Nearby

Check-in App & Virtual Punch Card

Flash Rotation (on home page)

Newsletter Add

ThisIsBoise Social Media Blast on all our Social Media outlets reaching over 10,000 of our followers

Customers get to experience your business/event firsthand with an up close and personal tour!

In fact, visitors who watch product videos are 85% more likely to buy than those who do not.

15%

85%

Show your business to thousands in the Treasure Valley the way you intended it to be seen. With a revolutionary ThisIsBoise.com profile.