themis ia testing: lessons learnt from performing study scott rippon, user experience consultant its...

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Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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Page 1: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

Themis IA testing:Lessons learnt from performing study

Scott Rippon, User Experience ConsultantITS > Web Services > User Experience Design team

Page 2: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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Table of contents

• IA testing background• Lessons:

– L1: Creating Confidence Interval (CI) for discrete data

– L2: Cleaning continuous data & calculating mean and CI

– L3: Free text fields are evil!– L4: Adding straight line to column chart– L5: Analysing for particular audience

groups was manual & time consuming

Page 3: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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IA testing background

• Themis is the UoM HR system.• IA testing:

– Goal: evaluate the usability of the Information Architecture (IA) of the present Themis system. Does the grouping/labeling make it easy for staff to find content?

– Use OptimalWorkshop’s TreeJack tool to perform study online.

– Performed in Dec 2012.

Page 4: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L1: Creating Confidence Interval (CI) for discrete data

• Definitions:– Discrete data = Data that can only take certain values (eg.

task success: Pass = 1; Fail = 0).– Confidence interval = Provides a value that we can ± to our

mean/average. If we repeat the study with a different sample we can be X% certain their results will fall between this range.

• Essential reading:Albert, W., Tullis, T., Tedesco, D. (2010), Beyond the Usability Lab, Morgan Kaufmann.

• Used formula from Calculating a Confidence Interval for Task Completion (Measuring the UX)

Page 5: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L1: Creating Confidence Interval (CI) for discrete data cont.

• Used CI to add error bars to graph.

• Steps:– Right clicked Scores bar,

selected ‘Format Data Series…’

– Select ‘Error Bars’ from LHS menu.

– In ‘Display’ group select ‘Both’.– In ‘Error amount’ group click

[Specify Value] button.– Select CI values from CI

column for both the ‘Positive (& Negative) Error Value’ fields.

* For Mac Excel 2008.

Page 6: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L2: Cleaning continuous data & calculating mean and CI

• Definition:– Continuous data = Data that can take any value within a range (eg. time, height, 1 to 7

scores).

• Pre-test questionnaire contained number of questions asking participants to rate whether they agreed (1 to 7).

• Excel cells contained same text as form (eg. ‘1 - Strongly disagree’). Cannot use this label to calculate mean/average.

• Solution:– Created new column for calculation.– Multiplied rating (C57) by responses (E57). See below figure.– Calculated average by dividing total of these multiplication (SUM(F57:F63))by total

responses (SUM(C57:C63)).

• See L1 for creating & graphing CI.

Page 7: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L3: Free text fields are evil!

• Study had 2 free text fields:– Pre-test questionnaire: training completed

• Had to manually recode all the responses.• Time consuming and had to make a number of

assumptions.• Should have present participants with set list.

– Post-test questionnaire: other feedback• Created individual cards and performed card

sort (AKA Affinity Diagramming) exercise to group responses and find themes in the data.

Page 8: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L4: Adding straight line to column chart

• Added success goal benchmark to graph (Guy’s idea).

• Hair pulling experience!

1 2 3 4 5 6 7 8 9 1011121314151617180%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Task success(Themis IA testing 2011)Error bars represent 95%

confidence interval

Score

Goal

Page 9: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

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L4: Adding straight line to column chart cont.

• Steps:– Created new column with 75%.– Highlighted scores and goal columns &

created column graph:‘Charts’ tab, [Column] button, [Clustered Column] button

– In the graph clicked the ‘Goal’ bars then changed it to a line graph:‘Charts’ tab, [Line] button, [Line] button

* For Mac Excel 2008.

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L5: Analysing for particular audience groups was manual & time consuming

• TreeJack doesn’t allow you to filter the results for a particular audience group.

• To calculate scores for a particular audience group had to be done manually by manipulating Excel.

• Pain!!!

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Thank you…

• If anyone would like copy of the Excel spreadsheet please contact me...

[email protected]

Page 12: Themis IA testing: Lessons learnt from performing study Scott Rippon, User Experience Consultant ITS > Web Services > User Experience Design team

© Copyright The University of Melbourne 2011