theme address-world cocreation day 2013
DESCRIPTION
Theme address given on 7th August, on the eve of world co-creation day 2013, which falls on august 08, 2013.TRANSCRIPT
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Theme Address
World CoCreation Day, 2013
7th August, 2013
Park Global School of Business ExcellencePark Global School of Business Excellence
Coimbatore
By G By G By G By G SankaranaranarayananSankaranaranarayananSankaranaranarayananSankaranaranarayananFounderFounderFounderFounder----DirectorDirectorDirectorDirector
Forum for CoForum for CoForum for CoForum for Co----creation Excellencecreation Excellencecreation Excellencecreation Excellence
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World World World World CoCreationCoCreationCoCreationCoCreation Day, 2011Day, 2011Day, 2011Day, 2011
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“Co-created Social
Theme for 2013Theme for 2013Theme for 2013Theme for 2013
Responsibility, the New CSR
”
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Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!
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“In the early days, our “systems” consisted
of only those things that helped us build
better shoes and shirts, and ads and
events. We are, after all, a consumer
products company. It took us a while, but we finally figured out that we could apply these two core competencies ―
Or creating a new value?Or creating a new value?Or creating a new value?Or creating a new value?
two core competencies ―design and innovation ― to bring about environmental,
labor and social change. We
opened the aperture of our lens and
discovered our potential to have a positive
influence on waste reduction, climate
change, managing natural resources,
renewable energy and factory conditions."
Mark Parker, CEO, Nike
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Types of value…Types of value…Types of value…Types of value…
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Strategic and profitableStrategic and profitableStrategic and profitableStrategic and profitable
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Not Strategic Not Strategic Not Strategic Not Strategic but profitablebut profitablebut profitablebut profitable
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Not profitable Not profitable Not profitable Not profitable but strategicbut strategicbut strategicbut strategic
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Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable
Jayanth Tribal Students Hostel, Rajapalayam
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Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable
Vethapatashala, Rajapalayam
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Centre
State
Existing power structureExisting power structureExisting power structureExisting power structure
Local Body
Local Community
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The Saint The Saint The Saint The Saint HerblainHerblainHerblainHerblain ModelModelModelModel
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The local charter of The local charter of The local charter of The local charter of global responsibilityglobal responsibilityglobal responsibilityglobal responsibility
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“CSR is an Opportunity
to be a Co-creative agent and Deliver agent and Deliver
Socially Desired and even better, Socially
Desirable value
”
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www.worldcocreationday.com
Thank you Thank you Thank you Thank you
www.worldcocreationday.com
www.IndiaCoCreates.com