The WombatsModern Glitch

Album Advert

The main part of the advert is the album cover, this allows the audience to understand what the album looks like. Also it reinforces the album so the audience will be more inclined to buy it.

The use of the blue Colour scheme relates to the summer beach photo creating a consistent and positive tone for the album.

At the bottom of the advert in large text is the release date of the album because that is the most important information on the advert. The yellow colour attracts attention to the text because it stands out against the blue. Also it continues the theme of summer and the beach.

Following Indie Conventions, the band is not featured on the front cover of the album. Also the band has chosen to hide the faces of the actors by getting them to hold postcards in front of their faces. The theme of holding something up is continued in the poster because the album cover is held up by a person on the advert. This makes the album advert look interesting which might encourage audiences to buy the album out of curiosity.

Below the release date, the advert highlights some popular songs which are included in the album. This invites a wider audience to buy the album; fans already, people who enjoy those popular songs might purchase the album to listen to more songs, or some people might buy the album out of curiosity because they like the song titles.

The name of the band ‘THE WOMBATS’ is at the top of the album and therefore at the top of the advert. This draws the audiences attention to the band and the use of white contrasts the blue sky making it stand out more.

At the bottom of the poster in a small font, the advert shows the record label, bands website and record company’s website. This is clever because it allows the audience to investigate the band and become more involved with the band.

‘THIS MODERN GLITCH’ is written in a smaller, thinner sans serif font because it is not as important as the band but still prominent.

The text at the bottom of the Advert alternates between yellow and white this is to draw attention to the yellow text because that informs the audience of more important information and it makes the album look more professional.