the wearables missing link kiqplan fitbug · profile settings. tracking monitoring adding comparing...
TRANSCRIPT
THE WEARABLES MISSING LINK
Kiqplan
FITBUG
S A S F O R U M | B E L U X 2 0 1 5
Opportunity
DESIGN A NEW SERVICE
THAT HELPS PEOPLE GET
HEALTHIER AND FITTER
IN 12 WEEKS.
Several Kiqplan themes (Baby to Body, Bikini fit,
Gut buster, Ski fit…).
Content is a mix of articles, tips, videos and
recipes and is relevant to the theme.
Activity, nutrition and lifestyle targets are daily,
weekly and monthly.
Approach
WHAT DID WE DO
DISCOVER DESCRIBE DESIGN DEVELOP RELEASE
TWO WEEKS
• Desk research
• One day
workshop
• Project set-up
FOUR WEEKS
• UX design
• Content co-creation
• Kiqplan net
framework
THREE WEEKS
• Branding
• Service
Architecture
• Start of prototyping
Elderly New mumsOverweight
professionals…
KIKPLAN SERVICE
Structure, UX, Look & Feel
Content, photography, tone of voice
KIQPLAN FRAMEWORK
INTERACTION DESIGN
ARCHITECTURE
ACTIVITY
NUTRITION
LIFESTYLE
SOCIAL FEED
PROFILE
SETTINGS
TRACKING
MONITORING
ADDING
COMPARING
MEASUREMENTS
PROGRESS
MOTIVATING
TARGETS
SCHEDULE
FEEDBACKS
CONTENT
BADGES
LEADERBOARD
PROFILE
SOCIALISING
SIGN-IN
INTEGRATION
FEED
FRIENDS
FOLLOWERS
INVITATIONS
NOTIFICATIONS
MESSAGING
SERVICE FEATURES
Results
USER INTERFACE
GENERAL
USER INTERFACE – NUTRITION
DASHBOARD
BADGES
PROGRESS
USER INTERFACE
BADGES
“Working with Fjord was highly rewarding – They helped
us to refine our thinking and create a service proposition
that puts the end user at the heart of the experience”. Paul Landaun CEO & Co-founder of Fitbug
Thanks!
N i c o l a s P O T I E R
F J O R D P A R I S