The Steyn City Festival of Flair will be the premiere annual event

that caters to one thousand of Gauteng's’ most influential business

men and woman, newsmakers, celebrities, trend-setters and

media in a world-class event that will offers a showcase of

all things beautiful

The beautiful surroundings of the Steyn City lifestyle resort set in 2000

acres of sublime Parkland will set the stage for a high profile and

visually inspiring outdoor Festival of Flair this September.

The Launch of the magnificent Equestrian Centre at Steyn City will

offers guests a unique opportunity to be immersed in an interactive

outdoor experience that embraces design, trends and the finer

things in life. Guests will be spoilt for choice with FINE HORSES, FAST

CARS, FESTIVE FOOD AND FABULOUS FASHION from some of the

worlds most revered brands.

Hosts include:

Giuseppe Plumari (CEO Steyn City)

Carolyn Steyn (Philanthropist)

Johan Lotter (SA show jumping Champion)

Gonda Betrix

Phillipe le Jeurne (Acclaimed International announcer)

VIP marquee tent 1

VIP Bedouin tent 2

VIP lounge area (Marquee tent 1)

VIP Bedouin tent 3 with garden area

Events on the day include:

• Lipizzaner show

• Master class show with top 30 ranked South

African riders

• Frisians show

• Equisport Auction of selected 36 premier

bloodline horses

What is a festival of Flair without Fine Cars?

• 4 vintage cars from Douw Steyn‘s private collection

• 2x Ferrari

• 2 x Maserati

• 2 x Mercedes

• 4 x Vintage café racers

Gourmet pop-up kitchen area with select food stalls

Champagne Garden:

2000m² champagne and wine bar area

Live music on central stage

Lounge style “chill” areas

Picnic spots

Gourmet pop up food stalls

Beautiful décor

Brand association with Steyn City

Networking opportunity with LSM 9 to 10+ VIP guests

Brand exposure high net-worth individuals

Media and publicity exposure

Limited availability

By invitation only

Sponsorship package

Headline sponsor (I only)

• Naming Rights to the event and subsequent co-branding association

i.e.: “Louis Vuitton” Festival of Flair at Steyn City”

• Logo representation on all relevant print, media and marketing material.

• Event branding

• Logo branding on all merchandise including gifts to all guests

• 4 page spread in Festival of Flair magazine distributed to all guests at the

event. Free distribution at Clubhouse and Sales centre

• 40 VIP Arabian hospitality tickets and table of to in the VIP Steyn City

Private dining area with Steyn City directors and celebrities

• Social media rights: rights to promote sponsor’s brand on the official

website, Facebook page and Twitter feed.

• Full branding rights on all media coverage

• Corporate exposure to Steyn city and high level guests

R1650 000 excl VAT

Sponsorship package Platinum - Champagne Garden

• Secondary Branding Logo representation on all relevant print, media

and marketing material.

• Naming rights to “Champagne garden area”

• Double page spread in Festival of Flair magazine distributed to all guests

at the event. Free distribution at Clubhouse and Sales centre

• 25 VIP Arabian hospitality tickets including VIP access to Steyn City

Private dining area with Steyn City directors and celebrities

• Social media rights: rights to promote sponsor’s brand on the official

website, Facebook page and Twitter feed.

• Corporate exposure to Steyn city and high level guests

• R500 000 excl vat

Sponsorship package Platinum -Private VIP tent

• Secondary Branding Logo representation on all relevant print, media

and marketing material.

• Dedicated VIP tent with sponsors full branding

• 80 VIP Guests to be invited and “hosted” by sponsor

• Double page spread in Festival of Flair magazine distributed to all guests

at the event. Free distribution at Clubhouse and Sales centre

• Social media rights: rights to promote sponsor’s brand on the official

website, Facebook page and Twitter feed.

• Corporate exposure to Steyn city and high level guests

• R400 000 excl VAT

Sponsorship package Platinum –Gourmet pop up shop

• Secondary Branding Logo representation on all relevant print, media

and marketing material.

• 400m ² pop up “gourmet kitchen area” using sponsors product and

equipment

• Food demo / product demo/ taste experience

• Sponsors branding to area

• Double page spread in Festival of Flair magazine distributed to all guests

at the event. Free distribution at Clubhouse and Sales centre

• Social media rights: rights to promote sponsor’s brand on the official

website, Facebook page and Twitter feed.

• Corporate exposure to Steyn city and high level guests

• R300 000 excl VAT

Sponsorship package

Car display area

• Display of 2 cars of sponsors choice in dedicated car display area

• 5 x 5 m pop up shop area for vehicle accessories / clothing / gifts (for

sale to guests)

• Single page spread in Festival of Flair magazine distributed to all guests

at the event. Free distribution at Clubhouse and Sales centre at Steyn

City

• 10 VIP Arabian hospitality tickets

• Social media rights: rights to promote sponsor’s brand on the official

website, Facebook page and Twitter feed.

• Corporate exposure to Steyn city and high level guests

R180 000 excl VAT

Media – Lifestyle

• Top Billing

• KykNet Bravo!

• Le Kap

• Opulent Living

• Prestige Magazine

• The Afropolitan

Media – Equestrian

• Sporting Horse

• SA/Gauteng Horse Mag

• HQ

• Horse Trading

• Country Life

• Landbouweekblad

• Farmers Weekly

• SuperSport

• Caxtons

Media – Lifestyle

• Afropolitan

• Elle

• Glamour

• GQ

• De Kat

• Destiny

Media – Social

• Sunday Times

• GET IT

• Cheek to Chic

Media – Vehicles

• Citizen Motoring

• Classics and Performance Cars Africa

• Star Motoring

• Wheels

• Business Class Magazine

• Business Day Wanted