The St. Lawrence Seaway

Stakeholder Outreach at The St. Lawrence

Seaway Management Corporation

The St. Lawrence Seaway Management Corporation

� The St. Lawrence Seaway Management Corporation (SLSMC) was established in 1998 as a not-for-profit corporation, succeeding the St. Lawrence Seaway Authority (a crown corporation created in 1954, made responsible for both the Montreal Lake Ontario Section and the Welland Canal Section)

� In accordance with

the Canada Marine Act,the SLSMC managesand operates theCanadian assetsof the Seaway forthe Governmentof Canada

Strategically Positioned for Growth

Moving the Seaway Forward

The SLSMC and its partners… an essential transportation system for the 21st century

�We pass ships through a safe and reliable waterway system,in a cost effective efficient and environmentally responsible manner

for the benefit of all our stakeholders today and into the future

SAFETY - RESPECT - OPENNESS - INNOVATION - INTEGRITY

Customer Focus - Result oriented – Teamwork and CommunicationAdaptability and Flexibility – Improvement Focus – Seaway Vision

StakeholderEngagement

Align all stakeholders to

a common Seaway System

vision & long term contribution

BusinessGrowth

Increase benefits from marine mode through � of tonnage in

system

OperationalExcellence

Consistently deliver a hassle-free passage & cost effective transportation

alternative

High Performance

Workforce

Create a work environment for skilled, engaged,

versatile, accountable employees

FinancialSustainability

Manage resources for optimal use &

minimize cost to users & owners of the system

Moving the Seaway Forward

The SLSMC and its partners… an essential transportation system for the 21st century

�We pass ships through a safe and reliable waterway system,in a cost effective efficient and environmentally responsible manner

for the benefit of all our stakeholders today and into the future

SAFETY - RESPECT - OPENNESS - INNOVATION - INTEGRITY

Customer Focus - Result oriented – Teamwork and CommunicationAdaptability and Flexibility – Improvement Focus – Seaway Vision

StakeholderEngagement

Align all stakeholders to

a common Seaway System

vision & long term contribution

BusinessGrowth

Increase benefits from marine mode through � of tonnage in

system

OperationalExcellence

Consistently deliver a hassle-free passage & cost effective transportation

alternative

High Performance

Workforce

Create a work environment for skilled, engaged,

versatile, accountable employees

FinancialSustainability

Manage resources for optimal use &

minimize cost to users & owners of the system

We pass ships through a safe and reliable waterway system,

in a cost effective efficient andenvironmentally (Social & Ecological)

responsible manner for the benefit of all our stakeholders today and into the

future

Moving the Seaway Forward

The SLSMC and its partners… an essential transportation system for the 21st century

�We pass ships through a safe and reliable waterway system,in a cost effective efficient and environmentally responsible manner

for the benefit of all our stakeholders today and into the future

SAFETY - RESPECT - OPENNESS - INNOVATION - INTEGRITY

Customer Focus - Result oriented – Teamwork and CommunicationAdaptability and Flexibility – Improvement Focus – Seaway Vision

StakeholderEngagement

Align all stakeholders to

a common Seaway System

vision & long term contribution

BusinessGrowth

Increase benefits from marine mode through � of tonnage in

system

OperationalExcellence

Consistently deliver a hassle-free passage & cost effective transportation

alternative

High Performance

Workforce

Create a work environment for skilled, engaged,

versatile, accountable employees

FinancialSustainability

Manage resources for optimal use &

minimize cost to users & owners of the system

StakeholderEngagement

Align all stakeholders to a common Seaway

System vision & long term contribution

CMA – Part III

� Canadian Marine Act, Part 3 - Objectives (Making the SLSMC a Steward Bi-National resource)� Promote commercial approach� Protect integrity of Seaway� Project rights & interests of adjacent communities� Protect long-term operation & viability of Seaway as integral

part of national transportation infrastructure� Promote competitiveness� Protect investment� Encourage user involvement� Encourage new cooperative arrangements with US

New Organizational Structure

External Relations Structure

GovernanceServices and

Outreach

StakeholderAreas

StakeholderEngagement

Senior Management

ExternalRelations

Trades RelationsOperational Services

Marines Services

Government Relations

Federal

(US - CAD)

Provincial/States

Media relations and General Public

External Communications

Community Relations

and Environment

Regional &Local Communities

Environmental / Sustainability Office

Media & General Public

Government Relations

� 3,700 km marine highway that includes 13 Cnd & 2 U.S. locks

� 41 ports connected to the System

Trade and Partner Relations

Regional & Local Communities

Outreach Program Development

� Review Pioneering approach's in Sustainable Development� Best In Class Stakeholder Engagement

� Search North American Sector with best practices � Canadian Oil Sand Industry� Alternate & Wind Energy Industry� International Council on Mining and Metals (ICMM)

� Develop new approach and tools to support SLSMC interface;� Government (all levels)� Marine Industry � Community (Riparian, First Nation, NGO)� General public and Medias (all denominations)

Outreach Toolkit

Outreach Program cycle

Outreach in practice

�Welland Canal� Canal Day� Local School Safety

outreach

�Interface with First Nation along the Seaway� Awkwasasne - St Regis

�Pleasure Craft Program� Montreal Marine Show� Rick Mercer Report

�3 Examples� Proactive Local

Community Outreach

� Crisis turned into Dynamic Partnership Outreach

� Ongoing Pleasure Craft User Outreach

�Welland Canal� Canal Day� Local School Safety

outreach

�Interface with First Nation along the Seaway� Awkwasasne - St Regis

�Pleasure Craft Program� Montreal Marine Show� Rick Mercer Report

Outreach in practice

�3 Examples� Proactive Local

Community Outreach

� Crisis turned into Dynamic Partnership Outreach

� Ongoing Pleasure Craft User Outreach

�3 Examples� Proactive Local

Community Outreach

� Crisis turned into Dynamic Partnership Outreach

� Ongoing Pleasure Craft User Outreach

�Welland Canal� Canal Day� Local School Safety

outreach

�Interface with First Nation along the Seaway� Awkwasasne - St Regis

�Pleasure Craft Program� Montreal Marine Show� Rick Mercer Report

Outreach in practice

Proactive Local Community Outreach

�Welland Canal� Canal Day� Local School Safety outreach

�Interface with First Nation along the Seaway� Kahnawake� Akwesasne - Saint Regis

�Welland Canal� Canal Day� Local School Safety outreach

�Interface with First Nation along the Seaway� Akwesasne - Saint Regis

�Pleasure Craft Program� Montreal Marine Show� Rick Mercer Report

Crisis Turned into Partnership

Ongoing Stakeholders Engagements

�Welland Canal� Canal Day� Local School Safety outreach

�Interface with First Nation along the Seaway� Kahnawake� Akwesasne - Saint Regis

�Pleasure Craft Program� Montreal Marine Show� Rick Mercer Report

The St. Lawrence Seaway

Questions?