the social rotarian september 2013

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The Social Rotarian September 2013 Debbie Harris 2013-2014 District PR Chair 2013-2014 RYLA Facilitator Coordinator

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The Social Rotarian September 2013. Debbie Harris 2013-2014 District PR Chair 2013-2014 RYLA Facilitator Coordinator. Your PR Committee. Debbie Harris – PR Chair Las Vegas Rotary Club Jennifer Weed – Social Media Chair Red Rock New Generations Club - PowerPoint PPT Presentation

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Page 1: The  Social Rotarian September 2013

The Social RotarianSeptember 2013

Debbie Harris

2013-2014 District PR Chair

2013-2014 RYLA Facilitator Coordinator

Page 2: The  Social Rotarian September 2013

Your PR Committee Debbie Harris – PR Chair

Las Vegas Rotary Club Jennifer Weed – Social Media Chair

Red Rock New Generations Club Will Kelso – Social Media/Online Marketing

San Gabriel New Generations Rachel Diehl – Press Releases, Traditional Media

Red Rock New Generations Club Richard Reed – Online Marketing

Las Vegas Rotary Club Bob Basile – Content Writing

Rancho Del Chino

Page 3: The  Social Rotarian September 2013

Social Media is FREE• Social Media is here to stay and can be a big part of

your Club’s outreach• Start slow using Facebook and then progress to

other social media platforms such as Twitter and Google+

• Everyone can get involved• Take a picture during your meeting and Post to your

Facebook Profile• Share what is Posted on your Club’s Facebook Page• Connect with RI and other Clubs on Facebook,

LinkedIn & Twitter

Page 4: The  Social Rotarian September 2013

Have a Social Media Committee as Part of PR Committee

Have 1 or more members responsible for social media postings

Set up a schedule Monday – Post the upcoming Speaker with picture & bio Tuesday – Share something from the District page Wednesday - Share something from the RI Facebook page Thursday – Grab a video off of YouTube Friday – Post something about a new member, event,

community project, etc.

Whatever day you meet, take a picture and Post to your Facebook Club Page and your Profile. Spread the word!

Page 5: The  Social Rotarian September 2013

The Facebook Quandary Facebook requires a Page to be connected to a Profile It violates Facebook’s Terms of Service to have more

than one Profile page That being said, you may still want to use an email

that is created for your Club, i.e. [email protected] and set up the Facebook page with that login and create a password

Make the Profile page something as simple as Susan Rotary and do not fill out any other info on it

Could you get caught at some time in the future? Possibly but Facebook is constantly making changes so hopefully they will add some kind of “employee/admin” profile

Their Business Account Profile did not give enough flexibility

Page 6: The  Social Rotarian September 2013

Create a Page

Page 7: The  Social Rotarian September 2013

Choose Company, Organization or Institution

Page 8: The  Social Rotarian September 2013

Facebook Will Walk You Through It

Page 9: The  Social Rotarian September 2013

Editing & Adding Admins

Page 10: The  Social Rotarian September 2013

Edit Settings – Fill in Your Club’s Info

Page 11: The  Social Rotarian September 2013

Mobile for Uploading Photos

Page 12: The  Social Rotarian September 2013

Las Vegas Rotary Facebook Page

Page 13: The  Social Rotarian September 2013

Facebook - District 5300

Page 14: The  Social Rotarian September 2013

Admins Will See Stats

Page 15: The  Social Rotarian September 2013

Facebook – 5300 eClub

Page 16: The  Social Rotarian September 2013

Facebook Rotary International

231,152 likes · 7,207 talking about this · 6,110 were here

Page 17: The  Social Rotarian September 2013

Connect with Rotary Event Pages

Page 18: The  Social Rotarian September 2013

Facebook’s New Graph Search

Page 19: The  Social Rotarian September 2013

Use Facebook as Your ClubMust be an

Administrator on the Facebook page

Page 20: The  Social Rotarian September 2013

Connect with Other Clubs/Districts

Page 21: The  Social Rotarian September 2013
Page 22: The  Social Rotarian September 2013

The Power of Sharing

Pew Research 2012 Average # of

Facebook Friends is 229

Page 23: The  Social Rotarian September 2013

Now My 2,000+ Friends May See It

Page 24: The  Social Rotarian September 2013

Rotary International Company Page on LinkedIn

Page 25: The  Social Rotarian September 2013

Rotary Listed in Current Positions

Listed in Current

Page 26: The  Social Rotarian September 2013

And Again in Organizations

Want Rotary to show up as often

as possible.

Page 27: The  Social Rotarian September 2013

Join the RI Official Group

Page 28: The  Social Rotarian September 2013

Our New District Twitter PageBe Sure & Follow Us

Page 29: The  Social Rotarian September 2013

Rotary on Twitter – Follow Them

Page 30: The  Social Rotarian September 2013

ReTweet

Page 31: The  Social Rotarian September 2013

Rotary on YouTubeShare These

Find Videos

Under 3 Minutes

Page 32: The  Social Rotarian September 2013

RotariansConnectD5300.com Website

Use this to Promote

Fundraising Events &

Incentive for New Members

Page 33: The  Social Rotarian September 2013

District 5300 Website

Page 34: The  Social Rotarian September 2013

Facebook Feed On Website

Page 35: The  Social Rotarian September 2013

Rotary.Org

Page 36: The  Social Rotarian September 2013

The Social Rotarian

Debbie Harris District PR Chair 2013-2014

RYLA Facilitator Coordinator 2013-2014

[email protected]